- Digital generalist- Member of agency’s Foodie task force- Day-to-day driver of organic social and creator (aka influencer) work for clients like Wasa Crispbread, Culligan and Mutual of Omaha Corporate and Mutual of Omaha’s Wild Kingdom - Past clients include Auntie Anne's (Go To Foods), P&G corp, and Newell food, bev & writing brands (ex. DuraLite Bakeware, Ball, Calphalon, Contigo, Bubba, Sharpie, PaperMate). - Adhoc social strategy, digital reputation, and SEO client work & new biz proposals.

Led digital work for clients like Hammermill Papers and Pipeline by Delta Faucet Company.

- Assisted in the development of social media strategies: goals, audiences, platforms and measurement- Created, wrote and recommended content for priority social channels and paid social campaigns - Content publishing and property monitoring for both organic and paid social - Assisted in monthly, quarterly and annual reporting

- PR writer: Crafted press releases, job stories and byline articles- Led website analysis and online strategy, including onboarding SEO for new clients, and diagnosing opportunities for growth- Monitored and planned social media strategies and PPC campaigns- Completed monthly Google AdWords and quarterly SEO and social media reports for all clients

- Managed Sundog’s social presence - Executed social media campaigns for Sundog - Content creator for a non-profit client, STEM Academy. Duties included: crafting a marketing plan, website content and collateral content - Proofed and edited expert blog posts and company white papers

Work with a photographer to complete weekly news packages; Included conducting interviews, recording stand ups, shooting B-roll, editing video, laying voice overs and writing scripts.

- Oversaw a weekly student newspaper- Developed content ideas- Assigned articles to reporters- Kept an updated story budget- Generated three articles every four publications- Copy edited articles - Laid out pages in InDesign- Managed all section editors, copy editors and photographers- Coordinated with printers and business staff

- Generated blog posts- Managed the company's social media accounts- Worked in HubSpot to keep the company's website updated- Developed content for collateral materials- Gathered competitive information- Assisted the marketing manager with all branding initiatives

- Led weekly Executive Board and member meetings- Coordinated and executed community outreach initiatives- Planed and executed learning and social events for members - Assisted various businesses throughout Fargo-Moorhead, typically non-profits, with free public relations work through the MSUM PRSSA-affiliated, student-run public relations firm, Positive Reactions. Responsibilities included creating and managing social media pages, conducting social media campaigns and generating posters, brochures and other collateral materials- United Way Blood Drive committee chair and Chapter contact

Throughout my three years at Dragon Athletics, I had various roles and completed various tasks, but my main responsibilities included: - Managed social media accounts- Wrote pre-game and post-game releases for all sports, published on www.msumdragons.com- Completed weekly game notes in InDesign for women's volleyball and basketball- Worked in Sidearm to update website content, rosters and statistics- Took stats at various sporting events- Communicated with media and conference contact

- Managed Dragon Athletics social media pages- Co-managed MSUM university Twitter account- Conceptualized social media campaigns - Contributed content for Student Academic Conference Booklet- Conducted interviews for 125 Faces of MSUM

- Developed content ideas- Contributed three stories every four publications- Conducted the final look through of the paper with the editor- Laid out pages in InDesign

Doing it Downtown and Makin' it Better are two online publications generated by students taking MC 405 Writing for the Web, and are published two - three times a week during the fall semester. My duties included:- Managed social media for both sites and shared stories on all social media outlets- Oversaw posts on both sites and ensured they were error free