Amr M. El-Messidi Email & Phone Number

Cairo, Egypt

AdMazad is a technology OOH Advertising Agency and Analytics platform. We track & measure the performance of over 3800 billboards and 1000 OOH advertisers across Greater Cairo & Alexandria, providing our clients with in depth OOH analytics and measurements of how their campaigns have performed and how they stack against their peers. Ultimately, our data helps clients evaluate and adjust OOH strategies allowing them to better reach and connect with their audiences. AdMazad been working with the top brands and agencies in the country in revolutionizing how OOH advertising is being consumed. AdMazad AdMetrics measures the performance of 4000 billboards and screens across Egypt, as well as tracks OOH usage for 1400 brands in the Egyptian market. On a high-level AdMetrics helps brands and advertisers with:1) Maximizing OOH campaign performance by optimizing plans for reach and viewership time.2) Assessing OOH plans and their potential performance before commitment & deployment.3) Measuring OOH performance against sector and industry benchmarks.

Al Jizah, Egypt

Cairo, Egypt

LET’S is a newly formed agency, specifically dedicated for TikTok media sales and TikTok creative content creation within the platform to further enhance your brand awareness and identity through TikTokable campaigns and content.

Cairo, Egypt

Egypt

The company has been newly established in 2020 by Executives and Senior Managers of Multinational Oil and Gas Services Companies with extensive Regional and Global experience and exposure within the Exploration and Production domain. Its scope will encompass several service lines with focus on the Distribution of Down Stream Lubricants and Car Care products, Establishing and Managing Retail Petrol and Natural Gas Stations, in addition to Oil & Gas Up-stream Services, and Representation of International Principals, to support them Developing their Business within the Egyptian Oil and Gas sector. TreeGas plans to engage subject matter experts in each sub-division which will be operated and financed individually, yet will all be managed under the holding group Board of Directors.The headquarters of the Group will act as a solid base from which all sub-divisions will promote their business lines tackling solid opportunities vigorously and professionally. We aim to be the preferred business partner and active representative that has the required facilities, skills, and expertise to accommodate principals in its active domains.With the establishment of TreeGas it has managed to sign a long-term distribution agreement with ENI to be one of its nine distributors network in Egypt for ENI famous Italian brand Lubricants and Car Care Products. TreeGas has also managed to sign several supply agreements to first class companies to fulfill their requirements of lubricants to their huge fleets of Limousine, Buses and Trucks. TreeGas has attained ENI and Gas-Tech approval to establish its first totally owned Petrol Station in Giza Governorate which is expected to be operational by Q2 2021. This Petrol Station is encompassed in the Distribution agreement signed between ENI S.p.A. and the Egyptian International Gas Technology (Gas Tech) by which both companies were granted the GPC approval to establish 52 Petrol Stations all over Egypt within 5 years.

Cairo, Egypt

Wasla Browser – a mobile first web browser that leverages digital advertising with the simple value proposition of Browse, Collect, Redeem, and our Goal is to Subsidize Mobile Internet for the Next 500 Million People in Emerging Markets while simultaneously Fostering Digital and Financial Inclusion!

Egypt

Cairo Governorate, Egypt

• Provided turnkey management & development for Promomedia Digital Unit.• Restructured the digital Advertising sales & operation work flow & business model.• Developed the department structure, strategy, synergy & relations with business partners (both portals & multinational agencies)• Boosted overall sales performance – introducing various revenue streams to boost overall sales by 65% (programmatic, native etc..)

Cairo, Egypt

Growing the digital spend across all DMS deck of digital assets in Egypt, whether MBC assets as "Shahid, MBC.net as well as Anghami", also non MBC assets which resembles 43 different vehicles across different verticals "News, Women, Sports, Entertainment, Lifestyle, Cooking, etc...Handling all agencies whether multinationals, semi-multinationals or locals, as well as introducing new advertising approaches whether Native marketing, Programmatic trading, Audience targeting, etc...

Egypt

Handling all digital activities across adline regional and liaising with all local as well as multinational agencies across Egypt, UAE as well as KSA in terms of Ad sales per vertical like "AMAY, SuperMama, Nafham, el-Cinema, Identitiy, The Glocal, Reuters, Zawya, OSN & OSN Play, Hawaa World, Mubasher, Buzzeff & Sada El Balad

Cairo - Egypt

Setting up Ikoo in Egypt and lobbying the whole entire network across all media agencies. Responsible for acquiring new publishers to expand our reach across different verticals. Setting long terms plans for Ikoo when it comes to annual commitments as well as volume rebates based on spend.

First Mobile Marketing and Advertising company in the Middle East –exclusive partners of Nokia Interactive Platform in the GCC.Provide creative turnkey mobile advertising solutions for our clients by integrating creativity, content, technology and WAP design, all based on understanding their corporate strategies, marketing objectives and budget requirements.

Position: Regional Account Director – MENA RegionAchievements: 125% over achieving yearly quotaMy roles and responsibilities include, among other things: Selling online advertising opportunities on the commercial regional & global portals of our partners to advertising agencies and direct clients.1- Managed multiple accounts simultaneously as well as maintained relationships with brand agencies.2- Designed and executed sales strategies to generate business leads and increase advertising sales.3- Managed multiple bookings, inventory, invoicing and campaign reports simultaneously.4- Designed Media Plans for clients based on their requirements and used PowerPoint and other tools to present those plans to clients.5- Approaching new portals and publishers across all regions for more exposure and best outcome to our clients’ main goals and interests.

Position: Regional Sales Director - GCC RegionAchievements: Achieving annual growth of 135% across GCC.1- Develops and implements strategies and plans for the marketing and sales activities throughout the region.2- Leading the development and implementation of the annual sales plan for each country.3- Recommends and creates synergies and activities for the regional marketing plans. Works closely with the local marketing teams in the implementation/execution of plans.4- Leading the management of key customers/accounts and agencies.5- Keeps track of all competitive products, activities and promotional packages.6- Setting sales strategies including quota allocation, employment needs, and sales & marketing needs.7- Handling subordinates within the covered region [GCC & Saudi] including training, coaching, on job assistance and ongoing reporting.8- Responsible for reporting on sales activities as agreed with territory manager.9- Build sales network [agencies] locally and regionally.10- Handling the relationship with sales network.11- Monitoring collection of due amounts with clients and internal accounting department.12- Monitor performance against quota/achievement throughout the year on weekly, monthly & quarterly.

1997 - 1999Position: Dial-Up Division ManagerJob Description: Handling all type of Dial-Up accounts “Post Paid & Pre-Paid”Achievements: Achieving total annual sales of almost 4 million pounds.1999 - 2001Position: Director of Dial-Up Division Job Description: Responsible for the Dial-Up all over EgyptAchievements: Reaching a total market share of almost 65% all across Egypt.

Handling all dial up connectivity in Link.Net across whole Egypt. Bundling our dial-up connectivity accounts with big players like Microsoft, HP, Acer, Dell, etc...Dominating a market share of 69%

Handling all their exhibitions and trade fairs when it comes to sales. Responsible for the international clients in terms of booking their ground space at the exhibition, hotel bookings, airport meet and assist for high profile clients, etc...

Fair, Business Adminstration

Business Adminstration

Bachelor Of Science, Science

Activities and Societies: Student UnionScience Section