My mission is to help more companies to unfold the ESG agenda to market orientated differentiation and future-proof growth.I have a strategic approach and loyalty to the company's history, purpose and values. Hereby sustainability can develop the business via innovation, branding, leadership and partnerships. And the employees love it!I offer business-oriented sparring, co-creation for teams and concrete roadmaps for persistent execution and anchoring. Based on my +20 years of management experience from companies and partnerships that have created sustainable business for the benefit of shareholders and society. With a deep knowledge of management, value chains and culture, I navigate with both catalysts and barriers for the company's sustainable ambition, strategy and execution.Please check out wicked CPH.
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Consultant Marketing And BrandAlma MadmarkedCopenhagen, Dk -
Board MemberCoffee Collective Oct 2023 - PresentCopenhagen, Capital Region, DenmarkCoffee Collective makes a positive impact on society and enviroment. The mission is to create the best coffee experience in the world while helping farmers achieve more value. Driven by a strong culture of sustainability and business acumen. -
Founder & Catalyst Sustainable BusinessWicked Cph Jun 2023 - PresentCopenhagen Metropolitan Areawicked CPH bridges purpose, business and sustainability. Your sustainable ambition is the guiding star - I connect the dots and data to ensure consistency across functions. Focus on commercial sustainability strategy, branding and partnerships by top-management sparring, co-creation for teams and concrete roadmaps for persistent execution and transformation. Check it out; www.wickedcph.com -
Prequalified AdvisorErhvervshusene & Iværksætter Danmark 2024 - PresentPrequalified Advisor for business sparring and strategy at SMV:Green and SMV:PRO at Erhvervshusene and Business Boost at Iværksætter Danmark.
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Communication, Marketing & Fundraising DirectorWwf Verdensnaturfonden / Wwf Denmark 2021 - 2023Responsible for WWF communication, marketing and fundraising covering from Panda Club over Partnerships to Policy. Fighting for global biodiversity by sustainable and nature based solutions together with companies and foundations. -
Director Private Fundraising & PartnershipsUnicef Danmark 2019 - 2020Responsible for unfolding the global potential for transformative partnerships with Danish companies fighting for childrens' rights.Developing and growing private fundraising by campaigns, telemarketing and face-to-face acquisition as well as CRM in one coherent customer journey. -
Director Corporate Partnerships & InnovationUnicef Danmark 2018 - 2020 -
Board MemberVl - The Danish Management Society 2014 - 2020Denmark's largest network of top business leaders with 3,500 members and the purpose of promoting modern management principles in order to contribute to both economic and social progress. Resigned from the Board of Directors after a maximum of 6 years on the Board. -
Board MemberDanske Annoncører Og Markedsførere 2012 - 2020The organisation for the largest advertisers with the purpose of protecting the members' interests, provide advice and disseminate latest knowledge with in marketing and effect. Founder of Danish Digital Award - the largest Danish marketing award.
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Board MemberIntersport Group 2014 - 2019Intersport is the world's largest sports chain with 82 stores in Denmark plus 8 The Athletes Foot stores. Transformation to cetralised chain. -
CeoSocial Foodies 2017 - 2018Copenhagen Area, DenmarkP/L responsible for the social economic retail chain based on transparent supply chain, quality and sustainability. Start-up company with 7 stores owned by private investors. -
Board MemberBrandhouse 2015 - 2017Brand agency combining strategy, design and creativity. -
Independent AdvisorX Dyhr 2015 - 2016Copenhagen Area, DenmarkCommercial strategy, branding, business development and transformation within organisations, retail and start-ups.
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Adm. Direktør/CeoDanske Lotteri Spil A/S 2011 - 2014P/L responible for the subsidiary of Danske Spil. Developing, marketing and distributing lotteries by retailers and digital channels. Profits distributed via "Udlodningsmidlerne" to sport, culture and civil society. -
Marketing DirectorSynoptik 2008 - 2011Responsible for communication, branding and marketing including strategy, positioning, service and sales concepts, decoration, PR, campaigns and internal communication. -
Marketing ManagerIrma As 1999 - 2008Responsible for marketing and driving customer oriented transformation including sustainable strategy, assortment and leadership. -
Nordic Marketing ManagerCanal Digital, Oslo 1996 - 1998 -
Special Projects ManagerQuantum International, London/Auckland 1995 - 1996
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MarketingBerlingske 1992 - 1995
Mette Dyhr Education Details
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Sustainability Studies -
Coop Nordic High Potential Management Program -
PathfinderOrganizational Leadership -
Iaa International Advertising Association Diploma -
Business Administration And Management, General -
Ha Almen
Frequently Asked Questions about Mette Dyhr
What company does Mette Dyhr work for?
Mette Dyhr works for Alma Madmarked
What is Mette Dyhr's role at the current company?
Mette Dyhr's current role is Consultant Marketing and Brand.
What schools did Mette Dyhr attend?
Mette Dyhr attended University Of Cambridge, Coop Nordic High Potential Management Program, Pathfinder, Iaa International Advertising Association Diploma, Copenhagen Business School, Copenhagen Business School.
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