Digital marketing and communication professional with over fifteen years of experience. Background in journalism, experience in advertising. Passionate about the digital ecosystem, its new technologies, and emerging platforms. Deeply committed to social change and climate justice. Strong creative, analytical, and organizational skills. Ability to observe the audience behavior and identify the needs from the people perspective. Experienced in managing digital channels, ensuring they align with the goals and deliver optimal performance. Likes to deal with complex arguments and loves to turn them into interesting, sincere, understandable, acceptable, and catchy stories.Areas of expertise include:● Advertising Management● Analysis & Reporting● Audience Journey Mapping● Brand Evaluation & Positioning● Brand Identity & Proposition● Community Management ● Creative Writing● Data Visualization● Marketing Research & Planning● Project Management ● Scriptwriting● SEO / SEM● Strategic & Creative Development● UI & UX Design● Video Production & Editing● VR Production & Editing
Listed skills include Digital Marketing, Social Media Marketing, Digital Strategy, Content Strategy, and 12 others.