Maria Solovyeva work email
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Maria Solovyeva personal email
Maria Solovyeva is a Content Orchestrator at Dr. Reddy's Laboratories. She is proficient in Spanish and English. Colleagues describe her as "During her year-long stretch assignment with me, Maria consistently demonstrated exceptional adaptability and a strong sense of accountability. She seamlessly integrated into the fast-paced regional ComOps and took on new responsibilities with enthusiasm. Maria's approach to problem-solving is highly structured and systematic, a trait that proved invaluable in maintaining standards and closely monitoring compliance for our above-country primary market research projects. In addition to her core responsibilities, Maria actively participated in and co-led capability-building programs, acquiring a comprehensive understanding of Omnichannel marketing from end to end. One of Maria's most outstanding qualities is her learning agility; giving me great confidence in her potential to excel in challenging and unfamiliar environments."
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Content OrchestratorDr. Reddy'S LaboratoriesRussia
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Customer Engagement ManagerTeva Pharmaceuticals Dec 2023 - PresentМосква, Россия• HCP profiling & segmentation improvement, oversight of implementation and execution by cross-functional team • Process improvement in content preparation and activation across channels • National HCP engagement plan creation for Marketing/Medical activities • Campaign effectiveness & gap analysis, action planning • Channel NPS management & analysis • Insights sharing with cross-functional teams, recommendations and partnership in further implementation • Leading pilot projects for HCP ecosystem -
Content Management Lead - Direct Markets (Argentina & Uruguay)Gsk Jun 2022 - Mar 2023Promotional content creation & localization in line with Omnichannel principles for Argentina and Uruguay. End-to-end campaign delivery, orchestrating a cross-functional process at all steps – from strategy, identifying LOC demand & target personas and building a content plan to execution - translation, design (managing a group of designers), copy approval and alignment with compliance & legal requirements. Facilitating seamless collaboration between functions in LOC, Region and Global (Marketing, Medical, Legal, Design Center) ensuring the quality of the materials delivered, analytics & reporting on the content usage, constant further tailoring to LOC needs. -
Market Research / Marketing Excellence AssignmentGsk Mar 2022 - Mar 2023End-to-end execution of quantitative market research across different markets (Gulf, Saudi, India, Vietnam, Mexico, Colombia, Brazil, Argentina) – LOC briefing, agency tender & selection, contracting & budget, market data collection, questionnaire approval, results presentation & action plan for each LOC. Cross-functional collaboration with LOC Marketing, Medical and BI teams, translating LOC queries to Region and Global stakeholders. Data storage & reporting in compliance with local and company requirementsSuccessful launch and execution of an EM Region Level Marketing Excellence program covering around 200 marketers across 18 countries
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Content Management Lead, Direct MarketsGsk Jul 2020 - Mar 2023Promotional content creation & localization in line with Omnichannel principles for Russia & CIS. End-to-end campaign delivery, orchestrating a cross-functional process at all steps – from strategy, identifying LOC demand & target personas and building a content plan to execution - translation, design (managing a group of designers), copy approval and alignment with compliance & legal requirements. Facilitating seamless collaboration between functions in LOC, Region and Global (Marketing, Medical, Legal, Design Center) ensuring the quality of the materials delivered, analytics & reporting on the content usage, constant further tailoring to LOC needs.
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Content Specialist - Russia & CisGsk Jul 2018 - Jul 2020
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Sales Force Development CoordinatorGsk Feb 2015 - Jun 2018Sales Force assessment in line with the compensation scheme, assessment platform implementation, administration and support. Analysis of results and knowledge gaps, working across departments on action plans, ensuring alignment with company values, strategy and learning materials. Constant collaboration with Global teams and CoE, sharing best practices with other countries and exchanging experience. Ad-hoc team projects: implementation and development of a new promotion channel
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Marketing Coordinator - Oncology/Immunology/VaccinesGsk Oct 2013 - Feb 2015Marketing & Medical team support: handling contract process for all services (price negotiation, PO initiation, contract approval, payment control), contracts with HCPs, support of internal and external events (Product Launches, Expert Forums) including travel support, promotional materials execution, approval and distribution among Sales Force, Sales team support — consultations on company policies, regional events and activities support
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Administrative CoordinatorO2 Consulting Llc Feb 2011 - Sep 2013Moscow, Russia
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ManagerОоо "Монолитградстрой" 2008 - 2011
Maria Solovyeva Education Details
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Plekhanov Russian University Of EconomicsMarketing
Frequently Asked Questions about Maria Solovyeva
What company does Maria Solovyeva work for?
Maria Solovyeva works for Dr. Reddy's Laboratories
What is Maria Solovyeva's role at the current company?
Maria Solovyeva's current role is Content Orchestrator.
What is Maria Solovyeva's email address?
Maria Solovyeva's email address is ma****@****gsk.com
What schools did Maria Solovyeva attend?
Maria Solovyeva attended Plekhanov Russian University Of Economics.
Who are Maria Solovyeva's colleagues?
Maria Solovyeva's colleagues are Varanasi Bhaskar, Ankit Mishra, Vivek Negi, Dadapeer M S, Rupesh Konathala, Golla Bharath Kumar, Leela Gowthu.
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