Michelle Hidalgo (Ms) Email & Phone Number

Chicago, IL, US

Chicago, Illinois, United States

• Lead global marketing, sponsorship efforts, enhancing connections within the cardiothoracic, allied health community through targeted campaigns and partnerships to grow membership.
• Create compelling digital healthcare marketing material including eblasts, social media content, newsletters, media kit, and Google, LinkedIn ad campaigns.
• Manage advertising proposals, deliverables and report on digital health analytics for cardiothoracic medical device, allied health and other cardiothoracic organization agreements, ensuring alignment with their.
• Execute comprehensive advertising and sponsorship strategies, including eblasts, podcasts, webinars, and social media campaigns, enhancing brand visibility for CTSNet and digital advertising agreements.
• Develop and manage marketing and fundraising plans for industry events, including CTSNet events and website redesigns.
• Spearhead industry agreements and sponsorship options across multiple currencies, securing over $500K annually in agreements.

Chicago, Illinois, United States

• Secured and managed a portfolio of annual fund and major gift donors, enhancing relationships and driving financial support for the Foundation.
• Oversaw comprehensive marketing strategies, including social media campaigns, Wordpress website management, and print collateral such as newsletters and annual reports.
• Created and maintained a WordPress website, ensuring up-to-date content and user engagement.
• Crafted and executed engaging social media content and targeted digital healthcare advertising campaigns across platforms including Facebook, Instagram, LinkedIn, and Twitter.
• Pitched press releases and secured media coverage for key events, including Dental Home Day.
• Increased donors among Academy Members and pediatric dentists by approximately 200 during the pandemic.

Chicago, IL

• Coordinated logistics for annual meetings, including managing booth setups, organizing the Gala, and executing marketing strategies in the exhibit hall to boost member engagement and contributions.
• Oversaw a portfolio of major gift and annual fund donors, ensuring ongoing engagement and support.
• Contributed to exceeding the $1 million Dental Home Challenge, which provided continuous dental care to over 550,000 children throughout the year.
• Developed and executed targeted appeals to drive donor acquisition, re-acquisition, and retention, including crafting newsletters, eblasts, and marketing materials, which led to increased contributions.
• Organized major donor appreciation and cultivation events, successfully enhancing donor relationships and increasing pledge amounts.
• Secured over $550,000 in annual fund donations and $200,000 in major gifts annually.

3048 N. Wilton Ave, 2nd FL - Lakeview

• Managed the Amerisource drug account for pharmacists, ensuring accurate and efficient supply chain management.
• Provided support to the Business Development team, including collaboration with the Fundraising and Communications Manager, Grants Manager, Vice President of Business Development, and Community Relations Manager.
• Created reports for board meetings and collaborated with the Board of Directors.
• Developed marketing materials, including brochures and promotional content.
• Planned and executed events for nine north side health centers, including the annual Gala.
• Worked closely with the Development team to enhance fundraising efforts and secure donations.

Masters, Integrated Marketing Communications

Bachelor'S Degree, Business Management

Activities and Societies: Cross Country