- Substantially enhanced gamification system within the Dorsa app, driving a 30% increase in user retention rates- Propelled stickiness metrics, fostering deeper user engagement and loyalty

- added a postal services section to the application, enhancing the user experience for postal services- increased user loyalty and improved app retention rate by 10% through the addition of the VOD (Video on Demand) section

- Provide an interactive framework and implement the UGC section to get popular videos. Design a loading and monitoring panel for audience and platform- Assessing the needs and redesigning the Telewebion. Defining the

- Redesign of the movie and series player with acceptable responsiveness for devices with different screen sizes- Adapting the appropriate information architecture on the main page and in the search area for better accessibility and findability of the content- Scaling the design team and creating a structure within the team, implementing the structure of design thinking and design sprints for key features.- Develop a design language and design system for television in line with the brand identity and audience persona- Improve copy and brand tone when interacting with audience. Improving accessibility and optimizing the structure of the selection architecture

-Assessment of user needs, detection of user problems, analysis of internal and external competitors for website and application redesign-Design of user management structure and modification of subscription sales plan-Redesign of the Android version TV, which led to an increase in the resolution of user problems and a 200% increase in usage

- Interpret data, analyze results using Tableau Online and Microsoft SQL- Create data dashboards and stories to report on predefined key team products- Examine data using Tableau and SQL to find patterns and define new insightful performance indicators for marketing and operations- Design data processing pipelines with Tableau Prep