Maximiliano D. Fernández Email & Phone Number

Pomona, CA, US

Anaheim, California, US

-Manage client accounts by assessing their needs, generating strategic ideas, and implementing media pitching to achieve positive results.-Liaise with clients to identify their needs and target audience, crafting tailored PR strategies that include community outreach and event management.-Conduct in-depth market research to understand the client’s core.

Southern California, CA, US

-Assisting Senior Account Executive in managing a portfolio of clients and developing strategic plans that aligned with clients' business goals and objectives.-Monitored account performance and budget to provide weekly updates to the Chief of Staff.-Worked with internal teams to help deliver project results.

San Diego, California, US

• Assisting in the day-to-day administration of marketing initiatives.
• Working under Marketing and Events Specialist to assist in work plans and meeting project deadlines.
• Responsible for event planning, social media, translations, list building, creating databases,coordinating mailings, and other project-related activities.
• Conducting outreach and representing clients at events and other work-related meetings
• Develop press materials

Anaheim, California, US

Performed tasks and projects as assigned by VP. Developed familiarity with clients’ objectives and goals to accurately respond to customers inquiries. Conducted community outreach to promote OC Streetcar and educate public on the project’s features and development. Translated materials from English to Spanish.

Seattle, WA, US

Class project in which my main task was to create an effective media plan of advertising campaign for Associate Students, Inc. at Cal State LA to increase awareness on campus through the combination of print and online media. Responsible for conducting research and sharing it with both the account manager and account planner. Active participation in client.

Los Angeles, CA, US

Collaborated with the communications specialist to create effective digital media content. Managed digital assets by creating graphics and videos, organizing and promoting online media including Instagram and Facebook. Assisted with social media by managing Instagram and Facebook accounts of the history department to increase awareness, following, and.

Handle all campus and area press issues; coordinate Chapter press releases, feature articles, and advertising brochures; promote recruitment and retention with brochures, fliers and other tactics. I oversee everything in the social media committee, making sure the group is running properly by following PRSA guidelines, having all posts are consistent and.

Irvine, California, US

Assisted senior publicist with publications, calls with clients and emails. Built and updated media contact lists and conducted industry research for various online and print publications. Reached out to local media outlets via email and daily media monitoring. Assisted and edited written press material for 2x Grammy winner Jerry Bell.

Los Angeles, California, US

Worked with student government to create a public relations and marketing plan to increase awareness and promote the organization’s events. Created press release to promote the board of directors’ decisions involving student affairs. Meeting with the marketing team and other student government representatives to strategize different event promotions..

Los Angeles, California, US

Anaheim, California, US

Tasked with creating effective messaging using language, graphics, and social media for campaigns such as Each Mind Matters and Ready OC in Orange County. Organized marketing materials for events. Active participation in events as a brand representative to help reach the client’s goal. Assisted account executive and media relations specialist in media.