Merv Leslie

Merv Leslie Email and Phone Number

Senior Media Rights Sales and Account Management @ Formula 1
London, GB
Merv Leslie's Location
London, England, United Kingdom, United Kingdom
Merv Leslie's Contact Details

Merv Leslie personal email

n/a
About Merv Leslie

Accomplished and commercially focused media professional experienced in marketing, sponsorship, digital & fan engagement. Covering business & commercial development in media sales & strategy, event promotions, audience reach, brand partnerships and broadcast media.

Merv Leslie's Current Company Details
Formula 1

Formula 1

View
Senior Media Rights Sales and Account Management
London, GB
Website:
f1.com
Employees:
4615
Merv Leslie Work Experience Details
  • Formula 1
    Senior Media Rights Sales And Account Management
    Formula 1
    London, Gb
  • Psyched4
    Chief Growth Officer
    Psyched4 Jul 2024 - Present
    London, England, United Kingdom
  • Psyched4
    Co-Founder & Partnerships
    Psyched4 Jan 2023 - Jun 2024
    London Area, United Kingdom
  • Independent Consultant
    Independent Consultant
    Independent Consultant Aug 2023 - Present
    Emea & Mena
  • Rebel Team
    Managing Director
    Rebel Team May 2023 - Jul 2023
    Emea
    The fan-funded Web3 project is to open voting among its members that will enable a racing protege to compete in the FIA Formula 3 Championship, the LMGT3 division in the World Endurance Championship, or the headline LMP2 class of the European Le Mans Series.
  • Rebel Team
    Director Of Marketing
    Rebel Team Jan 2023 - Jun 2023
    Emea
  • Red Bull
    Global Media Partnerships
    Red Bull Feb 2021 - Sep 2022
    Salzburg, Austria
    Global leader for Red Bull's live event broadcast distribution, content licensing, marketing alliances and commercial partnerships. Broad remit covering global business development, strategy and execution of portfolio rights exploitation. - In-house media rights advisor to Red Bull national offices- Business development ownership of high-value strategic and commercial partners (brands, premium broadcasters, OTT, tech providers, platform operators, OEMs) - Stakeholder in event planning and marketing (motorsport, cycling, football, winter sports, general sports and culture) - Strategic planning for global event distribution, market analysis and pipeline tracking
  • Red Bull
    Business Development
    Red Bull Sep 2020 - Feb 2021
    Salzburg, Austria
  • Sunset+Vine
    Consultant & Advisor
    Sunset+Vine Oct 2019 - Sep 2020
    London, United Kingdom
    Embedded within the global commercial media unit to assist on defining the short and long term sales strategies for a range of media products, distribution channels, licensing partnerships and integrated marketing campaigns. Forging partnerships along the way and delivering best-in-class sports media.
  • Red Monkey Collective
    Consultant (Chief Operating Officer)
    Red Monkey Collective Dec 2018 - Aug 2019
    London, United Kingdom
    Talent management and commercial representation agency, providing brand partnerships for Premier League Football stars, Olympic medallists, elite athletes and TV celebrities.
  • Little Dot Studios
    Consultant (Strategy & Partnerships)
    Little Dot Studios Jan 2018 - Mar 2018
    London, United Kingdom
    Consulting position with multi-award winning premium video & brand funded content studio. My role was to devise the media sales offering by leveraging an impressive roster of premium YouTube inventory and positioning for agency and client direct buying. This involved heavy data sifting and strategic analysis to define rate card & go-to-market approach.
  • Zefr
    Business Development Director - Emea
    Zefr Oct 2016 - Jan 2018
    London, United Kingdom
    Leading market scale-up and territory growth by utilising business and corporate development practices for all ZEFR services across EMEA - rights and UGC management, content strategy & publishing partnerships in addition to influencer marketing & media sales. ZEFR holds longstanding partnerships, including Hollywood studios, TV networks, major sports leagues and rights holders, the three major music companies, and key digital-first publishers.Preferred partner relationships with YouTube, Meta & TikTok.
  • Mele Media
    Consultant
    Mele Media May 2016 - Jul 2017
    London, United Kingdom
    Combining experience in digital advertising, brand marketing and audience measurement across dozens of premium sports and ents brands. Brilliantly diverse role that has let me get involved in media strategy for major broadcasters, commercial development for sports media owners social football start-ups and GTM for a mix of brands and digital transformation business models.Clients included: Formula 1, The Football Association, Al Jazeera
  • Brave Bison
    Director Of Programming
    Brave Bison Nov 2015 - May 2016
    London, United Kingdom
    Responsible for directing and executing Brave Bison's (formerly Rightster) owned and partnered multi-channel social media strategy in order to drive audience growth and commercial revenue. Lead month-on-month programme growth for O&O sports and entertainment networks plus partner channels.Accountable for brand partnerships and sponsors, new content across all genres including acquisitions, commissioning, live programming and events, rolled out on long and short term scheduling strategies. Creatively responsible for tone of voice and branding, marketing strategy, alongside digital strategy execution including website and social media. Continually seeking to maximise revenue generating opportunities, and finding innovative solutions to create branded content and sponsorship.
  • Rightster
    Director - Audience Development
    Rightster Jan 2015 - Nov 2015
    London, United Kingdom
  • Brave Bison (Formerly Rightster)
    Audience Development Manager
    Brave Bison (Formerly Rightster) Nov 2013 - Jan 2015
    London, United Kingdom
  • Reading Football Club
    Pr Officer & Media Manager
    Reading Football Club Dec 2010 - Nov 2013
    Reading, United Kingdom

Merv Leslie Skills

Social Media Video Digital Marketing Video Production Online Marketing Digital Strategy Digital Media Sports Audience Development Social Media Marketing Media Relations Marketing Strategy Broadcast Management Event Management Marketing Communications Public Relations New Media Marketing Business Development Sponsorship Online Advertising Content Strategy Production Strategy Broadcasting Audience Measurement Journalism Video Editing Copywriting Social Networking Entertainment Advertising Creative Direction Search Engine Optimization Content Development Leadership Customer Relationship Management Business Strategy Strategic Partnerships Sales Management Sales New Markets Development Analytical Skills Account Management Facebook Youtube Presentations Client Services Influencer Marketing Global Client Management Branded Content Forecasting Budgeting Team Building Partnership Activation

Merv Leslie Education Details

Frequently Asked Questions about Merv Leslie

What company does Merv Leslie work for?

Merv Leslie works for Formula 1

What is Merv Leslie's role at the current company?

Merv Leslie's current role is Senior Media Rights Sales and Account Management.

What is Merv Leslie's email address?

Merv Leslie's email address is me****@****ter.com

What schools did Merv Leslie attend?

Merv Leslie attended The Nottingham Trent University.

What skills is Merv Leslie known for?

Merv Leslie has skills like Social Media, Video, Digital Marketing, Video Production, Online Marketing, Digital Strategy, Digital Media, Sports, Audience Development, Social Media Marketing, Media Relations, Marketing Strategy.

Who are Merv Leslie's colleagues?

Merv Leslie's colleagues are Lisa Miller, Jürgen Cartus, Natalie Higgins, Claire Edwards, Martin Undefined, Christian Mills, Becca Peters.

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