Matthew Proctor work email
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Matthew Proctor personal email
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Hi, I'm Matthew. I help startups in real estate and finance fill their pipelines with qualified leads. My approach works like this: I call it Content-led Growth Marketing.1. Talk to your customers about their problems.2. Use data to size up the opportunity.3. Set strategies that prioritize REVENUE.4. Create high-value content for search and social media that people ACTUALLY NEED.5. Get people talking about it.6. Tie the whole effort down to ROI.The outcome?1. Consistent qualified leads for your sales teams.2. You build an enduring brand people trust.3. SEO + Social + PR + Sales = Done!I practice what I preach:- HomeLight: built a scrappy Content & SEO team from scratch and took them from Series A to Unicorn ($1B+) real estate publisher and prop-tech platform.- Kickoff: built another team from scratch -> 3x growth in SEO in 5 months. From 9K to 30K+/month. - Narrative Bent: from $0 to $750K in under a year using this exact playbook on LinkedIn. Again, from scratch.I've done this for over 15 years, consulting for brands like: - Facebook- Procter & Gamble- Tiffany's- Ben & Jerry's- McKesson That's just to name a few.This ain't easy. But it works.Book a call and let's talk. DM me for times.
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Founder And CeoNarrative BentBoston, Ma, Us
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Founder & CeoNarrative Bent May 2023 - PresentBoston, Ma, UsNarrative Bent grows tech startups in real estate and finance through damn good content marketing.Customer-first Content Strategy for when you want to…- Learn what your customers actually want.- Supply sales with motivated leads.- Track concrete metrics like leads and revenue.- Go beyond SEO.- Set a straight-forward action plan.Content Creation and Distribution for when you need to…- Be anything but mediocre.- Establish your brand as a thought leader.- Bring novelty and humanity to your content.- Take your ideas to your audience, wherever.- Free yourself from the big algorithms.- Capture attention and build for the long term.- Earn your exposure, instead of paying for it.Learn more at www.narrativebent.com.
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Head Of ContentKickoff Jun 2022 - May 2023New York, Ny, UsGrew monthly SEO traffic from 0 to 75K.Led all owned and earned media efforts for the brand with an early focus on SEO & in-app Content. -
Gm, Learning & DevelopmentHomelight Sep 2021 - Jun 2022Scottsdale, Az, UsSpearhead the development of HomeLight University. Built and ran a team of educators to create multimedia e-learning content, train team members across the globe, accelerate recruiting efforts, and foster a cohesive company culture. -
Director, Content MarketingHomelight Jul 2019 - Aug 2021Scottsdale, Az, UsGrew SEO & Content into a top revenue driver for the brand, from 0 to 1M+ monthly visits, from Series A to $1B valued unicorn proptech.Head of Content, managed all inbound marketing channels. Everything from content strategy development and implementation, to SEO, email marketing, social media, blog editorial, video production, copy, outreach, PR, brand building, and anything else that needs creative.
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Sr. Content Marketing ManagerHomelight Mar 2016 - Jul 2019Scottsdale, Az, Us
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Senior Professional Services AnalystBrightedge Feb 2014 - Mar 2016Foster City, Ca, UsProject based marketing consultant for BrightEdge clients. Consulting projects focused on strategy development and training for SEO, content marketing, link building, data analysis, and technical web development. Notable clients include: FacebookPlaystationTiffany & Co Frames Direct Ben & Jerry's McKesson Nike Bloomberg WileySchneider ElectricWorked closely with the Director of Professional Services to grow the Professional Services department through sales, product development, internal championing, and knowledge sharing throughout BrightEdge's Client Services organization. -
Content StrategistWebmarketing123 Oct 2013 - Feb 2014Emeryville, Ca, UsCoordinated the restructure of the internal SEO department to improve client retention and reduce unnecessary expenditures. Directed the development and implementation of SEO, Content Marketing, and Link Building strategies with revenue driven KPIs for B2B and B2C brands. Notable clients include: BosleyWundergroundOfficeListEcoultStanley HealthcareCPPHornblower Cruises -
Organic Search ManagerCatalyst Search Marketing Oct 2011 - Jun 2013Boston, Massachusetts, UsConsistently exceeded 30% Y/Y organic search traffic growth goals for Fortune 500 clients by creating and managing the implementation of detailed SEO, content marketing, and link building strategies.Chosen to spearhead a new department focused on outreach and content development. Designed product offerings that would bring more robust link building, content marketing, and relationship management campaigns to Catalyst's stable of clients. Coordinated the implementation of a content focused linking initiative across 70 brands, earning high value links and referral traffic for P&G. Notable clients include: CrestOral-B3D WhiteScope MouthwashBotox Chronic MigraineBarclaysFixodent -
Seo StrategistSmart Destinations Inc. Mar 2011 - Sep 2011Boston, Ma, UsDeveloped and implemented link building initiatives, blog promotion campaigns, and search engine optimized user-focused web content. Performed technical site analysis, competitive search listings analysis, and keyword rank analysis in order to strengthen SEO efforts. -
Integrated Web MarketerAllen Roche Group Jan 2011 - Mar 2011Newburyport, Massachusetts, UsHandled web related work for clients including but not limited to: email, content management, site upkeep, traffic analysis with Google Analytics, pay per click campaigns like Google Adwords, FTP, and SEO and SEM strategy development and implementation. Educated sales force, account representatives, and clients on how to sell and distribute effective SEO strategies. -
Seo & Inbound Marketing ConsultantIndependent Contractor Apr 2007 - Feb 2011Produced marketing copy, value propositions, technical website audits, content strategy, keyword research, web content, search strategy and general inbound marketing strategies for small to mid-level businesses. Notable clients include:Smith Growth PartnersSky ExBridges Consulting IncTrade WallStreet FinancialgoEvolutionEx3 MattersNexus AffectsROIDNA
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CopywriterSmith Growth Partners Apr 2007 - Jan 2008Wrote web content, newsletters, and value propositions for various clients like SkyEx, goEvolution, and Bridges Consulting Inc.
Matthew Proctor Skills
Matthew Proctor Education Details
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Florida State UniversityEnglish Literature -
Boyd Anderson High School
Frequently Asked Questions about Matthew Proctor
What company does Matthew Proctor work for?
Matthew Proctor works for Narrative Bent
What is Matthew Proctor's role at the current company?
Matthew Proctor's current role is Founder and CEO.
What is Matthew Proctor's email address?
Matthew Proctor's email address is mg****@****ail.com
What is Matthew Proctor's direct phone number?
Matthew Proctor's direct phone number is +195481*****
What schools did Matthew Proctor attend?
Matthew Proctor attended Florida State University, Boyd Anderson High School.
What are some of Matthew Proctor's interests?
Matthew Proctor has interest in Creative Writing, Critical Literary Analysis, Digital Media, Sports And Recreation, Seo, Film Studies, Human Rights, Internet Marketing.
What skills is Matthew Proctor known for?
Matthew Proctor has skills like Seo, Google Analytics, Sem, Social Media Marketing, Organic Search, Google Adwords, Social Media, Link Building, Digital Marketing, Online Marketing, Seo Copywriting, Web Content.
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