Marc Meyer

Marc Meyer Email and Phone Number

Marketing Director at Bio-Rad Laboratories
Marc Meyer's Location
Geneva Metropolitan Area, Switzerland
Marc Meyer's Contact Details

Marc Meyer personal email

n/a
About Marc Meyer

An accomplished Marketing Director with over 25 years international experience in the in-vitro diagnostics (IVD) industry. Passionate by innovation and market development. Developed strong competencies in strategic, tactical and scientific marketing, marketing communications, commercialization, market development, integration of acquired companies, performance management and leading marketing initiatives.Very reliable team member with strong interpersonal relations and communication skills, led several international marketing teams. Communication in French, English and German.

Marc Meyer's Current Company Details

Marketing Director at Bio-Rad Laboratories
Marc Meyer Work Experience Details
  • Bio-Rad Laboratories
    Marketing Director
    Bio-Rad Laboratories Mar 2015 - Sep 2021
    Canton De Fribourg, Switzerland
    - Lead Marketing team for the Immuno-Hematology Division- Launch new products and solutions- Develop markets- Manage product portfolio- Support product development and R&D programs
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  • Beckman Coulter
    Strategic Marketing Director
    Beckman Coulter Apr 2013 - Jan 2015
    Région De Genève, Suisse
    ✔ Coordinated teamwork between strategic and tactical marketing and sales teams.✔ Integration of company Normand-Info (lab IT solutions).✔ Assessed potential new biomarkers.✔ Planned and launched new immunoassays; managed business performance vs. KPIs.✔ Developed and implemented international pricing strategies.
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  • Beckman Coulter
    Tactical Marketing Director, Europe
    Beckman Coulter Aug 2007 - Mar 2013
    Région De Genève, Suisse
    ✔ European Marketing responsibility for Diagnostics solutions (Chemistry, Immunoassay, Hematology, Automation, IT).✔ Managed budget.✔ Led international Marketing team (tactical, scientific and communications).✔ Integrated acquired businesses.✔ Developed and implemented Marketing plans.✔ Developed market for novel markers and new solutions for lab automation.✔ Planned and organized key EU exhibits and congresses.✔ Communicated on company strategy and customer solutions at congresses and exhibits.✔ Gave interviews to the specialized press.
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  • Beckman Coulter
    Marketing Manager Europe, Immunodiagnostics
    Beckman Coulter 2001 - 2007
    Région De Genève, Suisse
    ✔ Led a team of Immunoassay Product and Applications Managers.✔ Developed and implement Immunoassay tactics marketing plans.✔ Launched new immunoassay products and automated systems.✔ Achieved higher than market growth over the period.
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  • Beckman Coulter
    Strategic Marketing Manager
    Beckman Coulter 1997 - 2001
    Région De Liège, Belgique
    ✔ Developed Immunoassay strategic marketing and positioning plans for Infectious Diseases, Blood Virus and Cancer IVD product lines.
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  • Hybritech Europe
    Marketing Manager, Cancer Diagnostics
    Hybritech Europe 1985 - 1997
    Liège Area, Belgium; Cologne Area, Germany
    ✔ Several Immunoassay positions in European Applications Support Manager and Marketing Manager Europe.✔ Achieved company leadership position in PSA (prostate specific antigen) market.✔ 3 years in the German subsidiary as Scientific Manager.
  • Baxter International Inc.
    Quality Control And Quality Assurance
    Baxter International Inc. May 1981 - Oct 1985
    Belgium And Germany
    ✔ Several positions in Diagnostics and Therapeutics Quality Control and Quality Assurance in Belgium and Germany.✔ Supervision of a QC team in manufacturing.✔ Participation to Diagnostics product development programs (apolipoproteins for nephelometry).
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Marc Meyer Skills

Commercialization Product Launch Market Development Medical Diagnostics Immunoassays Global Marketing Medical Devices Ivd Molecular Diagnostics Hardware Diagnostics Immunoassay Pharmaceutical Industry Cross Functional Team Leadership

Marc Meyer Education Details

  • University Of Brussels, Belgium
    University Of Brussels, Belgium
    Biology

Frequently Asked Questions about Marc Meyer

What is Marc Meyer's role at the current company?

Marc Meyer's current role is Marketing Director at Bio-Rad Laboratories.

What is Marc Meyer's email address?

Marc Meyer's email address is ma****@****rad.com

What is Marc Meyer's direct phone number?

Marc Meyer's direct phone number is 41-26-674-54-59 41-79-408-*****

What schools did Marc Meyer attend?

Marc Meyer attended University Of Brussels, Belgium.

What skills is Marc Meyer known for?

Marc Meyer has skills like Commercialization, Product Launch, Market Development, Medical Diagnostics, Immunoassays, Global Marketing, Medical Devices, Ivd, Molecular Diagnostics, Hardware Diagnostics, Immunoassay, Pharmaceutical Industry.

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