Brent Meyer Email & Phone Number

Chanhassen, MN

I manage creative projects and client communication for IWCO Direct clients in multiple verticals, including Healthcare, Financial/Credit Card, Insurance, Non-profit and more. While IWCO Direct certainly has expertise in direct response direct mail, our status as a full-service agency allows me to manage projects for digital, traditional, email, landing.

Greater Minneapolis-St. Paul Area

• On a short-term contract with Allina to manage digital and content projects, providing improved structure to better document processes and increase efficiency. This not only allowed teams to better meet deadlines but.
• Marketing process for onboarding new providers and managing marketing requests from existing providers.
• The timeline and deliverables for migration of web content to a new page format… Show more On a short-term contract with Allina to manage digital and content projects, providing improved structure to better document.
• The timeline and deliverables for migration of web content to a new page format structure, ensuring SEO considerations are now included.
• Tracking and prioritization of upcoming opportunities into 2020 for the paid media, SEO and content teams. Show less

Minnetonka, MN

I began my Marketing Manager role owning niche marketing campaigns to migrate current dual-eligible UHC Medicaid members to a Dual Special Needs Plan (DSNP) with annual spend over $350,000. This involved determining the strategy and managing development of creative and legal/compliance approvals. While initially limited to only direct mail and outbound.

Minnetonka, MN

I project managed acquisition campaigns for Dual Special Need Plans (DSNP) and Part D Plans (PDP), as well as migration of current members to a dual plan. Responsibilities included the targeting strategy, project managing direct mail and email campaigns with the internal creative team and our external agency Periscope, and conducting creative and messaging.

Greater Minneapolis-St. Paul Area

I project managed the creation, routing, distribution, programming and testing of field marketing materials for member acquisition, mostly through the Agent Toolkit portal. My focus included static and customizable banners/posters, postcards, newspaper ads and event flyers, as well as an agent website template.

Columbia Heights, MN

I managed all aspects of marketing for Simply Residential Property Management as an independent contractor. I built and executed lead generation marketing campaigns for a diverse marketing mix including SEO, SEM, organic social media, a blog, email, outbound calls and a monthly print/digital magazine. I expanded the company's website to include unique.

Bloomington, MN

I prepared and implemented end-user content and collateral support materials including point-of-sale (POS), social content, print and digital advertising and new product promotion for the Riding Products Group (RPG). I also project managed creation of all indoor, outdoor Toro signage for the largest lawn and landscape tradeshow in the country (GIE-Expo).

Woodbury, MN

In my final role with Globe Education Network (GEN), I project managed the writing, design, proofing and delivery of creative assets for social media, digital, website and print projects for six brands using Basecamp and One Place. This included managing communication on projects for all stakeholders, as well as developing and instituting functional, time.

Woodbury, MN

As the Regional Marketing Account Executive, I planned and managed advertising campaigns for all health science and creative programs, as well as Minnesota School of Cosmetology services and HS marketing materials. I took great pride in creating, proposing and instituting a company-wide community engagement (CE) budget for campuses/regions with annual.

Woodbury, MN

My main responsibilities in this position were to plan, negotiate and place advertising for 5 brands with annual spend over $7 million including TV, radio, direct mail, outdoor, print, events and sponsorships.This included project managing the creative and media buying rebrand of Utah Career College to Broadview University. I also project managed the.

Richfield, MN

While at Best Buy, I negotiated and placed broadcast buys in 20 national markets with annual spend over $3 million, regularly securing value-added on quarterly buys. I also teamed with other media buyers to develop and supervise the Sports Project, a process to better track sports TV ratings and educate fellow media buyers about the strongest televised.

Greater Minneapolis-St. Paul Area

In my first official post-college job, Katz played a huge role in helping build my foundation within the advertising industry. I inputted and maintained media buys while researching marketing information and processing past dues and late payments.

B.S., Marketing, 3.2 Gpa

Certificate, Internet Marketing, 4.0 Gpa

Education record