Melanie Villard Email & Phone Number

Atlanta, Ga, Us

Peachtree City, Georgia, United States

3560 Lenox Road, Suite 2400, Atlanta, Ga 30326

Subject matter expert and senior individual contributor who managed large-scale projects, coached team members, and solved complex problems. Provided a full spectrum of strategic advice, innovative tools and expert services to help companies build effective communication. Created state-of-the-art content that delivered the right message in the right voice at the right time, helped clients engage employees, keep the workforce informed and productive, attract and retain talent and prepare employees for change. Specific Accomplishments:• Developed and implemented change management communication strategy for a global telecommunications organization to launch and sustain a new career framework, career pathing and compensation program. Targeting messaging and education to key stakeholders and sequencing distribution as well as a strong design theme and core messaging with a combination of online and print materials led to a smooth implementation. Developed all materials in four languages. • Recovered client relationship to win a three-year, multi-million dollar contract for an international automotive company. Created three-year strategy for year-round benefits communication to keep the value of benefits top of mind and educate team members about saving money using their benefits. Moved to a digital open enrollment to modernize approach and improve the team member benefits experience; provided a virtual benefits fair to replicate in-person support despite the pandemic. • Created change management communication platform for a financial services organization to educate various stakeholder groups about new career framework and compensation with online toolkits and eLearning. Similarly, developed change management communication strategy to launch a new job architecture and salary structure for a Fortune 100 consulting firm with online toolkits, extensive FAQs, and a six-module learning series.

Greater Atlanta Area

Lead communication programs that support Invesco's strategic priorities by:• building on efforts to activate Invesco’s purpose with employees worldwide• elevating the corporate responsibility profile• supporting senior leadership communications• leading/contributing to other global internal communications in partnership with internal business functions Develop the internal digital roadmap by mapping Invesco's business needs to digital technologies such as mobile and internal social media/collaboration platforms. • Lead the internal digital steering committee in collaboration with key business partners. • Develop internal analytics and measurement tools, reports and dashboards to report the effectiveness of internal digital communications.Develop strong relationships with senior leadership to support their group’s internal communications efforts including organizational change communications plans, new program campaigns, speechwriting and creating blogs, videos, etc. Support and execute complex communications and change management projects such as company acquisitions or other organizational changes and activate other strategic programs aligned to Invesco's priorities.

Greater Atlanta Area

Business Operations Analyst Lead for a large, national health care organization with more than 170,000 employees and 10 million members. Communication and change management work focusing on privacy and security of data and technology to minimize risk and optimize program delivery and execution -- in other words, to achieve outstanding business results!

Greater Atlanta Area

Responsible for leading and supporting large, complex benefit design and total reward communications, mergers and acquisitions, sweeping business strategy and culture transformations, function redesigns and technology implementations. Interact with senior executives; influence and collaborate with senior management and work across all levels of an organization. Manage concurrent multidimensional projects that encompass multiple businesses (HR Effectiveness, Health and Welfare, Retirement, Executive Compensation, etc.). • Actively participate in and/or lead new business opportunities, including cross-selling to existing clients to meet annual revenue goal of at least $1.25 million.|• Conduct strategy workshops to develop multi-year communication change management strategies. All clients have bought some or all of the recommended communication tactics.• Helped financial services client save $30 million with a Voluntary Retirement Opportunity. Led entire project; developed and implemented communication plan that achieved 70% take rate (goal was 40%). Materials have been considered “best practices” and leveraged for other clients. • Developed communication strategy and deliverables to promote ownership culture and improve customer service in a retail organization. Created simple, clear infographic communication and personalized statements that helped employees understand and appreciate their stock and increase ownership behavior. One success measure: client renewed work for three years so far and are now considering an online portal.• Increased employee understanding of benefits and perceived value for a mid-market advanced engineering and technology organization with an internal brand to match the company culture and a robust mix of print and digital communication. First year results were so positive that in the second year, the client implemented our microsite solution and has enlisted our services for another year.

Mclean, Virginia

Directly supported officers in several lines of business (Single-Family Business (8/12 – 4/15), Human Resources (HR) and the Office of Diversity and Inclusion (ODI) (10/11-10/12), Information and Technology (IT) (6/9-10/11)) and their leadership teams during rapid, consistent industry and organization change. • Responsible for companywide employee communication to and from these departments/ divisions. • Established division communication plans with consistent communication channels such as weekly update conference calls, quarterly Town Hall meetings, and ongoing written and electronic communication as needed. Significantly improved employee engagement results. • Led significant portion of Single-Family Business and later enterprise culture transformation work with programs such as Eliminating Passive-Aggressive Behavior training, Speed Networking, and improving inclusion for remote workers. Initiative owners received CEO Award. Other divisions within SFB and across the company later used these plans, templates and materials in their areas.• Created 90-day Office of Diversity and Inclusion communication plan to introduce new Chief Diversity Officer (CDO), increase visibility of company’s diversity and inclusion work, and begin broadening the concept and impact of diversity and inclusion internally and externallyLed External Relations (ER) team supporting HR and ODI. Programs implemented included launch of companywide teleworking program, revamped employee new hire orientation, recruiting efforts during challenging time in industry/company and deliverables for leadership engagement and transformation efforts.• Increased IT department communication with CIO to twice-a-year department Town Hall meetings, quarterly Directors’ Forums and monthly audio messages from CIO to all IT employees.

Vienna, Va

Communication consultant and freelance writer/editor. Developed marketing communication plans, wrote newsletter articles and newsletters, brochures, letters and Web pages. Developed proposals (RFP responses). Conducted employee meetings, focus groups and other research. Note: Ran company part-time only during full-time position at NRECA from 4/03 – 8/05.Specific Accomplishments:• Maintained steady work in human resources communication (annual benefits enrollments, total compensation statements, retirement plan newsletters and presentations, new hire orientations, etc.).• Established brands and marketing communication strategies, including Web site content, for several small businesses and start-up companies.• Developed and taught business writing, grammar and proofreading classes for Northern Virginia Community College.

Arlington, Virginia

Led 10-member marketing communications department supporting Insurance & Financial Services division. Managed $2.5 million budget and all marketing communication work for Group and Retirement benefits (multi-employer, self-insured plans). Responsible for Web site and online communication, three newsletters, six national conferences, ongoing regulatory compliance communication, multiple special task force meetings and other communications initiatives.

Atlanta, Georgia And Mclean, Virginia

Note: Worked at Georgia Pacific from 8/98 - 6/99

Greater Atlanta Area

Greater Atlanta Area

Greater Boston Area

Leadership And Accountability Program

Master'S Degree, Business Administration And Management, General

Bachelor'S Degree, English Language And Literature/Letters