Mia Barnes Email and Phone Number

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Foodini is a club for creative and curious young cooks, aged 3+. Our subscription & one-off recipe kits introduce children to fabulous flavours and cooking techniques, inspiring a love of preparing and eating real food through fascinating fun foodie facts and interesting ideas to explore at home

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To develop, own and deliver GLabs Client Service vision and strategy, ensuring it’s aligned to the departmental priorities and company strategic aims. Achieved through close working with senior team members across GLabs, Editorial and Technology.To position Guardian News & Media externally as a creative and innovative leader in connecting Guardian audiences to brandsRevenue responsibility for all areas of GLabs client service teams. Maximising revenues and profitability across platforms working closely with Head of the Studio and Project Management DirectorManage, lead and motivate a team of integrated Glabs Consumer and Professional Client Service working symbiotically with wider Commercial Sales teamsWork with direct reports on their own development plans and ensure succession planning is in place for the teamDepartmental priorities are; non-print revenues, our customers and the 6 strategic aims, which are digital first, more international, be everywhere, be open, invest for the future and harness our talentLead and manage the team working closely with the GLabs Managing Director and wider GLabs management teamTo develop relationships with all senior level contacts within all appropriate clients and agencies.To develop relationships within Guardian Editorial, Multimedia and Digital Development as well as other internal departments in order to identify and monetise Guardian productEnsure proposals to clients and agencies are creative, innovative and effective working hand in hand with Creative and Strategy DirectorsImplement new strategic planning and delivery processTo identify key personnel in clients and agencies that can influence or plan innovative, creative solutionsWork with marketing and PR to identify marketing opportunities and ensure we get maximum PR coverage of our creative solutions

The senior commercial lead within the Brand Partnerships proposition at GNM, taking overall responsibility for client relationships, (existing and new), revenue performance and, in partnership with the Strategy Director, the quality of creative output.Leading the digital first and creative strategy, representing and selling GNM’s commercial assets and branded content proposition working closely with future Labs Director, Strategy Director, Editorial, Tech, Multimedia and commercial content delivery team to maximise creative and brand integrated partnership effectiveness.Managing a team of 15, including Account Execs, Group Account Directors and New Business Directors. This team services agencies and clients to identify and nurture key commercial partnerships. Maximise the revenue to the Guardian through overseeing the development and execution of the forthcoming GLabs strategy. Driving the teams to meet their targets and deliver creative and innovative brand campaigns. Reporting to the wider management team on market dynamics and specific conditions within branded content.Ensuring the best ideas, ad products and content are created for our clients, working with teams across the Guardian to help sell these ideas.Lead and motivate specialist branded content and engagement sales consultants. Develop and execute 'non-traditional' communication projects with clients.Work with team to provide solutions that are always on-brief, relevant and strategically driven.

Guardian Brand Partnerships is an award winning and innovative team responsible for idea generation, effective campaign delivery and ultimately increasing brands potential and business KPI's by effectively identifying the best ways to engage our audiences and harness guardian brand assets with and for them.We pride ourselves on our insight and expertise in the creative space and work with all guardian departments across editorial, marketing, tech, product, multimedia to provide unique, bespoke solutions to our clients needs. I manage a team of 4 execs. Key responsibilities include identifying and winning sponsorship and branded content revenue from agencies and clients. I manage the team's work flow and oversee campaign management to deliver revenue targets and of course the clients ROI.I work in conjunction with the wider GNM business to identify and develop new revenue streams or emerging models for sponsorship of content or integration of brands into content and take a leading role in the development of creative strategy.I manage budgets and forecasting

As Trading Group Head I was responsible for managing a team of cross media agency sale execs who sold product across the GNM portfolio including Print, Web, Mobile and Off Guardian inventory. The role required all skills associated with Agency Trading such as managing day to day business, negotiating and delivering on annual agency agreements, maintaining relationships across print and digital teams at agencies and internally with editorial, tech and all third party relationships.Keeping the team fully informed of exciting digital developments internally and across the wider media landscape and helping agency contacts access that information regularly and easily, ensuring constant and useful flow of information and ideas for our customers.