Collaborate with senior team members to plan, develop, and manage the university’s digital properties. Oversee the production of various web materials, ensuring they align with accessibility and usability guidelines. Utilize intermediate expertise to execute multiple digital initiatives, balancing strategic and tactical responsibilities. Act as a bridge between junior and senior web producers, providing guidance and support to ensure the successful delivery of projects. Create and maintain online content, supporting the university’s content management systems, and integrating identity and brand elements with external digital services. Develop and disseminate broadcast email campaigns, optimizing web content for search engines (SEO), creating and maintaining sitemaps, and developing website mock-ups. Maintain strong client relations to ensure project success, track project progress, communicate effectively with stakeholders, and contribute to developing actionable metrics and outcome funnels to enhance the university’s digital engagement within a prescribed timeframe.• Plan, develop, and update the university's web and digital properties.• Produce and maintain complex informational and promotional web materials incompliance with accessibility and usability standards.• Develop and execute multiple simultaneous digital initiatives.• Develop and distribute broadcast email campaigns.• Optimize web content for search engines (SEO) to enhance visibility andengagement.• Create and maintain sitemaps to ensure proper website structure and navigation.• Develop website wireframes to visualize and plan site designs.• Build strong client relations, ensuring clear communication and projectsuccess.• Track and report project status to clients and managers through meetings, email,and project management tools.• Contribute to defining site objectives, measurable progress markers, and actionablemetrics.

• Developed a multi-faced digital marketing campaign to launch the new sustainability master’s program. Including designing the concepts, building the website & social graphics.• Created the design & website for future alumni complete with post-graduate resources & events.• Conducted a UX study entailing student focus groups, heat maps & site analysis.• Developed site map structures for our team to collaborate & refer to while building the website.• Build award-winning beautiful user interfaces for campus partners without compromising functionality for aesthetics.• Skilled in creating sites that are ADA compliant.• Assisted our Senior Developer in building & maintaining our responsive Universities COVID website.• Worked with design, content & back-end teams to create 25+ webpages.• Collaborated with campus partners.• Maintained 15+ websites.• Worked on a team to redesign the university’s admission & records Website.• Migrated pages from the old website to a newly designed site using Drupal 9.

Develops eCommerce site by creating and executing design concepts as well as maintaining visual appearance, usability and brand continuity. Enhanced & designed the email marketing program & social media platforms.• Designed marketing creative from email design through to the retail e-commerce experience and optimize creative for brand consistency and conversion on an as-needed basis.• Work closely with a marketing manager to understand audience, segmentation, and campaign structure to tailor creative to specific audiences and campaign goals.• Propose and champion new, innovative concepts for email strategy.• Create campaigns that can be tested and measured on their ability to drive engagement.• Help maintain user interface design across a variety of web and mobile products.

Design and produce artwork for all internal markets, market related projects and printed materials across all channels. Support the design of projects within the international brand guidelines as needed within the organization, including, but not limited to: store signage, flyers, catalogs, advertising, event packs, public relations materials, CRM initiatives and conference materials.

𝗙𝗢𝗫 𝗕𝗿𝗼𝗮𝗱𝗰𝗮𝘀𝘁𝗶𝗻𝗴 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 - Developed branding concepts and production assets.𝗝𝗼𝗵𝗻 𝗣𝗮𝘂𝗹 𝗠𝗶𝘁𝗰𝗵𝗲𝗹𝗹 𝗦𝘆𝘀𝘁𝗲𝗺𝘀 - Produced collateral, handled design mechanicals & prepared files for print.𝗬𝗲𝘀 𝗧𝗼 - Designed product launch displays.𝗖𝗔 𝗦𝘁𝗮𝘁𝗲 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆, 𝗡𝗼𝗿𝘁𝗵𝗿𝗶𝗱𝗴𝗲 - Designed printed materials.𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗖𝗶𝗿𝗰𝗹𝗲 - Designed large wall graphics for Southern California Graphics𝗥𝗲𝗱 𝗛𝗮𝘁 - Produced collateral & digital assets.𝗧𝗵𝗲 𝗕𝗼𝗱𝘆 𝗦𝗵𝗼𝗽 - Produced retail signage & visual merchandising guides for stores, Internationally.𝗦𝘁𝗼𝘄𝗮𝘄𝗮𝘆𝗯𝗮𝗴.𝗰𝗼𝗺 - Conceptualized, created & designed a website & ad featured in Budget Travel.𝗕𝗮𝗰𝗸𝘆𝗮𝗿𝗱 𝗕𝗶𝘀𝘁𝗿𝗼 𝗥𝗲𝘀𝘁𝗮𝘂𝗿𝗮𝗻𝘁 - Designed menus 𝗕 𝗦𝘁𝗿𝗲𝗲𝘁 𝗦𝗮𝗹𝗼𝗻 - Conceptualized & designed collateral.𝗥𝗠𝗔 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 - Designed logos & web graphics.𝗧𝗵𝗲 𝗦𝘁𝗿𝗲𝗲𝘁𝘀 𝗮𝘁 𝗦𝗼𝘂𝘁𝗵𝗽𝗼𝗶𝗻𝘁 𝗠𝗮𝗹𝗹 - Designed marketing proposal.𝗗𝗲𝗲𝗿𝗰𝗵𝗮𝘀𝗲 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 - Designed FMI workshop programs.𝗦𝗵𝗲𝗿𝘄𝗶𝗻 𝗪𝗶𝗹𝗹𝗶𝗮𝗺𝘀 - Designed packaging.𝗢𝗹𝗶𝘃𝗲 & 𝗢𝗹𝗶𝘃𝗲, 𝗣.𝗔. - Designed email blast & printed invite𝗬𝗼𝗻𝗸𝗲𝗿’𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀 𝗜𝗻𝗰. - Redesigned website layout.

Managing accounts, directing voice talent for radio spots, storyboarding for motion graphic spots, art directing commercials and designing installations.

Layout multi-page collateral, create internal & external web banners, produce presentationsfor speakers, produce signage for event booths, create information graphics, design environmental graphics & create editorial graphics for opensource.com

Worked with the other Executive Board members to review event proposals and budgets, make decisions regarding Chapter policy, and provide guidance for the Board of Directors and the Chapter as a whole. Responsible for keeping all Board members up-to-date on pertinent dates and details.Invited to the 2009 AIGA Leadership Retreat in Portland & 2010 AIGA Leadership Retreat in Chatanooga

Produced retail signage, designed ads for fashion magazines, created environmental graphics,and other external marketing projects.

Manage large volume of retail signage for The Body Shop,handle design mechanicals, conceptualize and prepare files for print.Visit the Stone Agency online at: http://thestoneagency.com/

Laid out and designed programs for FMI's 2007 ConferencesDesigned new program covers for FMI's 2008 ConferencesDesigned coverall packages for Reaves & Sherwin Williams

Handled design mechanicals and prepared files for print.

Conceptualized, assisted and edited work with the Art Director.