Michael Ginn Email & Phone Number

Established a successful consulting firm that has allowed me to run businesses and aspects of business both on a full-time basis and as projects. This has included: * Transformed a leading multicultural ad agency to operate under a new business model leveraging cultural insights to create new revenue streams completing transforming business operations. * Advanced an AI/Machine Learning business decision-making company both in terms of strategy and business development driving scalable revenue. * Authored a deeply researched five year forward plan on the future of media, implications and decisions to be made for a global multinational media owner * As operating CEO, launched a place based, data driven, video and beacon network with full P&L responsibilities. * Advised numerous CEOs and investors, providing access to my network or C-suite executives * Generated revenue pre-product and post product launch, up to $24M pre-product and over $100M plus post product and repositioning.

Norwalk, Ct, Us

Infinite Reality (iR) is the gateway to the Metaverse and creator economy where creators and consumers engage live with digital content through interactive first-person social experiences. Infinite Reality’s mission is to support the creators, artists, innovators, and companies who will help build the Metaverse with the tools they need to do so and empower anyone with a phone or computer to create their own unique piece of the Spearheaded external sales and internal product offering focus for a world class tools and service provider that enable brands and content creators develop full fledge Metaverse experiences. • Built $50M plus pipeline against leading corporations in automotive, CPG, sports betting, etc. • Engaged in C-suite market research providing real time feedback on product and offering • Developed MVP based on company capabilities, client needs and readiness

Directed the transformation of an event and PR driven company into a digital media company with a new core business built around an AI driven platform. * Established HMG as a significant Hispanic digital media company, driven by social media influencers, celebrities and content distribution through a game changing data driven machine-learning platform. * Doubled Influencer Marketing revenue through digital media agencies, advertising agencies, media companies and direct to client.

Leading a next generation digital media company built upon the disruptive combination of mobile/tablets, beacon communication, Bluetooth monitoring, Wi-Fi and facial recognition technology. * Executed the sales of company assets to Alchemy, monetizing the exit of the company. * Secured capital, managed company profitability, created and executed financial and business models, drove advertising, data and beacon revenues, created strategic partnerships, deployed network, hired key personnel and defined the company culture and philosophy.

Lead business development and strategic direction, specializing in the media and advertising markets for a portfolio of marketing, technology and data companies, reporting to the President/CEO. * Delivered critical new market development at a C-suite level in media and advertising for MineTech and Proximo, building scale around data intelligence, strategy, analytics and activation solutions.

Provided critical council and strategic direction to leading companies in the media, advertising and entertainment industries for MediaLink, LLC, a strategic advisory firm, reporting to the CEO. * Oversaw engagements with leading multi-national media companies, focusing on re-organization, digital integration and best practices, delivering actionable plans and roadmaps to immediate revenue increases. * Managed engagements with early stage digital companies, providing go-to-market strategy, traction with potential business partners, and ensuring the delivery of measurable results that increase brand and shareholder value. * Directed institutional investment practice, with a focus on industry landscape, delivering forward thinking industry whitepapers and operational guidance for investor companies, leading to informed investment. * Delivered strategic guidance to Fortune 100 companies, resulting accelerated execution of special projects, informed agency reviews, day-to-day industry insight and thought leadership.

Launched a US Hispanic media company with Public Television partnerships, with responsibility for sales and strategic partnerships, reporting to the CEO. * Delivered new business client base of top tier brands including AT&T, Verizon, Allstate, Universal Studios, Canon, UBS, Ernst & Young, and others, reaching substantial revenue levels at high CPM’s in year 1, while establishing V-me’s value proposition with key decision makers.

Us

Directed sales for Reactrix Systems, a digital media company, building a national advertiser base and creating a business model for a high brand engagement digital out-of-home media network, reporting to the CEO.

Senior Vice President – Sales and Business Development– Ft. Lauderdale, Florida Established a start-up entertainment company around the concept of role-playing for children including the launch of an indoor theme park with extensions in content creation, licensed merchandising, interactive and on-line platforms, reporting to the CEO.

Atlanta, Georgia, Us

Built and managed advertising sales and licensing for Turner Networks, increasing annual revenue from $4M to more than $50M through international market expansion in Latin and Central America, reporting to the President. * Generated over $250M in revenue globally. * Hired, trained and managed a sales staff of 120 people in the US and Latin America. * Grew Turner’s television platform from three pan-regional networks to 11 total television networks across the region. * Held executive roles for CNN and Turner International in Chicago and Los Angeles.