Micaela Maki Email & Phone Number

Kitchener, Ontario, Canada

• Oversee digital campaigns with advertising agency; strategy development, ensuring effective use of budgets, analyzing results with internal data.
• Coordinate projects from start to finish; collaborate with multiple departments, manage campaign conception, and analyze data upon completion.
• Manage Designers to ensure marketing materials reflect company and brand standards and are compliant with industry regulations.
• Maintain organization within department; determine project priorities and ensure deadlines are met.
• Act as liaison between the Marketing department and other areas of the business, advertising agency, and various marketing services.
• Oversee department budget to ensure projects and initiatives remain within scope.

Kitchener, Canada Area

• Create engaging and relevant content for social media and email marketing campaigns.
• Maintain the public websites and ensure a quality user experience; test content and treatments, evaluate steps in user funnels, and create easily digestible product content.
• Track and report department spend; submit invoices, track spending, and annually audit expenses.
• Contribute to campaign development; create landing page content, social strategies, and participate in creative brainstorming.

London, Canada Area

• Coordinate and execute projects from start to finish; create briefs and work back schedules, manage data, perform quality assurance testing prior to distribution, and schedule projects to the network.
• Manage multiple tasks at one time while maintaining organization of individual high priority projects.
• Communicate efficiently with client, advertising agency, and printers to ensure all aspects of the project remain within scope.
• Troubleshoot issues promptly and escalate when outside of capabilities. Ensure communication of progress and resolution with client.
• Build a positive relationship with client to maintain confidence and trust with the company.
• Train new employees; build their confidence and provide them with the tools to succeed.

• Organize invoices and manage purchase orders and cheque requests for Marketing and Sales departments
• Act as liaison between advertising agencies and the company, print suppliers, and various marketing services
• Provide administrative support to Sales and Marketing team
• Document minutes for monthly Sales meetings and weekly creative meetings
• Prepare professional and organized presentations for monthly Sales Meetings
• Assist with coordination and planning of annual Christmas party, grand openings, Home Shows and special events

London, Canada Area

• Co-manage a team of twelve; provide guidance and supervision to employees.
• Provide exceptional customer service and hold position as top salesperson; upsell additional items to exceed directives.
• Maintain inventory and complete stock work to ensure proper items received and transferred.
• Carry out managerial demands; scheduling, order and receive product, employee reviews and assist in hiring new employees.
• Merchandise product and create emphasis on new products and trends.
• Complete transactions and process returns; responsible for register balances and managing bank deposits.

• Work in a fast paced environment.
• Maintain department; properly displaying product and preforming basic department housekeeping.
• Multitask maintaining multiple departments.
• Ability to adjust to various departments with ease.
• Excellent annual reviews.

• Develop superior discipline, organizational skills and customer service.
• Utilize product knowledge to properly assist customers with purchase decisions and upselling add-ons.
• Create and implement floor plans in order to merchandise product.
• Exceed daily goals and tasks successfully.

Post-Graduate Diploma, Business Administrative Marketing

Courses Include: Search Engine Marketing, Direct Marketing, Event Marketing, Web Design, Business-to-Business Marketing -Developed.

Diploma, Business Marketing

Courses include: Principles of Marketing, Primary and Secondary Market Research, Advertising -Developed strong verbal and written.