Merry Smith

Merry Smith Email and Phone Number

Strategy Officer at Tactran @ Tactran
perth, perth and kinross, united kingdom
Merry Smith's Location
Greater Dundee Area, United Kingdom
About Merry Smith

My career and work experience to date has focussed around marketing, behaviour change and sustainable and active transport. Having initially focussed my career on marketing and promotional activities, I have adapted these skills to the transportation field and have established myself as a well recognised and developed transport professional with 20 years’ experience working within local Government, and at a regional level for the majority of this. I am a Chartered member of the CILT and have a Masters Degree (MSc Passenger Transport Management) through distance learning.I set up my own business in 2016 focussing on behaviour change, travel planning and marketing with major employers in Scotland. I returned to the public sector (Regional) in Oct 2020.Specialties: Travel Plans, Managing projects, Active Travel, Funding, Event Management, Marketing, Health Promotion, Advertising, PR

Merry Smith's Current Company Details
Tactran

Tactran

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Strategy Officer at Tactran
perth, perth and kinross, united kingdom
Website:
tactran.gov.uk
Employees:
8
Merry Smith Work Experience Details
  • Tactran
    Strategy Officer
    Tactran Oct 2020 - Present
    Perth, Scotland, United Kingdom
  • Merry Scott Consulting
    Managing Director
    Merry Scott Consulting Oct 2016 - Present
    Dundee, United Kingdom
    Independent Transport Consultant specialising in behaviour change, social marketing and travel plans.
  • Meredith Scott Makeup
    Owner Operator
    Meredith Scott Makeup Dec 2012 - Present
    Dundee, United Kingdom
    Freelance Make-up artist who specialises in weddings, portrait and fashion shoots.
  • Tactran
    Travel Plan Officer
    Tactran Dec 2006 - Oct 2016
    I work strategically across Tayside and Central Scotland, helping organisations adopt and implement travel plans.I am a highly experienced and forward thinking marketing and communications professional with eleven years' experience, of which nine are at a senior/strategic level. I have a proven track record of implementing marketing and communications projects.I have provided support to Higher and Further education bodies; Local Authorities; Health Boards; Not for Profit organisations and private sector across Tayside and Central.I am Chair and a Board member of ACT Travelwise.Strategic Marketing Responsibilities - I am responsible for compiling comprehensive and bespoke marketing strategies which meet the aims and objectives set by my employer and the organisations I work with. Communication and Collaboration - I have excellent interpersonal skills and have developed working relationships with a wide range of individuals such as: senior managers; Board Members; councillors; designers; web programmers and communication teams. Event Planning/Management - I have planned, managed and coordinated a number of high profile events in both public and professional markets. My marketing innovation resulted in a Travel Information and Marketing award at the Scottish Transport Conference in 2006.My transferable skills have included various advertising and promotional methods including: dvds; youtube videos; vox pops; printed materials; radio; press; Facebook; online; bus; and billboards. I am required to submit and present regular Board Reports to Tactran's Board, outlining my plans, campaigns, targets and analysis. In addition, I have written for nationally published newsletters, trade magazines as well as Tactran's Facebook and Twitter feeds. Working with a wide range of individuals across various organisations, has allowed me to establish abilities to work with and lead various teams, with varying business objectives.
  • Dundee City Council
    Travel Plan Coordinator
    Dundee City Council Dec 2003 - Dec 2006
    Worked with the local authority, health board and universities to write and implement travel plans.
  • Dc Thomson
    Marketing Assistant
    Dc Thomson Jun 2001 - Dec 2003
    Direct Marketing duties including responsibility for direct mailouts for Beano/Dandy club, Annuals and Subscriptions. Wrote copy for newsletters and adverts.

Merry Smith Education Details

Frequently Asked Questions about Merry Smith

What company does Merry Smith work for?

Merry Smith works for Tactran

What is Merry Smith's role at the current company?

Merry Smith's current role is Strategy Officer at Tactran.

What schools did Merry Smith attend?

Merry Smith attended Aston University, University Of Abertay Dundee, Auchmuty High School.

Who are Merry Smith's colleagues?

Merry Smith's colleagues are Jonathan Padmore, Kurt Mayer, Ashley Roger.

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