Felipe Merfa Email and Phone Number
Leader in Data Engineering, with more than 22 years of experience in Software and Data, specialist in Data Ingestion and large systems, with high complexity and data volume.Focusing on scalability, quality and computational efficiency on cloud platforms.Graduated with an MBA in Business Management with an emphasis on Information Technology from Getulio Vargas Foundation, often abbreviated as FGV, and a bachelor's degree in Computer Science from Unisanta, Santos - Brazil.As a Data Engineering leader, I am responsible for strategically planning the Data Engineering area, aligning OKRs with the organization's impactful results, engaging and training the team, and supporting the Data Analytics and Product teams.Developed and successfully implemented solutions using Java, Python, Scala, Databricks, Azure Cloud, AWS Cloud, GCP Cloud, ETL, Spark, Streaming, Kafka, Hive, HDFS, Hadoop, Airflow, ETL, NoSQL, MongoDB, AWS Redshift, AWS Glue, Azure Functions, Azure Event Grid, Event Hub, Trino, CI/CD, DataViz, Power BI, including monitoring with Datadog, Prometheus and Grafana and more, enabling data ingestion, processing, integration and visualization.I also participated in building a IA platform for Industry 4.0, using IoT event architecture with Kubernetes, Docker, Spark, Kafka, Elasticsearch and Machine Learning. Additionally, I am knowledgeable about data privacy regulations such as LGPD and GDPR and am committed to ensuring compliance.My passion for continuous learning and my strategic vision enable me to lead high-performance teams in engineering and data analysis project management, prioritizing efficiency and quality.
Infoprice
View- Website:
- infoprice.co
- Employees:
- 204
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Data Intelligence And Ai ManagerInfopriceSão Paulo, Sp, Br -
Data LeadAi-Driven Data Nov 2024 - PresentSão Paulo, Brasil -
Data Governance & Security ManagerBlip Apr 2024 - Nov 2024Belo Horizonte/MgConsulting contract established with the company BLIP.AI for a project to build a new Data Governance area, with the objective of establishing solid and robust Data Governance and Security processes and policies.The project consisted of:- Building a new Data Governance and Data Security area- Strategically planning the area and building a solid and realistic roadmap of the area's main capabilities, in a 12-month horizon window.- Mapping Profiles/Skills of the multidisciplinary Team, which would be responsible for generating and maintaining the main capabilities: Data Quality, Data Temperature, Data Observability, Data Catalog, Data Access Control, Data Security & Quality Policies.- Governing data assets in the range of 6 billion daily events, ~4.5 Petabytes under management with +2 trillion data in the Lake.- Establishing weekly vulnerability scanning processes in the Data Lake, with an action plan for mitigation in partnership with the Information Security and Data Platform teams.- Monitor the federated Governance committee, among the domains, guide, guide and approve data governance and security policies and regulations.- Build Cockpits with the main operational and financial indicators/metrics of the Data & Analytics area, with monitoring of Cloud costs and weekly reports on opportunities for Cost Saving.- Establish public access to the main operational indicators of the area, such as: Data Temperature, % adherence of cataloged data, % adoption of domains to DataMesh, Quality Seal, among other relevant indicators of the area. -
Data Architect & Engineering LeadHospital Israelita Albert Einstein Aug 2023 - Apr 2024São Paulo• With great potential to establish a robust Data platform, we migrated the legacy OnPremisse Data Lake to the AWS Cloud, seeking greater scalability, efficiency and cost control, generating growth potential in the democratization of data within the company.• Through initiatives between the Domains, we established the construction of the Data Mesh distributed architecture, unlocking the autonomy of the areas in the governance of their own data and establishing a new level in the democratization of data.• Support in the implementation of a Meta Data management tool with public access, allowing visualization of lineage, data stewardship, owner, data quality and control of access to data in a single interface, establishing data discovery in a single reliable place.• Standardization of the FHIR protocol for data interoperability between various public and private services, providing integration between health institutions for sharing medical records. -
Data Engineering ManagerXp Inc. Sep 2021 - Jul 2023São Paulo, Brazil- Through agile methodology for continuous delivery of value, I used backlogs to prioritize demands with stakeholders, Data Analytics and Product teams.- People management and career monitoring through PDI, individual 1:1 meetings and continuous feedback.- Responsible for supporting and strategically planning part of the Data Engineering area, defining OKRs aligned with the organization's objectives.- Hiring and training new high-performance employees- Participated in training and internal training programs, to improve skills in technologies such as Azure, BigQuery, Databricks, Spark, Kafka, NoSQL and others.- I participated in the construction and definition of the decentralized Data Mesh architecture for Growth and Banking products (Card, Digital Account and Open Finance), enabling domain teams to build Data Products.Main results achieved:- 60% efficiency in Cloud costs with the implementation of an Open Source Data Platform (Kubernetes/Spark/Kafka), intended for streaming events.- Operational efficiency of 30% through the provision of KPIs in real time, making it possible to build fraud detection levers in Card transactions.- Increased revenue by 15% and reduced Churn rate by 14% through real-time Data Products, which made it possible to identify opportunities for growth, retention and increased revenue in offers and benefits compatible with the customer's consumption profile.- 50% efficiency in Cloud costs through optimizations in Data Ingestion processes and hygiene of historical data (storage). -
Senior Data EngineerXp Inc. Jun 2020 - Sep 2021São Paulo, Brazil- Support for Databricks through the provision of Spark Clusters for analytical use by the Analytics and Product teams, integration with third-party tools.- Pipelines in Pyspark using the Databricks platform for data ingestion through API, Oracle relational database, SQL Server and CosmosDB (MongoDB).- Implementation of a new Streaming Event Ingestion Engine, using Kubernetes with AKS, PySpark, Airflow and Kafka Confluent.- Construction of small file optimization routines in the "DeltaLake" format, enabling faster queries, with reduced processing and storage costs.- Data Lake data governance through the Open Source “Amundsen” tool, enabling cataloging, data contract management and data lineage.- Good practices in Data Quality, Data Governance and Data Observability, with 100% coverage of pipelines with monitoring and alerts.- Focal point for data products in the Growth and Banking areas, providing real-time updates and solid and consistent KPIs.- Supported the decentralized "Data Mesh" architecture in collaboration with Product Managers, Devs and Data Engineers.- Agile Methodology with continuous value deliveries, using prioritization backlogs with stakeholders and business areas.- Participation in strategic planning in the Data Engineering area, OKRs and goal definition.- Training and training of the team. -
Staff Data EngineeringSemantix Jan 2019 - Jun 2020São Paulo, BrazilExperience in Data Engineering with a focus on several advanced solutions:- Development of data ETL solutions using the StreamSets tool, ensuring efficiency in data processing and integration.- At Mercedes-Benz Brazil, I participated in the construction of an AI platform for Industry 4.0, with the objective of detecting flaws in the assembly of heavy vehicles, reducing recalls by 60% and cutting operational costs. We capture IoT events through MQTT, consolidating them with Kafka and processing in real time with Spark for predictive models. A quality checklist at the last assembly station complemented fault detection. The architecture included Spark, Kafka, Elastic Search, Hive, Hadoop and the Cloudera platform for data management.- Near-realtime data ingestion with CDC in SQL Server database, using StreamSets pipeline for agile and efficient ETL.- Skills in developing solutions in Python with Web Crawling, consuming data from websites to assist decision making.- Experience in data ingestion using Sqoop from the Oracle database to the Data Warehouse (DW) and vice versa, allowing efficient integration.- Proficiency in generating views with Hadoop, Hive, PySpark and Impala in Cloudera and Hortonworks environments, making data available to business areas.- Creation of structures and processes for integration of environments and data ingestion, providing information for strategic decision making.- Active participation in squads and agile environments in data projects, collaborative work and problem solving.- Engagement in architecture committees, promoting customized, scalable and resilient big data environments. -
Staff Software EngineerTivit Feb 2018 - Dec 2018São Paulo, BrazilExperience in Software Engineering with an emphasis on backlog management and prioritization of demands.I carried out analysis, survey, development and monitoring of projects, as well as meeting demands in banking systems using BIG DATA, Java, JavaScript and PYTHON.I worked on developing solutions for data processing, ingestion and migration, using technologies such as HADOOP, SPARK and PYTHON.Experience with CLOUDERA, CONTROL-M and LINUX environments, enabled the generation of Datasets, Insights and reports to support decision making.I actively participated in AGILE (SCRUM) projects, providing a dynamic and collaborative environment to develop solutions aligned with business needs.I developed JAVA APIs for data integration with other platforms, using REST API, HUB and IBM BROKER, taking advantage of my proficiency in JAVA 8 and EJB3.Development of critical systems in Java with high data demand, acquiring valuable knowledge to ensure availability and reliability of information.I created integrated tests in Python, contributing to the robustness and efficiency of applications. -
Senior Software EngineeringBanco Bv Apr 2010 - Jan 2018São Paulo, BrazilWith extensive experience in technology and technical leadership, I worked on origination, credit, formalization, payment and fraud prevention projects.With solid knowledge in requirements analysis and specification, I provided technical leadership to prioritize deliveries and manage the backlog with the Product team.Expertise in integrations with financial partners via APIs, connecting fintechs like Guia Bolso to the bank's main services.Construction of microservices in Java, EJB3, with knowledge of Oracle and Sybase databases, front-end HTML5, CSS3, JavaScript, Struts, RESTful API, SOA and broker (IBM).Ability to define technical and functional architecture, ensuring the robustness and scalability of systems.In the ETL area, I built Batch Data Ingestion pipelines using Java, stored procedures, ETL Information Service and the Atomic UC4 tool to orchestrate the pipelines.In agile projects, I applied rites such as sprint planning, backlog, daily, sprint review and retrospective, seeking continuous deliveries of value. -
Senior Software EngineeringIt Provider Jul 2009 - Apr 2010São Paulo, BrazilProven experience in working on large projects in the Banking segment, working with Clients BV Financeira / Banco Votorantim and Banco do Brasil, carrying out:- Requirements gathering and design- Construction of Use Cases and preparation of technical drawings.- Construction and evolution of Java systems for the Billing and Loan areas of BV bank.- Expertise in Card projects, using EJB, Struts, on the Java platform, for Banco do Brasil on the BrasilCap product (Rio de Janeiro).- Expertise in defining technical and functional architecture, applying knowledge in software engineering, to contribute to strategic results. -
Senior Software EngineeringUpaid Aug 2007 - Jul 2009São Paulo, BrazilJava Development Specialist with expertise in system integrations between cell phone operators (Oi/Claro/Vivo/Tim/Embratel) and the Onofre, Drogasil and Droga Raia Sales Network, using the ISO8583 standard for exchanging messages between partners.Scrum Master with skills in prioritizing and planning the Demand Backlog in collaboration with the DevOps and Product teams.Responsible for the successful implementation of the Agile methodology in the company's Software development processes, providing greater efficiency and transparency in product release implementations.Solutions architect for new business projects, contributing expertise in international connections with partners from the USA and the Philippines, enabling cell phone recharges using the PayPal payment method.Technical leadership with extensive experience in leading teams and projects, ensuring the success and quality of the solutions developed.
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Senior Software EngineeringAvon Jul 2006 - Aug 2007São Paulo, BrazilExperiência como Desenvolvedor Java em projetos de Novos Negócios de Originação de Pedidos, utilizando Webservices em Java, Websphere e JSE. Participação ativa no desenvolvimento de três novos produtos estratégicos: Pedido Fácil, Quero Revender e Reclamações de Brindes. Nesses projetos, utilizei a plataforma JEE, com ampla aplicação de PL/SQL em Oracle, scripts Unix e processos ETLs de integração para garantir a eficiência na comunicação entre sistemas. Além disso, trabalhei com tecnologias essenciais como EJB (Entity Bean e Session Bean), Oracle 9i e Websphere, contribuindo para a construção de soluções robustas e escaláveis. -
Senior Software EngineeringAccenture Aug 2004 - Jul 2006São Paulo, BrazilEspecialista em Desenvolvimento Java com experiência em projetos Business to Commerce (B2C) para o Portal de Colaboradores da Brastemp e da Cônsul, ambos mantidos pela Whirlpool. Atuei com a plataforma JEE e banco de dados DB2.Principais habilidades:- Desenvolvimento Java Sênior- Projetos B2C- Plataforma JEE- Banco de dados DB2- Levantamento de requisitos- Desenho de solução técnica- Construção de Casos de UsoNas minhas experiências anteriores, fui responsável por realizar o levantamento dos requisitos do projeto, desenhar a solução técnica e construir os Casos de Uso para os Portais de Colaboradores da Brastemp e Cônsul. Minha expertise em Desenvolvimento Java Sênior e o conhecimento em projetos B2C foram fundamentais para o sucesso desses projetos. -
Java Software EngineerDts Latin America Aug 2002 - Jul 2004São Paulo, BrazilParticipei no desenvolvimento de sistemas de grande porte para o Bradesco, como o sistema Jurídico (GCPJ), Plano de Segurança para Agências (PSAG) e o Leasing. Utilizei tecnologias como J2EE com Struts, MVC, TomCat, Velocity, JSP, SQL Server, DAO, JSTL e ferramentas como Websphere e Eclipse.Também atuei em projetos internos da empresa, como o PMO, onde controlei Projetos/Recursos usando ASP e SQL Server.
Felipe Merfa Education Details
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Gestão Empresarial Com Ênfase Em Tecnologia Da Informação -
Ciências Da Computação -
Análise Em Big Data
Frequently Asked Questions about Felipe Merfa
What company does Felipe Merfa work for?
Felipe Merfa works for Infoprice
What is Felipe Merfa's role at the current company?
Felipe Merfa's current role is Data Intelligence and AI Manager.
What schools did Felipe Merfa attend?
Felipe Merfa attended Fundação Getulio Vargas, Universidade Santa Cecília, Fia Business School.
Who are Felipe Merfa's colleagues?
Felipe Merfa's colleagues are Karla Mansour, Vanessa Martins, Sarah Raianny, Felipe Zanona Barbosa, Felipe Farias, Deise Zava Gonzales, Sabrina Dos Santos Siqueira.
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