Scott Mcleod

Scott Mcleod Email and Phone Number

Chief Brand Officer @ Resident
Kirkland, WA, US
Scott Mcleod's Location
Greater Seattle Area, United States, United States
Scott Mcleod's Contact Details
About Scott Mcleod

I work on startups as a founder, investor and growth marketer. I leverage over 15 years of experience doing digital marketing, product design and data strategy to help launch and grow businesses.I take an intuitive approach to my work and when possible apply data driven techniques to generate impact. I specialize in SaaS, E Commerce, B2B Lead Gen/ABM, CRO, App Installs and Direct to Consumer/Fan initiatives.

Scott Mcleod's Current Company Details
Resident

Resident

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Chief Brand Officer
Kirkland, WA, US
Website:
residenthome.com
Employees:
548
Scott Mcleod Work Experience Details
  • Resident
    Chief Brand Officer
    Resident
    Kirkland, Wa, Us
  • Resident
    Co-Founder, Chief Of Staff
    Resident 2019 - Present
    San Fransisco, Ca, Us
    Work across the organization to support key business, marketing and growth initiatives. I lead our creative team and special projects. We were acquired by Ashley Home in 2024.
  • Resident
    Co-Founder, Growth
    Resident Dec 2016 - Nov 2019
    San Fransisco, Ca, Us
    Responsible for building our growth marketing, data & digital product functions. We sell mattresses and bedroom products generating over $270m in sales our 2nd year.
  • Nacci
    Strategic Advisor
    Nacci May 2019 - Dec 2021
    New York, New York, Us
    Provided outcome based data strategy for various Fortune 500s and startups. Including IMAGE Skin Care & Pandora Jewelry
  • Ello Masks
    Co-Founder
    Ello Masks Mar 2020 - Feb 2021
    During COVID, Donated over $250k in protective masks to local Los Angeles front-line workers through sale donations. Products were seen worn by influencers like Leonardo Dicapro, Hailey/Justin Bieber & More
  • Facebook
    Growth Marketer
    Facebook 2017 - 2018
    Was responsible for sustainable growth and adoption across various new product teams (DAU/MAU)-Moments App, Workplace, Events App.
  • Toyota Infotechnology Center, U.S.A., Inc.
    Innovation Lab Consultant
    Toyota Infotechnology Center, U.S.A., Inc. 2016 - 2017
    Managed and trained innovation team focused on sprints to test and validate new businesses for Toyota. We launched business tests for alternative lease programs, car-sharing applications and smart-car devices.
  • Holdfast Partners
    Founder / Cro & Growth Consultant
    Holdfast Partners 2015 - 2017
    Seattle, Wa, Us
    Consulting group that provides Conversion Rate Optimization & Performance Marketing services with speciality in eCommerce and SaaS based businesses. I help launch and scale early stage businesses through rev share and project engagements. Clients Included: Toyota, Pfizer, Royal Bank Of Scotland, Linux Foundation, Maven Ventures, PreHype, Crystal Towers VC, Hashicorp (Seed, now Public), Replika.AI (Seed now $30M+ ARR), Ease HR (Seed, Acquired $500M), Wake (Acquired by Invision), Cape Networks (Acquired by HP) & many more.
  • Neo Innovation, Inc.
    Growth Hacker In Residence (Acquired By Pivotal Labs)
    Neo Innovation, Inc. 2015 - 2016
    San Francisco, Ca, Us
    I lead marketing strategy for our venture studio projects as well as our core consulting business. Main channels were SEO, SEM (AdWords/Bing) and Paid Social (Facebook, Instagram, Twitter) as well as heavy use of e-mail and sales automation for B2B marketing.
  • Neo Innovation, Inc.
    Product Designer
    Neo Innovation, Inc. 2014 - 2015
    San Francisco, Ca, Us
    Neo was a full-stack innovation consulting firm / venture studio that helps organizations incubate and scale impactful new product and business ideas. I was responsible for validating new businesses and products as a designer.Led a non-Adobe branded innovation project. Achieved the highest activation rate of any Adobe creative tool, became the 14th most upvoted product of all time on Product Hunt, generated acquisition offers from a multimillion-dollar funded social media company, and successfully seeded a new anchor product with over 5 million users.
  • Littlecast, Inc.
    Vp Of Product Design
    Littlecast, Inc. Mar 2013 - Oct 2014
    San Francisco, Ca, Us
    Lead product management across Web, iOS, and Android platforms. Developed influencer marketing and content partnerships with top studios & talent agencies.
  • At&T Mobility
    Marketing Consultant
    At&T Mobility Jul 2011 - Jun 2012
    Dallas, Tx, Us
    Organized and marketed Mobile App Hack-a-Thons across the US. I was responsible for attendee turn out and assisted with sponsorships and speakers. Increased adoption of AT&T Developer Program and the usage of API's and SDK's.
  • Coeus Clothing
    Founder
    Coeus Clothing Dec 2009 - May 2012
    Us
    Seattle area based lifestyle brand-We sold apparel/accessories and organized concerts, art shows and events. I was responsible for general business management, I exited the business in 2012.
  • Rightside Creative
    Founder / Designer
    Rightside Creative Jul 2007 - Jun 2011
    Blog network generating reoccurring revenue from affiliate and display ads. I was focused on generating traffic with SEO and Social Media Automation (Twitter / Tumblr / Reddit). Also provided design, development and creative services to various businesses in the Seattle area.

Scott Mcleod Skills

User Experience Social Media Web Design Seo Social Media Marketing Entrepreneurship Marketing User Interface Design Graphic Design Product Development Marketing Strategy Corporate Branding Creative Problem Solving Viral Marketing Marketing Communications Blogging Creative Direction Digital Marketing Start Ups Business Strategy Personal Branding Css Online Marketing Search Engine Optimization Startups Growth Hacking E Commerce Facebook Photoshop Mobile Applications Strategy Wordpress Social Networking Partnerships Lean Management Photography Event Planning Business Development Product Management Online Advertising Mobile Devices Digital Media Advertising

Frequently Asked Questions about Scott Mcleod

What company does Scott Mcleod work for?

Scott Mcleod works for Resident

What is Scott Mcleod's role at the current company?

Scott Mcleod's current role is Chief Brand Officer.

What is Scott Mcleod's email address?

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What is Scott Mcleod's direct phone number?

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What are some of Scott Mcleod's interests?

Scott Mcleod has interest in Professional Networking, Ventures For Good, Social Commerce, Angels, Social Investing, Private Social Networking.

What skills is Scott Mcleod known for?

Scott Mcleod has skills like User Experience, Social Media, Web Design, Seo, Social Media Marketing, Entrepreneurship, Marketing, User Interface Design, Graphic Design, Product Development, Marketing Strategy, Corporate Branding.

Who are Scott Mcleod's colleagues?

Scott Mcleod's colleagues are Pamshang Mashangva, Beth Cantafio, Marina Barvinska, Aileen Carrigan, Yabibal Aradaw, Sathya Bush, Ohad Ashkenazi.

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