Miguel E Hernández Email & Phone Number

Denver, Colorado, United States

Colorado, United States

FOUNDER/ECD OF THEATRE-COOPERATIVE offering classes, corporate workshops, and shows across improv, musical improv, stand-up, and sketch-comedy — with 125-plus participants in the growing program; 285% YoY growth in gross-revenue since founding in 2021. http://superiorimprov.co

Denver, Colorado, United States

DESIGNED, IMPLEMENTED AND MANAGED VERBAL-IDENTITY PRACTICE for consistency of brand storytelling & copywriting across 15 North American brands (Dannon, Oikos, Activia, Light + Fit, Too Good & Co., YoCrunch, Wallaby Organic, Danimals, Horizon Organic, Silk, So Delicious Dairy Free, Follow Your Heart, International Delight, Evian, Stōk) resulting in three.

ESTABLISHED NARRATIVE PRACTICE and implemented Opportunity Narrative, a company-wide PLC (product life cycle) tool designed to orchestrate ALL cross-functional effort toward “one vision” for new programs/product-lines across OtterBox, OtterBusiness, LifeProof, and Liviri resulting in SIX successful product-line extensions beyond core-offering of phone.

Fort Collins, Colorado Area

LED GLOBAL CREATIVE CAMPAIGN DEVELOPMENT ALONGSIDE OEM LAUNCHES of Apple (iPhone, iPad, Wearables), Samsung (Galaxy, Note, Wearables), Google (Pixel), and others— Directed execution and delivery of creative-campaign assets across a myriad of (30-plus) customer-marketing channels, from retailers (B2C) to e-tailers (B2C/B2B), including Verizon, T-Mobile.

Boulder, Colorado

PROLIFIC CREATOR OF IDEA-DRIVEN ADVERTISING CAMPAIGNS WITH 360º INTEGRATION across existing/new marketing channels for household brands, including California Almonds (U.S., U.K), Punch Bowl Social, Purina, Qdoba, Tervis, Children’s Hospital Colorado, Brewer’s Association, Winter Park Resort, and others— Developed, wrote, creative directed and produced.

Chicago

CREATOR OF IDEA-DRIVEN AD CAMPAIGNS GEARED FOR THE INTERACTIVE SPACE, including digital-display/ eComm/ social/ web-spaces/ mobile-apps/ for brands including Sears, Kenmore, and Craftsman— Successfully collaborated with agency-account & client-brand teams to establish Craftsman brands as the first brand of tools on Twitter (2008)— Developed national.

Chicago

Axe - branded entertainmentCoors Light - video, web/digitalPepsi Racing - branded entertainment"Underdogs" (2013) - feature animation film (originally titled, Metegol) directed by Juan José Campanella, early story treatment development, Spanish to English written translation

Chicago

CREATOR OF IDEA-DRIVEN DIGITAL-DISPLAY CAMPAIGNS designed to push (new) digital traffic to eCommerce spaces for brands including Allstate, BP (British Petroleum), Oscar-Mayer, Lunchables.com, Kraft American Singles— For Allstate, generated multiple online-display campaigns — increasing new policy-creation via digital channels— For Kraft American Singles.

Chicago

CREATED PROMOTIONAL-DRIVEN SHOPPER-MARKETING ACTIVATION CAMPAIGNS for brands belonging to Philip Morris, including Marlboro, Parliament, Basic, and Green International — Successfully navigated the highly regulated space of tobacco sales & marketing by developing non-traditional experiential brand experiences, such as trips to Marlboro Ranch, invitations to.

Chicago

CREATED CRM-DRIVEN CAMPAIGNS FOR BRANDS such as Jim Beam, Dekuyper, Motorola— For Jim Beam, developed CRM-campaign revolving around club-membership at JimBeam.com; wrote all copy/headlines for jimbeam.com and CRM-gifts in-line with the AOR Campaign, "The Stuff Inside Matters Most"

Chicago

CREATOR OF IDEA-DRIVEN ADVERTISING CAMPAIGNS WITH 360º INTEGRATION across existing/new marketing channels for household brands, including Red Lobster, Walgreens, Wilson Sporting Goods, ConAgra’s FeedingChildrenBetter.org— Wrote and produced 10+ national radio campaigns for Red Lobster’s All You Can Eat Shrimp & Lobsterfest— Wrote and produced television.

Amsterdam, Netherlands

CREATED LEGENDARY “TOOTH” TV-COMMERCIAL FOR ASCRUM-AMSTERDAM RUGBY CLUB; paid for by the Hans Brinker Budget Hotel; directed by Johan Kramer; recognized by Clio for achievement in low-budget TV production; featured in '2 kilo' volume of KesslesKramer, the famous Dutch design agency

Los Angeles

The Weather Channel, national campaignTaco Bell, national broadcast campaign, radioCoinstar, national campaign, print

Next Mba, Marketing

Ba, Film

Copywriting

Drama/Theatre Arts And Stagecraft

Level 5A, Improvisational Theatre