Mohammad Farooq Abbasi Email & Phone Number

Islamabad, Islāmābād, Pakistan

o To develop a priority banking vertical from scratch that resonates with the "High Net Worth" marketTo establish a portfolio mix with an optimum wealth management approachExecute frequent customer engagements in high-density markets to maintain market relevanceExecute research programs to draw customer insights and deploy relevant actionsDrive end-to-end portfolio profitability through relationship-deepening and retention initiatives

Lahore, Punjab, Pakistan

Ø To develop and implement the Sales Performance Excellence strategy for the Bank to improve productivity and exceed assigned targets. Ø Developed & implemented a rigorous Retail Banking tracking & monitoring mechanism.Ø Preparing the Branch, Cluster, Area and Regional budgeted targets for both deposit, cross sell and other financial KPIs.Ø Prepare and launch Retail dashboards to track Profit and loss, Cost to income ratio and Performance of the Branches and the Staff.Ø Develop, implement and effectively manage a portfolio management system within the bank for effective relationship management and building a healthy core deposit book. Ø Launched the Branch Performance tracking mechanism for the Regional Management teams to track and ensure adequate number of visits amd sales activities are being conducted and adequate actions are taken.Ø Developing deposit mobilization campaigns and lunch staff Pay for Performance incentive program for effective reward and recognition. Ø Prepare the Retail Strategy and also update the board on a regular basis.

Lahore, Pakistan

 To analyse, design, develop, implement and evaluate performance management tools and systems for the Bank and subsequently improving the processes and procedures for the Retail Business to ensure enhanced productivity. Implementing the Sales and Service Excellence model & tools within the branches for improving the activities leading to low cost deposits, NTB and Cross Sell improvement. Heading the Business Intelligence Unit for the Retail Business for day to day MIS and Performance tracking and monitoring. Carrying out various data analysis and providing the frontline sales force with opportunities to work on. Conducting the end to end annual appraisals for the entire Retail Business.  Conducting Branch visits and giving on the job coaching to senior management and the front line for improving their per person productivity through gauging performance and implementing a reward and recognition mechanism.

Lahore

Led the Sales and Service Transformation Program for Retail Banking Group. Responsible for not only achieving but exceeding the CASA mobilization, NTB and Sales targets throughout the Branches and Consumer banking.Introduced and implemented the Branch Sales Capacity model all across the Bank Branches where the roles of Relationship Managers and Relationship Executives have been introduced. Train and coach the Senior Management for effective monitoring of sales activities and performance tracking of all Retail, Islamic Banking and Consumer staff. To provide regular feedback to the Board and CEO regarding the progress of the project and the growth in business. Worked closely with the external consultants to ensure smooth running of the project and also represent the Banks interest at all levels. Coach, develop & mentor the project team, Branch front line sales force, Branch Managers and Regional Business Heads.

Karachi

Introduced the concept of liability acquisition through direct sales and conducted the end to end planning, development and launch of the Direct Sales Model for the bank.Introduced the KPI based performance measuring mechanism for Branch Sales teams which substantially improved the per person productivity and also highlighted the top performers for timely reward and recognition.Strongly advocated the concept of internal talent acquisition where a culture was developed where internal talent was highlighted amongst the Retail Banking Officers and was then elevated as Branch Managers. Played an instrumental role in building a healthy deposit base through the branch network and increasing the sales of credit cards, banc assurance, personal loan, auto loans and segment sales.Promoted the Bank at work institutional sales solution with in the region and built strong relationships with HNW customers through becoming their first choice bank for all present and future financial needs. Hiring new staff while working closely with HR and also assigning targets and managing performance on a daily/weekly/monthly and annual basis.Was on the training panel of the bank where developed and led the sales and service trainings while working closely with Learning & Development team.

Lahore

Designed and implemented the deposit mobilization strategy within Islamic Banking Group which resulted in increasing the customer base & deposit size.Implemented strategic plans to improving the brand image which included the launch of the first ever TVC, designing and launching of new and improved Marketing collateral and branding of all Islamic Banking Branches. Prepared and Implemented the Islamic Banking HR Policy in line with the Shari’ah law to meet the requirements of the regulators.Headed the strategic planning, budget and daily/weekly/quarterly and yearly target-setting process, including weekly forecasts and key performance monitoring. Worked closely with the Product development team and Shari’ah Advisor in re-branding of the existing products and also development of new products as per the market need.

President Office

Developed and implemented Sales and Service Excellence strategy for the Bank.Responsible for not only achieving but exceeding the deposit mobilization targets of 188 Bank Branches located in Lahore, Multan, Faisalabad and Gujranwala.Prepared and implemented an effective tracking and monitoring mechanism for all branches while working closely with respective Business Heads and General Managers.Played an instrumental role in uplifting the service standards of the branches by introducing the concept of Floor Managers and Host of the Day.Conducted sales trainings and provided on the job coaching to the Regional Heads, Branch Managers and frontline branch staff to increase the deposit mix, deliver outstanding customer service and have productive customer interaction. The success of this program resulted in enhanced performance of staff, substantial increase in customer’s SOW, Cross Sell, customer retention and aggressive market penetration leading to a phenomenal growth in the deposit base of the Bank. Awarded the Presidents Star award for “Employee of the year 2009”

Managed the Home finance and SME products of the bank where I made additions & revisions to the Product Programs as and when required in close coordination with the Credit Policy, Risk Management Group and other concerned departments.Structured the research strategy, MIS layout and distribution, process flows and SLAs to improve controls and smooth line the reporting and follow-up mechanisms.Developed the Islamic Product Programs and sales processes for both the House Diminishing Musharahka and Car Ijarah facilities while working closely with the Shari’ah advisor and all stakeholders. Delivered product trainings to all Retail banking staff on both these products

London, Uk

This company specialises in providing financial solutions to individuals and Small medium sized businesses aiming to set up or expand or invest.Directed, trained and coached Account Executives to achieve monthly/yearly sales goals as per company standards and provided them with performance based rewards and recognition.Reviewing and keeping a close follow up on broker activity to ensure maximum market penetration, strengthening customer relationships and meeting all FSA requirements.

Mba, Innovative Management

Awarded the “Best Dissertation Award” by KPMG

Bachelor Of Science (B.Sc.), Chemical Engineering

Activities and Societies: Captained the faculty Cricket teamChemical Engineering