Meredith Peters Email & Phone Number

Barcelona, Ct, Es

Los Anglees, Us

• Designed 360-degree digital marketing strategies for international clients, resulting in an average 30% growth in client online sales annually.• Managed budgets and P&L for Direct-to-Consumer (DTC) brands, achieving cost savings of 15% while increasing ad spend efficiency.• Implemented rigorous A/B testing processes that improved client email marketing performance, with a 15% increase in open rates and a 10% boost in click-through rates.

New York, Us

• Launched a new e-commerce platform, achieving $5M in gross sales within the first year.• Rescued underperforming paid media channels, elevating ROAS from 0.5x to 2.5x while reducing monthly spend by $80k.• Led cross-functional teams and external agencies to optimize paid media, SEO, and email marketing.• Developed audience segmentation strategies that improved customer retention and lifetime value.

New York, Us

New York, Us

Airport City, Il

• Led global digital strategy, aligning operations across North America, Europe, and Israel, which increased online sales by 20% and reduced cart abandonment by 15%.• Fostered cross-team collaborations, ensuring alignment of digital marketing efforts with broader company goals, leading to enhanced pipeline, revenue targets, and brand initiatives.• Oversaw the successful relaunch of the multilingual website, enhancing user engagement by 25% across key markets.

New York, New York, Us

• Oversaw all digital channels, including email marketing, social media, and PPC campaigns, leading to a consistent increase in online traffic and sales conversions.• Collaborated closely with the content and design teams to drive the content creation process, ensuring brand consistency, relevance, and engagement, which led to a higher retention rate and customer loyalty.

New York, Ny, Us

• Managed and processed all eCommerce orders• Conceptualized, proposed, and executed all digital marketing assets• Co-managed digital marketing partners with Marketing Manager• Worked with Marketing Manager to set financial goals for eCommerce business• Managed monthly eCommerce budget• Planned and executed seasonal photoshoots for eCommerce inventory• Responsible for overseeing and managing all private sales• Managed social media calendar• Received and fielded all customer service inquiries via email and phone• Worked with logistics department to track e-commerce inventory

Us

• Established concept for emerging fast-fashion brand, New Look• Developed online marketplace via Shopify• Managed buying process for online product• Photographed and edited online product photos• Developed fulfillment and shipping procedures between bicoastal warehouse locations• Responsible for updating online copy• Maintained active relationship with project manager and marketing team• Assisted with design and marketing direction• Developed social media content, including Twitter, Facebook, and blog posts• Maintained active social media feed and promotions

• Maintained high-volume web store• Assisted director with model and product photoshoots• Designed and produced seasonal lookbooks, including digital and print copies• Assisted with model casting for lookbook shoots• Maintained active communication with national showrooms• Updated inventory and maintained orders via Magento platform• Managed seasonal wholesale account orders• Tracked online and wholesale sales goals• Provided customer service via telephone and e-mail

Brooklyn, New York, Us

• Assisted E-Commerce Department with customer service-related tasks• Managed incoming orders in timely fashion• Updated inventory and maintained orders via Magento platform• Maintained positive relationships with customers both in-store and online• Created innovative methods for tracking and improving sales• Merchandised and organized stores