Miguel Moura Mendonça Email & Phone Number

Lisbon, PT

Lisbon Area, Portugal

• The Gulbenkian Foundation, headquartered in Portugal, with delegations in Paris and London, is a global not-for-profit organization and, by any measure, one of the largest and most important of its kind.In 2016, it.
• Identify and characterize target audiences through field studies, focus groups and surveys;
• Apply data exploration techniques (clustering and segmentation) to uncover hidden trends and behaviors;
• Deploy rapid dashboarding and data visualization tools (e.g. Microsoft PowerBI, Salesforce Tableau);
• Implement advanced analytics (e.g. session recording, visitor & event tracking, heat mapping, A/B testing);
• Optimize online conversion funnels (e.g. dedicated landing pages, marketing automations, etc.);

Lisbon, Portugal

• Portugal Telecom (now part of the Altice Group) is the leading provider of telco & IT services in Portugal. Being the country's largest company, it offers an extensive array of products, including high-speed broadband.
• Implement a digital-centric market approach that increases awareness (social presence, digital campaigns), sales (meo.pt store) and selfcare (mymeo.pt portal).
• Define and negotiate goals for top operational KPIs (e.g. visitors, sales, service requests, etc.);
• Report on key metrics and empower end users to track objectives using proprietary SAS data-marts;
• Analyze digital journeys to identify optimal conversion paths for visitors;
• Fine tune SEO and SEM strategies and plan/oversee digital advertising campaigns;

Lisboa, Portugal

• Managed high-visibility corporate projects in the realm of Innovation Strategy & Operations::
• Experimented with open innovation models to shorten R&D cycle times
• Launched PT Bluestart/Alticelabs ENTER, a startup incubation program, aimed at mobilizing tech entrepreneurs to work with Portugal Telecom (+50 startups have joined and many products were born)
• Managed “Codebits Labs” (a very early stage idea nurturing program) and mentored participating teams as they evolved technical prototypes into more robust business models
• Made Portugal Telecom a more relevant player in the Portuguese innovation ecosystem by forging tactical partnerships with key stakeholders (Startup Lisboa, Beta-i, Portugal Ventures, Fábrica de Startups)
• Worked with corporate finance team to evaluate investment opportunities in tech startups, as well as in 3rd party venture capital funds (e.g. Pathena, Capital Criativo, ES Ventures)

Lisboa, Portugal

• Joined a high-profile consulting unit, setup and managed by the COO, to coordinate business improvement projects and to develop new service models and offerings, both for internal units and for external clients:
• Advised and collaborated with internal product departments to help formulate their commercial strategy – value proposition, marketing mix, business model and go-to-market – for a multitude of service offerings (e.g..
• Participated in customer loyalty and business optimization projects for external clients (e.g. TAP, McDonald's, GALP, Pestana, Ministry of Economy, Ministry of Social Security, etc.).
• Sought new paradigms of selling IT services on top of traditional telecom offerings: streamline product portfolio, revise existing partnerships, revamp commercial strategies and retrain the sales force
• Launched SmartCloudPT, a cloud-based Appstore to provide professional IT services (IaaS, PaaS, SaaS) to SME customers, including business, productivity & collaboration apps
• Led corporate initiatives targeted at developing innovative IT/telco solutions in the context of Healthcare, Well-being & Assisted Living

Lisboa, Portugal

• Managed numerous IT projects for Portugal Telecom and its subsidiaries, from inception to closure, with good exposure to senior management:
• Oversaw software integration at TV Cabo Portugal, leading teams within operational & business support areas (Billing & Rating, CRM, Application Interface Design)
• PMO during PT Multimedia's spin-off, accompanying and coordinating critical work streams to separate shared IT and service infrastructures
• Participated in internal "star-project" to build an in-house real-time rating and billing system (SiNERGi)

Lisbon, Portugal

• Accenture is a global management consulting, technology services and outsourcing company, with over 700,000 employees and offices and operations in more than 50 countries.As a consultant, I mostly enrolled in.
• Launched the 4th mobile operator in Portugal (OniWay Communications)
• Supported the post-launch of the 3rd mobile operator in Portugal (Optimus Telecommunications)

Lisboa, Portugal

Joined research team led by Prof. Dr. João Queiróz e Melo (the first Portuguese surgeon to perform heart transplantation) to create a computational vision system to support mitral valve replacement surgery."An Online Measuring System to Support Heart Surgery"," IPA 99 Manchester - Image Processing and its Applications”, conference publication Nr. 465

Mba, Management

Licenciatura, Computer Engineering

Education record