Merlyn Melesia Oliver Email and Phone Number
Merlyn Melesia Oliver work email
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Merlyn Melesia Oliver personal email
With 9 years of experience leading social strategy, content production, and event execution across industries like beauty, fashion, food & beverage, and small businesses, I've developed a deep passion for understanding consumer behavior and crafting content that captures their attention.My expertise spans the entire content production process. From concept development and creative strategy to pre/post-production and campaign execution. I thrive on transforming creative ideas into impactful realities, ensuring every piece of content not only tells a brand's story but also drives real engagement. Whether I'm crafting social media strategies, producing videos, or leading cross-functional teams, I'm driven by the power of storytelling to connect audiences with brands.Beyond my client work, I’m also the Co-Founder and Head of Content at The Brooklyn Mavens, a media outlet dedicated to sharing the stories of Brooklynites and our culture. As an influencer-entrepreneur hybrid, I lead a team focused on content strategy, constantly seeking innovative ways to bring our community's voice to the forefront.
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Social Media Content ProducerCon EdisonNew York, United States -
Digital Content Producer & Social Media ConsultantMerlyn Melesia Productions Jun 2020 - Present•End-to-End Content Production: Lead all aspects of content creation, including onsite photoshoots and videography, budgeting, run of show, and coordinating teams for seamless execution.•Social Media Training: Offer personalized one-on-one training sessions covering key topics like creating engaging Reels, establishing content calendars, and implementing best practices for platform-specific growth.•Influencer Outreach & Strategy: Design and execute influencer outreach programs to enhance brand visibility and secure high-quality, authentic content from influencers.Notable clients: VistaPrint and Claima Stories
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Co-Founder & Head Of ContentThe Brooklyn Mavens Dec 2016 - Present•Head of Content and Co-founder at The Brooklyn Mavens, a digital platform and community showcasing Brooklyn culture.• Spearheaded brand partnerships with renowned brands such as BAM Brooklyn, Pepsi Cola, Little Caribbean, NYC Tourism, AfroPunk, and Industry City.• Oversee a dedicated 2-person team handling social media and email marketing, providing guidance to ensure the delivery of compelling brand content. Led digital marketing campaigns on TikTok and Instagram, achieving an average monthly impression rate of 400,000 on our Instagram channel. -
Social Media Content Producer And Strategist | Employer Brand TeamEtsy Jan 2022 - Feb 2024Brooklyn, Ny, Us•I told the stories of Etsy employees through engaging, insightful, and authentic organic content that exemplifies their experience. In my initial year, I achieved a 302% increase in engagement across our LinkedIn and LifeAt Channels, surpassing the previous year's performance. I am consistently exploring innovative approaches to foster connections with both potential candidates and current employees. •LinkedIn Highlight: From 2022-2023 growth included, +22% in Engagement Rate per Impression, and 550% in video views;17% in Post links.•Instagram Highlights:From 2022-2023 growth included, +5.5% in Engagement Rate per Impression; and 63% in video views; 224.6% in shares. -
Social Media Lead And Events Design ProducerOvando Jun 2019 - Jun 2020New York, Ny, Us -
Special Events Specialist1Stdibs.Com Feb 2019 - Jul 2019New York, Ny, Us•Supported event teams with brand cocktail parties and trade events; coordinated launch of their Gala event. •Consistently led communication between venue, vendors, in terms of negotiation •Project managed event including budget management, vendor sourcing and management, prioritization and issue escalation -
Social Media Community Manager & Content PerformanceRevlon Inc. Dec 2017 - Jun 2018New York, Ny, Us• Developed Revlon’s social community and brand voice with daily moderation,infleuncer building, response and engagement across Facebook, Twitter, Instagram, and YouTube• Designed editorial content strategy with Content Manager; curated and segmented editorial content • Measuring and assessing the success of influencer content across all channels and regularly reporting results.• Built 3K micro-influncer database with PR team with strategies, campaigns, and events (product launch campaigns + BeautyCon) -
Social Media ManagerImpala Inc (Iman Cosmetics And Jay Manuel Beauty) Jul 2016 - Dec 2017• Managed and generated all content and messaging across media campaigns for beauty brand IMAN Cosmetics and Jay Manuel Beauty• Produced and implemented event planning production/influencer activations with marketing dept. for events Curlfest, Beautycon NY/LA and BlogHER resulting in 80% increase of engagements• Increased brand awareness and revenue by developing brand partnerships, events, and influencer programs
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Social Media CoordinatorImpala Inc (Iman Cosmetics And Jay Manuel Beauty) Mar 2015 - Jul 2016
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Pr/Fashion InternMao Pr Jan 2015 - Mar 2015• Coordinated showroom and samples; send samples out and receive samples in• Assisted in producing New York Fashion Week shows. Supported with model casting, backstage organization, and front of house check in for clients The Blonds, Georgine and Jay Godfrey.
Merlyn Melesia Oliver Skills
Merlyn Melesia Oliver Education Details
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Penn State UniversityMarketing -
Penn State UniversityMarketing
Frequently Asked Questions about Merlyn Melesia Oliver
What company does Merlyn Melesia Oliver work for?
Merlyn Melesia Oliver works for Con Edison
What is Merlyn Melesia Oliver's role at the current company?
Merlyn Melesia Oliver's current role is Social Media Content Producer.
What is Merlyn Melesia Oliver's email address?
Merlyn Melesia Oliver's email address is mo****@****tsy.com
What schools did Merlyn Melesia Oliver attend?
Merlyn Melesia Oliver attended Penn State University, Penn State University.
What skills is Merlyn Melesia Oliver known for?
Merlyn Melesia Oliver has skills like Social Media, Time Management, Fashion, Merchandising, Retail, Marketing, Event Planning, Powerpoint, Teamwork, Microsoft Word, Facebook, Fashion Shows.
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