Matt Grable Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California

Founded Let’s Play Two, LLC in an effort to help MARS, Inc. drive online sales and expand the retail presence of its line of MyM&Ms personalized and customized candy. Negotiated and managed partnership agreements with multiple NFL teams to create measurable marketing partnerships to promote awareness and increase sales of the league-licensed candy available at retail. Worked with the Mars Retail Group and Mars Chocolate North America to consistently evaluate the potential of paid social… Show more Founded Let’s Play Two, LLC in an effort to help MARS, Inc. drive online sales and expand the retail presence of its line of MyM&Ms personalized and customized candy. Negotiated and managed partnership agreements with multiple NFL teams to create measurable marketing partnerships to promote awareness and increase sales of the league-licensed candy available at retail. Worked with the Mars Retail Group and Mars Chocolate North America to consistently evaluate the potential of paid social media, additional team/retail partnerships and more in growing the MyM&Ms business. Instrumental in increasing licensed candy online revenue from $205K in 2015 to $865K in 2016 and retail revenue from $80K in 2015 to $1.5M in 2016 Show less

Denver, Colorado

Managed the activation of nearly 60 accounts totaling more than $9 million in revenue including Ticketmaster, Papa John’s, USAA, Red Robin, OtterBox, Nationwide Insurance, Arrow Electronics, NIKE, New Era, TABASCO, Grease Monkey, Buffalo Wild Wings, 24 Hour Fitness and more. Helped renew 97 percent of business following the 2013 campaign and was instrumental in forming new seven-figure partnership with Nationwide Insurance and six-figure partnerships with EnerPlex and TABASCO. Oversaw the… Show more Managed the activation of nearly 60 accounts totaling more than $9 million in revenue including Ticketmaster, Papa John’s, USAA, Red Robin, OtterBox, Nationwide Insurance, Arrow Electronics, NIKE, New Era, TABASCO, Grease Monkey, Buffalo Wild Wings, 24 Hour Fitness and more. Helped renew 97 percent of business following the 2013 campaign and was instrumental in forming new seven-figure partnership with Nationwide Insurance and six-figure partnerships with EnerPlex and TABASCO. Oversaw the implementation of activation department initiatives including finance, ticketing, media tracking, special events and research. Hired, trained and managed a staff of 10 game day employees. Responsible for programming and tracking of advertising on Cisco’s StadiumVision IPTV system, scoreboard features and Daktronic’s LED fascia signage system. Show less

Worked to help grow Bobcats Sports and Entertainment's partnership base by creating measurable, results-oriented marketing campaigns that utilized Time Warner Cable Arena and the Charlotte Bobcats as effective vehicles, while managing the activation efforts of the Bobcats Sports and Entertainment staff. Played a critical role in generating $55 million in revenue in three years and worked closely with SVP of Marketing Partnerships to develop campaigns that resulted in more than $55 million in… Show more Worked to help grow Bobcats Sports and Entertainment's partnership base by creating measurable, results-oriented marketing campaigns that utilized Time Warner Cable Arena and the Charlotte Bobcats as effective vehicles, while managing the activation efforts of the Bobcats Sports and Entertainment staff. Played a critical role in generating $55 million in revenue in three years and worked closely with SVP of Marketing Partnerships to develop campaigns that resulted in more than $55 million in business in three years and helped take revenue retained from #30 out of 30 NBA teams to #4 and accounts retained from #30 out of 30 NBA teams to #5. Oversaw the renewal of 87 percent of business following a 7-59 season. Played a critical role in overseeing the activation of key accounts such as Time Warner Cable (Spectrum), Coca-Cola, Gatorade, Jordan Brand, Anheuser-Busch, Lowe's, Harrah's Casino, US Airways (American Airlines) and more. Show less

Assisted in the sales process and managed the activation of multiple marketing partnerships for the Suns, including: Toyota, Coca-Cola, Fry's Food Stores, Bacardi, Arizona Lottery, Checker O'Reilly Auto Parts and Arizona Governor's Office of Highway Safety. Also was responsible for the training, scheduling and management of a staff of seven game night Customer Services Representatives who work for the Suns in the Fry's Suns Rewards Zone.

Responsible for activating sponsorship agreements for a variety of clients, including: Pepsi-Cola, Miller Brewing, Chevrolet, Hormel, Cambria, Gatorade, Toyota, Best Buy and Caribou Coffee. Led Corporate Sales/Services group's marketing efforts in design of a marketing/fulfillment reporting Website, highlight video and Season Review template.

Managed and directed all marketing and advertising efforts for the NCI-designated Cancer Center. Oversaw re-design of all collateral and Website. Interviewed patients and researchers while serving as editor of two annual reports, newsletters and Website. Responsible for all advertising buying decisions and budget.

Managed a variety of public relations and consumer marketing programs for multiple clients, including: Minnesota Department of Health (Target Market), Medtronic, Cigna Healthcare, Schering-Plough, National Hockey League, Target Corporation, The Coca-Cola Company, Microsoft, Thrivent Financial, Minnesota Twins (Victory Sports), Hormel Foods and Jim Beam Brands.

B.S., Communications-Journalism

Activities and Societies: Bradley University Hockey The Bradley Scout (Weekly College Newspaper) Bradley University Hockey -Two Time.

Education record