• Executive communications lead, which includes ghost-writing communications (announcements, newsletters, presentations, scripts, etc), maintaining communications calendar, and creating a corporate narrative to instill trust in the state of the business • Change management workstream lead, driving a multi-touch communications and enablement plan to engage and inform employees about changes • Acts as trusted business partner across highly matrixed organization, developing strong and collaborative relationships with senior leaders to drive stakeholder alignment and change management

- Led integrated communications program to raise stakeholder awareness, align stakeholders around mission, and drive influence, including organizational transformation and a new corporate narrative- Collaborated with senior leaders to develop content, define communications strategy and cadence, and deliver a message that resonates with stakeholders- Delivered thought leadership around diversity and inclusion, including a bi-weekly communication on relevant topics for the organization- Acted as project manager and operations lead for communications project, including weekly stakeholder alignment and metrics reporting

• Managed marketing and communications for Printed Electronic business unit, which included RFID and IoT solutions• Increased awareness of LED-enabled retail solutions within sales channels via targeted internal communications campaign• Redesigned collateral, intranet pages and external web pages to better reflect business messaging and promote a clear strategic brand vision for each product line

- Crafted compelling content for external and internal communications campaigns to deliver strategic outcomes and pipeline opportunities - Provided communications consulting for cross-functional teams, including editing, distribution strategies and campaign optimization, to ensure effective programs that reached key segments - Implemented metrics process to measure corporate communications based on industry benchmarks, which enhanced program effectiveness and strategic planning- Managed internal events and programs with senior leaders that improved employee engagement results and drove culture programs, including global give back and employee health intiatives

- Planned and executed B2B marketing programs to drive lead generation and nurturing- Led content development plan, including creation of collateral, landing pages, blogs, videos, webinars and targeted emails to touch all stages of a buyer’s journey - Implemented Marketo marketing automation solution to enhance reporting and lead management - Delivered sales enablement tools, including bi-weekly trainings and competitive intelligence to improve sales team effectiveness and communication - Tracked metrics and analyzed success of marketing programs to cascade to senior leadership- Coached junior members to ensure effective programs and events

- Managed product marketing campaigns, including messaging development, budgeting and branding alignment to generate lead generation opportunities - Planned and provided on-site management for international and domestic events, meeting strict deadlines and budget, to help sales achieve goals and foster long-term partnerships - Monitored and created content for social media channels to elevate thought leadership engagement for key industry topics - Produced thought leadership communications with subject matter experts, including bylined articles and blogs, that produced media and industry analyst engagement - Led internal communications programs, including management of Sharepoint upgrade and redesign across teams and development of first company employee newsletter

- Managed product launch campaign deliverables for Fortune 500 client, including event planning and media relations that generated customer engagement and news coverage in key markets - Created marketing materials, including newsletter articles, emails and media releases that met branding standards and client expectations