While the world moves towards decentralization, Soop is an ambitious journey to centralizing education, starting with the heart of Pakistan. Our vision is to gather a multitude of educational institutes under one digital platform's umbrella and usher in a brand new kind of education that's paperless, collaborative, and powered by analytics!Soop is a comprehensive School Management System, flexible enough to seamlessly integrate with any school’s existing database schema, hierarchy, class structure, etc. The entire platform is offered as a service to connect parents, students, school admin and teachers through a singular system for respective processes' visibility to every user. We've constructed our platform on cutting edge technology stacks to allow any school of any size, nature, or budget for that matter, to be cloud-ready in a couple of days

Leading the development of hyGPT, which can potentially add $1M in the company's revenue and it would substantially decrease the funnel leakage for our customers.Working with the support and success teams to develop a comprehensive API engine utilizing ChatGPT’s methods and scraping engine to generate the nurture campaigns which will reduce the customer onboarding time by 60%.Managed launch of performance AI with 8 unique reporting modules that collect and analyze data from multiple platforms (Meta, Google ads, analytics, and several PMS), resulting in increasing the visibility into customer's paid campaigns data.Led the development of offline conversion modules using Meta Ads and Google Ads APIs to track which channel, medium, and sources are generating a major chunk of revenues. The reports have helped our customer to reduce their cost by 19%.

Consolidated 6 products into product suite (Journey AI), rolling out a distinct UI/UX with reps-driven onboarding process for successful adoption. Achieved a 200K increase in MRR.Led the development and launch of two new JAI products, Events & Referrals to streamline the event management and referrals management enhancing the adoption by 20%

At Ailaaj, my focus is to make our e-health product solid enough to compete with global standards. My day is consumed in making our back-end frameworks robust and our web/mobile applications snappy and intuitive for the end user. Additionally, built an e-commerce store for Ailaaj's users to order lab tests. Moreover, improved cross-platform user activity funnels, analyzing user progression and predicting usage patterns, leading to a 30% reduction in churn rate.

It all started with the idea of connecting doctors and patients online, because the healthcare system in Pakistan is very conventional, I thought of making quality healthcare accessible to underprivileged areas of Pakistan. The primary focus was to build tele-clinics in villages and allow them to have a check-up with doctors through skype.