Mette Skøde Damsgaard Email & Phone Number

Melbourne, Victoria, Australia

Denmark

Strategic leader maturing Ørsted’s strategic product abilities, including Product Management, Product Design, Design Thinking Consultancy, cross-functional organisational design across IT, Hybrid and Hardware products.

Gentofte, Hovedstaden, Danmark

Melbourne, Australia

As the Digital Product Manager, I lead team of Digital Product Owners to develop and deliver the experience strategy for the bank’s mobile banking app, internet banking, website, chat and online origination forms. Key accomplishments:CUSTOMER EXPERIENCE BAR RAISING PROGRAMME. In collaboration with Amazon, established Customer Experience Bar Raising.

Melbourne, Australia

Product Owner of ME’s online banking platform, app and mebank.com.au.Launched new internet banking platform, new app, integrated super/banking solution amongst a range of other digital customer experience projects.

Melbourne, Australia

Optimised ME’s digital conversions across mebank.com.au as well as managed vendors and digital rate change processes. I also re-skinned the site when the bank’s new and improved brand was launched.

Melbourne CBD

• Crown Content is a Melbourne based publishing house, to be found online under its digital umbrella brand 'ConnectWeb'. I managed the marketing of Crown’s seven publications, counting three bibliographicals and four.
• Marketing budgeting and planning (incl on- and offline marketing campaigns, telesales, SEM, events, sponsorships and sales forecasting)
• Lead generation (eDM, DM, AdWords & targeted LPs)
• Planning and executing creative for marketing campaigns on and offline (Photoshop)
• Reporting on CTR, CPL, CPA for all sales and marketing efforts
• Reporting on all things traffic related (Google AdWords & Analytics)

Melbourne, Australia

My tasks here included general after-critique of the site, making recommendation for improvement of existing site structure and content for SEO purposes. I also did daily upkeep of the site and handled the publishing of all content (CMS), as well as planned the magazine’s social media strategy, general publishing flow and newsletter make-over. In addition.

Copenhagen Area, Denmark

I was lucky enough to be hired by API PRO as a communication consultant for their web development project. Here, I reviewed all online product descriptions and presented management with recommendations for restructuring and updating their existing content. In facilitating these changes, I proofread and edited the existing content as well as produced the.

Copenhagen Area, Denmark

In addition to being the sole community manager at Videnskab.dk, my role included marketing tasks for the establishment of Sciencenordic.com, CMS updates during Videnskab.dk’s platform change 2010 (Alias coordination, establishing key word register, content writing for themes, article setup), weekly site statistic updates for both sites, as well as all ad.

Melbourne, Australia

I have been lucky enough to spend a couple of months in the company of Australian fashion designer Sally Browne, cataloguing her private vintage collections. The approximately 200 garments include everything from single pieces from any of her collections made throughout the 1970s to 1990s, as well as full stories, award winning collections and an inspiring.

Copenhagen Area, Denmark

My tasks here included maintenance of ICC Denmark website using Front Page, as well as assembling and distributing the monthly ICC Denmark e-newsletter. I was the primary responsible for correspondence regarding purchases of ICC publications, including small written marketing tasks. Speech writing (wrote: introductory parts, yearly progress parts in.

Ma Business Communication, Major: Intercultural Market Studies

Communication Courses: Aesthetic Management; Innovative Thinking for Business; Consumer Culture and Communication; Marketing Strategy and.

Ba.Ling.Merc, Business Communication

Communications Courses: Communication Theory; Forms and Channels of Communication; Organization in Context; Strategic Communication.

Exchange, International Relations And Communication

Courses undertaken: Contemporary Communications; Critical Issues in International Relations; Global Environmental Politics; Introduction.

Education record