Micaela Kelly Email & Phone Number

• Managing a small team, delegating incoming projects and offering support whilst ensuring quality of output is maintained and client briefs are responded to in a timely manner. • Created and implemented a thorough training procedure to ensure continuity across the team and to help new staff get up to speed quickly. • Upselling business and sales conversions• Managing the creation of business marketing presentations and case studies. • Tracking / budgeting

• Delivered 100+ successful talent and brand partnerships, for a wide range of PR and creative agencies, building on relationships with pre-existing and new clients. • Using negotiating expertise and a broad network of contacts to advise on talent fees, saving money without compromise and finding the best talent to meet the brief requirements.• Excellent time management and organisational skills, multi-tasking and managing several projects at one time. • Ensuring there are no loose ends on a project, checking in with clients after an event and invoicing. • Worked remotely from Melbourne, Australia for 6 months. • Adapted working style during the covid pandemic, pro-actively looking for opportunities and working on virtual at home premieres. Clients included; Amazon, BBC, Heinz, Karcher, McDonalds, McVities, Netflix, Samsung, ShopDisney, Virgin Media, Whitworths, 20th Century Fox.

• Delivered 80+ successful talent partnerships for a wide range of brands, PR and creative agencies, exceeding targets and supporting company goals. • Ability to thoroughly research any given topic and use relevant research tools to present a profiled list of suggestions, with in-depth knowledge of popular culture and entertainment news. • RSVP process, liaising with talent representatives in all forms of communication and attending events, managing all celebrity guest arrivals and ensuring event photography is captured. • Creating contracts and Letters of Agreements• Reporting insights back on #ad campaigns• Capturing paid and organic social media coverage from events and seeding campaigns, building accurate coverage reports to feedback to client. • Building relationships and trust between clients, brands, agents and celebrity talent personally. • Data management, using internal systems and creating a process to store relevant and useful information • Social Media Manager for RunRagged Media Instagram account Clients included; Activision, Age UK, Alton Towers, Budweiser, Chessington World of Adventure, Chiswick House, Coca Cola, Disney, FriendsFest for Comedy Central (across the country – Glasgow, Manchester, London), Lidl, Oasis, Richmond, Robinsons – Wimbledon, Skoda, Sky, StudioCanal, Thorpe Park, UEFA, Warner Bros. Pictures.

• Working various roles across the newsroom – producing the Afternoon Programme, including Outside Broadcasts and assisting Drive-time show production, sourcing the best guests to add colour to stories.• Conducting live and pre-recorded interviews, researching local people and stories. • Good knowledge of VCS and Dira programmes to edit and cut audio and music into exciting and interesting on-air packages. • Chaperoned Chris Stark and his producers around my hometown for two days during Radio 1’s #1millionhours campaign.

Successfully placed on the highly competitive BBC Local Apprenticeship Scheme, working various roles across the newsroom and independently on original journalism, whilst achieving an NCTJ Diploma in Journalism, gathering a comprehensive knowledge of media law, court/news reporting and public affairs.