Syeda Sanaa Khalid Email and Phone Number
Never mess with a woman who can create brandsEvery brand has stories to tell—stories that will not only engage, inform, surprise, delight, and impact their audience, but that will also deliver on measurable business goals. And I am the conduit between brand and consumer.I am a multitude of experiences, experimenting in various fields. Not because I was confused about where to lead the career but because I was always curious and wanted to explore fields and to learn the changing dynamics of the career world.I did my Master's with a specialization in HR, tried to start fresh in the field but being an IT savvy person I ended up working for a software company that builds enterprise solutions. Learning HR from the lens of technology made it easier for me to grip the basics. I learned that I belong to the IT industry, no matter what field I choose it has to be in the IT sector. Thus, here I am exploring all the Digital Marketing and Brand Management skills and expertise, learning and delivering, and paving my path to success. I have strong interpersonal, communication, and organizational skills; very familiar with the goals, objectives, and mission of the company; the ability to respond effectively to the needs of a diverse and demanding clientele; knowledge of the clients, company's policies, financial policies, and procedures.
Rad. Pakistan
View- Website:
- callusrad.com
- Employees:
- 20
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Head Of Organization Planning And DevelopmentRad. PakistanKarachi, Pk -
Head Of Organization Planning And DevelopmentRad. Pakistan Oct 2022 - Present -
Visiting LecturerUniversity Of Karachi Aug 2015 - Presentdelivering lectures, seminars and tutorials;developing and implementing new methods of teaching to reflect changes in research;designing, preparing and developing teaching materials;assessing students' coursework;setting and marking examinations;supporting students through a pastoral or advisory role;undertaking personal research projects and actively contributing to the institution's research profile. -
Senior Brand ManagerTcurve Jun 2021 - Dec 2021same role as a Brand manager but with additional responsibilities.* looked after two business units.* led a team of more than 10 employees.* developed product for the business unit in coordination with the design and software team.* managed the team's performance and KPIs.* effectively and successfully completed all the major tasks assigned by the President.* led the digital brand unit in strong coordination with all the linked departments.* conducted research and implemented the findings to ensure effective communication throughout the brands department. -
Brand ManagerTcurve Dec 2020 - Jun 2021Pakistan> Brand strategy, including the setting of style guides, brand guidelines, brand vision, and value proposition for short as well as long term> Planning and execution of all communications and media actions on all channels, including online and social media>Assisting with product development, pricing, and new product launches as well as developing new business opportunities> Creating and managing promotional collateral to establish and maintain product branding> Competitor and customer insights analysis> Coordination with the design department for creating designs > Coordination with UI/UX department for development of brands altogether -
Manager Hr And Business StrategySwift Shipping Private Limited Dec 2019 - Oct 2020Pakistan> Oversee, refine, and execute employee standards and procedures, using and improving HR existing and recommended systems and processes.> Maintain and enhance employee benefits programs, including compensation, health insurance, expenses, vacation, and other personnel packages.> Assist with recruitment efforts, and prepare employees for assignments by establishing and conducting orientation and training programs.> Ensure legal compliance by monitoring and implementing applicable HR federal and state requirements, conducting investigations, and maintaining records.> Identify and recommend areas of improvement to internal standard operating procedures, including team restructuring and morale.> Prepare paperwork, schedule, and facilitate a smooth new hire onboarding process, coordinating with cross-functional departments to deliver an exceptional first-day experience.> Handle all administrative tasks for onboarding, new hire orientation, and exit interviews, including entering data into HR information systems and auditing for accuracy and compliance.> Provide an effective and dedicated HR advisory service to employees in relation to absence and health issues, conduct and capability, grievance matters, organizational change, and all other employee-relations matters> Be the primary backup for payroll processing, including; bi-weekly and semi-monthly updates to employee files, bonus/incentive pay, tracking vacation/sick pay, importing expense reimbursements, inputting exceptions, hourly employee validations, and benefit changes.> Assist in the communication, interpretation, and upkeep of employee handbook, employee directory, and organizational chart, and contributes to the development of policies.> Assessing training needs, diagnosing organizational problem areas, consulting on OD strategies, and conducting team building sessions. -
Business Development HeadVurke Inc. Aug 2018 - Dec 2019KarachiDevising strategies for driving sales growth across the business. Analyzing existing approaches to the development of business and making changes where appropriate.Setting targets for new business development for business development managers and executives.Interviewing and hiring new members of the business development team.Implementing new business initiatives across the new business and sales teams.Working closely with members of the team to generate new business within large accounts.identifying sales opportunities as a result of market changes.Setting up meetings with prospective customers to sell the company’s products and services.Implementing sales incentives to drive sales performance within the team.Acting as a key contact for large customer accounts.Forming strategic partnerships with other companies to leverage their existing networks.Setting tough but achievable revenue targets for business development managers.Negotiating sales contracts with customers and ensuring their profitability.Working with the marketing team to devise marketing materials and tools to support new business teams.Monitoring customer satisfaction with existing clients to ensure service delivery. -
Visiting LecturerBahria University Mar 2016 - Dec 2018KarachiI'm a visiting lecturer in Bahria University, teaching the specialized course of Organizational Behavior currently. -
Associate ManagerAxact Jan 2011 - Aug 2018Pakistan
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Associate ManagerAxact Jan 2015 - Oct 2015Pakistan
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Associate ManagerAxact Jan 2011 - Oct 2015
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Assistant ManagerAxact Jan 2011 - Feb 2015
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Senior ExecutiveAxact Jan 2012 - Jan 2013
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Executive_Education Management DepartmentAxact Jan 2011 - Jan 2012
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Marketing ExecutiveSofcom Pvt Ltd Jan 2010 - Jan 2011Recently I have been involved in the Marketing activities of the organization. My core responsibilities includes:-> Targeting Prospects.-> Marketing the Product through different means (telephonic conversation, emails, etc.)-> Follow up with the targeted prospects.-> Me and my colleague; also conducting a Training session for the employees of SOFCOM i.e. 'Team Building Event'. -
Quality AnalystSofcom (Pvt.) Limited Jun 2008 - Dec 2009I work as a Quality Analyst for the Human Resources Software named "Harmony". The Solution covers the whole domain of Human Resources, it's like you name the problems faced in HR and we have the solution. -
Communication OfficerKoncepts Unlimited Pvt. Ltd. Oct 2007 - Jan 2008Being a marketing executive all promotional and branding operations were done by me. Client management and day to day responses to clients were also a part of my JD.
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InternShirazi Trading Company Jun 2007 - Jul 2007Day to day activities of HR department were executed with assistance of a senior manager. All planning and execution level tasks were also done. Employee's personal records and all related activities were done by me.
Syeda Sanaa Khalid Skills
Syeda Sanaa Khalid Education Details
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Management Sciences
Frequently Asked Questions about Syeda Sanaa Khalid
What company does Syeda Sanaa Khalid work for?
Syeda Sanaa Khalid works for Rad. Pakistan
What is Syeda Sanaa Khalid's role at the current company?
Syeda Sanaa Khalid's current role is Head of Organization Planning and Development.
What schools did Syeda Sanaa Khalid attend?
Syeda Sanaa Khalid attended Karachi University.
What are some of Syeda Sanaa Khalid's interests?
Syeda Sanaa Khalid has interest in Hr Management, Etc, Marketing, Communication, Negotiation, Listening Songs, Hr Training And Development, Watching Movies, Hanging Out With Friends, Social Activities.
What skills is Syeda Sanaa Khalid known for?
Syeda Sanaa Khalid has skills like Management, Training, Team Management, Crm, Recruiting, Negotiation, Human Resources, Team Leadership, Team Building, Teamwork, Analysis, Marketing.
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