Mark Heiden Email and Phone Number
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I am an experienced non-profit leader with expertise in marketing and communications, project management, strategic planning, board relations, fundraising appeals, and management of cross-functional, high-performing internal and external teams.With a master's degree in health communication, I have enjoyed collaborating with scientists, researchers, and clinicians from areas such as medicine, dentistry, chemistry, materials science, and social work on projects that promote breakthroughs, advance professional education, and improve patient outcomes, both at the individual and systemic levels.Recent highlights include:• Branding and Community Engagement: For the Les Turner ALS Foundation, I led the creation of new video content, print materials, public relations, research communications, and fundraising collateral to refine the organization's identity and energize key audiences, resulting in new heights for our annual fundraising events, year-end appeals, and website/email metrics.• Strategic Messaging: For Northwestern University's International Institute for Nanotechnology, I worked with world-renowned scientists to make the complex subject of nanotechnology accessible to their constituent audiences and the public. This included the launch of iinano.org (2021), a new website that invites people to explore the institute's research activity, educational initiatives, and scientific capabilities.• Apps: ACP Board Study Guide (2019), an app for iOS & Android (in ReactNative) as well as macOS and OS X (2016), for prosthodontists seeking to become board certified.• Books: Fundamentals of CAD/CAM Dentistry (2019), an interactive textbook for Apple and Amazon on the use of advanced technology in dentistry; Transforming Lives (2018), a hardcover and e-book with case studies for patient education; Fundamentals of Occlusion (2015), an interactive multimedia textbook for Apple and Amazon for dental professional education. • Websites: GoToAPro.org (2016) for patient education and Prosthodontics.org (2015) for dental professionals; each with responsive design and secure database/e-commerce integration.
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Chief Communications OfficerLes Turner Als FoundationChicago, Il, Us
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Chief Communications OfficerLes Turner Als Foundation 2022 - PresentIllinois, United StatesAs a member of the executive team, I lead brand, strategy, and engagement for the Midwest’s leading ALS organization, which provides care and support to families affected by the disease and funds research toward a cure in partnership with clinicians and researchers at Northwestern Medicine and Northwestern Feinberg School of Medicine.• Responsible for building and implementing a long-term communications strategy to advance the mission, values, and vision of the organization.• Demonstrate organization’s impact to donors and constituents through strategic communications.• For special events such as annual walk and research symposium, as well as ongoing events such as educational webinars, grow attendance and coordinate with development team to meet fundraising goals and ensure sponsorship fulfilment.• Hire, supervise, and develop communications staff; manage significant external partnerships; assess needs and select vendors for public relations, design, technology, and other needs.• Present and report at board meetings; serve as liaison to Governance Committee.• Interact with FDA, NIH, and other governmental bodies on drug approvals, legislation, and regulatory changes.• Develop annual budget and track/forecast expenses.• Participate in strategic plan development. -
Associate Director, Marketing & CommunicationsInternational Institute For Nanotechnology At Northwestern University 2020 - 2022Evanston, Illinois, United StatesDirected integrated communications and marketing for the first and largest institute of its kind in the U.S., representing more than $1 billion in nanoscience research, public education, and supporting infrastructure. • Led external communications strategies to promote new research and position the institute as a leader in key scientific areas including medicine/cancer treatment, environmental remediation, and sustainable energy.• Collaborated with researchers to convert complex scientific information into press releases and content for articles, graphics, videos, and newsletters; planned and led new website development and (upcoming) launch.• Designed and executed marketing plan for public education programs including international symposium, virtual conferences, and $250,000 Kabiller Prize, the world’s largest monetary award for achievement in nanomedicine.• Participated in research grant development with federal agencies including NIH, NSF, and Department of Defense.• Implemented new social media strategy to advance strategic organizational goals within scientific community. -
Associate Executive Director, Communications & MarketingAmerican College Of Prosthodontists 2012 - 2019ChicagoLed a division with four full-time employees and supervised a wide range of contractors, freelancers, and vendors in graphic design, IT, printing, and publishing.• Developed strategies to demonstrate value of association brand, working closely with membership division to achieve record highs across all member categories• Led marketing for continuing professional education, including the seven highest attended annual meetings in the history of the association and identity development for new, successful annual courses in dental technology and practice management• Directed web strategy and ongoing development for Prosthodontics.org (professional website) and GoToAPro.org (consumer website), as well as editorial and technical development of professional app for iOS, Android, macOS• Supervised a public relations campaign that reduced costs (1/10th of preceding campaign) and increased media metrics by more than 150%• Developed redesign and relaunch of member magazine, ACP Messenger (acpmessenger.org), and supervised editorial for each issue• Oversaw more than 300% growth in Impact Factor of association journal• Worked closely with development professionals to describe impact of foundation projects, fulfill sponsor recognition, and create innovative opportunities for donor/sponsor engagement• Assisted Executive Director in managing staff and day-to-day operations; served as Interim Executive Director during leadership transition in 2016• Developed annual budgets; served as liaison to Budget Task Force of the Board of Directors• Managed office IT network and functionality -
Public Information ManagerPritzker Military Library 2007 - 2012Chicago, Illinois• Led advertising and public relations for opening of new, multi-million dollar facility in 2011, with local and national press coverage – leading to an increase in visitor admissions of more than 230% over the previous annual high• Launched new library website; increased website traffic 500% over four years though use of keywords, search engine optimization, and targeted public relations• Delivered impactful local and national press placements including Wall Street Journal, Washington Post, NBC Nightly News with Brian Williams, NBC Chicago, ABC Chicago, CBS Chicago, Chicago Tribune, Chicago Sun-Times, Chicago Reader, Time Out Chicago, and others• Wrote, researched, and edited publications and materials including press releases, fact sheets, media alerts, talking points, and external presentations by staff and leadership; also conducted interview preparation for leadership• Wrote, researched, and edited scripts for award-winning programs on military history shown in front of live audiences, webcast live, and recorded for television• Wrote and directed design for print and digital ads, member newsletters, visitor and exhibit brochures, and donor collateral• Established library’s presence on Facebook, Twitter, and Wikipedia -
InstructorAeon 2006 - 2007Hiroshima, JapanFlagship branch in Western Japan of nationwide English language school for adult and professional students• Developed lesson plans and taught lessons for high-level business communication, primarily for employees of the Mazda Auto Corporation and affiliated companies• Prepared and led sales presentations for prospective clients -
Voting Systems Training SpecialistHart Intercivic 2005 - 2006Austin, Texas AreaContract employee for voting systems company deploying new systems for cities and counties nationwide.• Trained county employees and poll workers for federal, state, and local elections in Illinois (Peoria, Peoria County, Kane County), Ohio (Cincinnati, Hamilton County, Williams County), and Texas (McCulloch County)• Programmed election ballots and databases• Directed 2006 Primary Election Day operations in Peoria, Illinois -
InstructorNova 2003 - 2004Kyoto, JapanMajor branch in Kansai region of Japan for nation’s largest English language school• Taught English communication and developed lesson plans for group and individual classes, with levels varying from novice to near-expert • Assessed student progress and prepared counseling reports for Japanese staff
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Assistant To The Judaic ScholarJewish United Fund / Jewish Federation Of Metropolitan Chicago 2001 - 2003Chicago, Illinois• Wrote and proofread materials including speeches, newspaper, and magazine articles • Performed research and analysis as basis for interfaith outreach initiatives • Worked on contract, design and publicity with Zohar Education Project, Inc. (ZEPI) and Stanford University Press for publication of The Zohar: Pritzker Edition (first volume 2003)
Mark Heiden Skills
Mark Heiden Education Details
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Health Communication -
Graduated With Honors -
Loyola Academy College PrepSumma Cum Laude
Frequently Asked Questions about Mark Heiden
What company does Mark Heiden work for?
Mark Heiden works for Les Turner Als Foundation
What is Mark Heiden's role at the current company?
Mark Heiden's current role is Chief Communications Officer.
What is Mark Heiden's email address?
Mark Heiden's email address is m.****@****ail.com
What is Mark Heiden's direct phone number?
Mark Heiden's direct phone number is +131257*****
What schools did Mark Heiden attend?
Mark Heiden attended Northwestern University, University Of Illinois At Urbana-Champaign, Loyola Academy College Prep.
What skills is Mark Heiden known for?
Mark Heiden has skills like Social Media, Newsletters, Press Releases, Public Speaking, Copywriting, Microsoft Office, Marketing, Copy Editing, Media Relations, Strategic Communications, Photoshop, Email Marketing.
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