Mia is a visionary leader with extensive track records of managing sizable & high-performing business with the belief that digital transformation can bring better life to everyone.+20 years business management experience in top MNCs, excel in sales and marketing including corporate strategy, management, branding and product portfolio etc, understand China and Asia inside out.+10 year ecommerce P&L experience including strategy shaping, category performance, digital/performance marketing, media plan/social, CRM, merchandise portfolio, logistics and fulfillment.Business Pioneer: Recognized for change leadership and an entrepreneurial mindset. Proven record of building business from inception to profitability and leading teams to achieve outstanding goals. A “Go Getter” who navigates between strategy and nitty gritty execution in short and long-term growth. Digital Expert:Veteran in digital companies such as Yahoo! and Tencent equipped with technology innovation and ecommerce operation. Build digital organization from scratch to 70+ people including marketing, data intelligence, new growth strategy planning, and ecommerce management. A well-recognized speaker and consultant among fashion and tech industries. Brand Champion: Solid record for accelerating global brands such as Estee Lauder, Coach and Lululemon. True brand champion and able to transfer brand DNA into digital landscape. Blend analytical dexterity with insight-based innovation to tell fresh stories and inspire breakthrough. Bilingual and Bi-cultural:Experience in bridging HQ and regional expectations to ensure brand identity with regional flexibility. Embrace cross-cultural perspectives and thrive in building a balanced relationship in matrix organization.