I'm a Shopify Expert and have over 10+ years experience in building and designing websites, custom liquid coding, social media management and brand identity. I specialise in small start ups, from conception to completion, through to larger company builds and re-brands. I am a creative multipotentialite and my purpose and passions compliment any creative aspect in business, including launching an ecommerce site, photography, (including product photography), film, copywriting, graphics and design.

The Shopify Women's Network is an online community I co-founded that has been created by women for women in eCommerce businesses. The group has been designed to empower women to confidently use Shopify to grow their brands online. Join the Shopify Women's Network here: https://www.linkedin.com/groups/13751134/---------In 2019 I was honoured be a Shopify Unite Fund recipient and met an amazing bunch of ladies at the Shopify Unite Annual Partner and Developer Conference in Toronto… Show more The Shopify Women's Network is an online community I co-founded that has been created by women for women in eCommerce businesses. The group has been designed to empower women to confidently use Shopify to grow their brands online. Join the Shopify Women's Network here: https://www.linkedin.com/groups/13751134/---------In 2019 I was honoured be a Shopify Unite Fund recipient and met an amazing bunch of ladies at the Shopify Unite Annual Partner and Developer Conference in Toronto Canada. Together we are running this group and are mentoring each other. Our group is designed to empower women to confidently use Shopify to grow their brands online. Join us if you are a merchant or professional working on Shopify who:• Designs and or sell your own products• Sells retail or wholesale on Shopify• Want to see if Shopify is a good fit for your business• Migrating your website from another platform such as Magento or WooCommerce• Sell on marketplaces such as eBay and Amazon and need a solution to integrate on Shopify• Provide strategy, website design, development, technical support, marketing, content writing, photography, video and or other helpful services to commerce business on Shopify. Show less

I was hired to create the brand (logos, fonts, colour palette etc) and global Shopify Ecommerce Website for Fi Milano (www.fimilano.com) and it's lab verified trademarked vitamin D boosting smart fabric Vylet®.

I developed the overall business branding for Rummage Store, including the name, logo and style for my employer One Cart Ltd back in Oct 2015. Since then I have implemented and achieved the website development and build of their online e-commerce shopify retail website, www.rummagestore.co.nz and set up and themes for all social media platforms. I provide all graphics, photography and design as needed, such as posters, business cards, gift cards and all marketing materials for our retail… Show more I developed the overall business branding for Rummage Store, including the name, logo and style for my employer One Cart Ltd back in Oct 2015. Since then I have implemented and achieved the website development and build of their online e-commerce shopify retail website, www.rummagestore.co.nz and set up and themes for all social media platforms. I provide all graphics, photography and design as needed, such as posters, business cards, gift cards and all marketing materials for our retail outlets located at 125 The Square, Palmerston North.www.facebook.com/rummagestorenzwww.instagram.com/rummagestorenz Show less

Made with Respect is a social enterprise, purpose-led business, we are part of the movement where buying beautifully designed sustainable brands is the norm, rather than the exception. I came on board to rebrand MWR and build the new website, which is a curated community of over 100 brands across self-care, fashion, accessories, home décor & outdoor gear. MWR makes it easier for consumers to buy from brands who are passionate about building a better and more sustainable world. We care about our… Show more Made with Respect is a social enterprise, purpose-led business, we are part of the movement where buying beautifully designed sustainable brands is the norm, rather than the exception. I came on board to rebrand MWR and build the new website, which is a curated community of over 100 brands across self-care, fashion, accessories, home décor & outdoor gear. MWR makes it easier for consumers to buy from brands who are passionate about building a better and more sustainable world. We care about our future, people and our planet. 100% Made With Respect. www.madewithrespect.com Show less

In Oct 2016, I continued my previous work roles from within United Sweets for the companies new owners. My job continued to encompass many diverse skills and areas of expertise within the business industry. From brand development and social media marketing, with online e-commerce management and customer support, through to HR, hiring, training, Te Awa Kiosk and staff management. Also including stock ordering and international product sourcing.My Main Responsibilities Were:- All… Show more In Oct 2016, I continued my previous work roles from within United Sweets for the companies new owners. My job continued to encompass many diverse skills and areas of expertise within the business industry. From brand development and social media marketing, with online e-commerce management and customer support, through to HR, hiring, training, Te Awa Kiosk and staff management. Also including stock ordering and international product sourcing.My Main Responsibilities Were:- All social media and marketing (daily running of FB, Insta and Twitter)- All graphics and design, including posters, banners, business cards etc- Managing online store and completing orders - Managing the Te Awa kiosk and staff - United Sweets HR - Hiring and training staff- All United Sweets customer support (0800 Number, Support Email, Social Media etc)- Product ordering and International product sourcing- Supplier Relations and New Supplier Sourcing - Training the new owners in every aspect of the Business, both online & in-store- Plus any other further jobs as requiredwww.facebook.com/unitedsweetswww.instagram.com/unitedsweets Show less

I was hired in 2015 by the new owner of United Sweets Thomas Burrell to help run all aspects of the franchise, with my main focus on Brand Development, Product Sourcing, Online E-Commerce Management and all Social Media and Marketing.Major Areas of Responsibility:Maintaining brand integrity & managing with proficiency, all marketing undertakenSocial Media Content Management, including strategic growth initiatives. Creating & designing electronic direct mail (EDMs) & social media… Show more I was hired in 2015 by the new owner of United Sweets Thomas Burrell to help run all aspects of the franchise, with my main focus on Brand Development, Product Sourcing, Online E-Commerce Management and all Social Media and Marketing.Major Areas of Responsibility:Maintaining brand integrity & managing with proficiency, all marketing undertakenSocial Media Content Management, including strategic growth initiatives. Creating & designing electronic direct mail (EDMs) & social media campaigns (Facebook, Twitter & Instagram)Online Customer Experience Management and Customer Support - 0800 Number, Support Email, Supplier & Customer Relations, Joint Promotions & CompsIn-store marketing campaigns & materials, posters, business cards, promotional tabs, including electronic, price driven or recurring deals and customer loyalty acquisitionProduct sourcing & ordering, plus supplier relationsComplete re-brand & implementation of United Sweets Loyalty Club (Candy Cult) for onlineUnited Sweets Website Maintenance - All Graphics, banners & design aspects - Product Photography & uploading of new products, writing of all product descriptions - Product categorisation & website copywriting management - Online Shopify Apps & new technologiesIn Aug 2016, I had major success with one of my FB posts about Cadbury Spreads. The post went organically viral, reaching over 5 million people for FREE. It had over 22,500 shares, 41,000 comments & 38,000 likes. This brought a lot of media attention, with multiple articles being written about us. This then lead to the largest online sales day, in the 5 year history, with $7000 of sales achieved in the first few hours of the spreads being launched. I'd used Mailchimp to create a sign up form to inform fans & created pre-order products to get an indication of popularity before importing.www.facebook.com/unitedsweetswww.instagram.com/unitedsweetswww.twitter.com/unitedsweetsnz Show less

I co-founded United Sweets with my family in December 2011. We launched our website with only 119 products and grew it to over 2500 online products and 11 kiosks/shops nationwide within 3 years. Through-out my time as a company director (for over 3 and half years) I was involved in all different aspects of the business.My Main Responsibilities: Company DirectorUnited Sweets Culture/ Manuals/ Standards & Style of Merchandising/ Customer Service/ RetailHosted Positive… Show more I co-founded United Sweets with my family in December 2011. We launched our website with only 119 products and grew it to over 2500 online products and 11 kiosks/shops nationwide within 3 years. Through-out my time as a company director (for over 3 and half years) I was involved in all different aspects of the business.My Main Responsibilities: Company DirectorUnited Sweets Culture/ Manuals/ Standards & Style of Merchandising/ Customer Service/ RetailHosted Positive Psychology Sale Seminars for our Franchisees and their staffNationwide in person Kiosk and Shop InspectionsCustomer Service - 0800 Number, support email, social media replies (fb, twitter & Instagram)New Product Sourcing / Stock Ordering / Loading Stock online or into Vend in-storeUS and UK Stock International Importing / Overseas Supplier Relationships and TravelWebsite Maintenance & Packing OrdersSocial Media MarketingFrom day 1, I've managed our Facebook, Twitter & Instagram accounts and content.Brand Development for United Sweets, Logos, Colour Pallets, Fonts and Culture.Graphics and Design for any social media, marketing, website or kiosk requirements.Joint Promotion Opportunities (Entertainment Book, Radio stations, Collect Loyalty etc)Sponsorship Requests and/or Marketing Inquiries.Head of HRResearched, Wrote and Implemented the use of Franchise and Staff ManualsAll Franchisee, Manager and Staff Training on a National scaleAny Human Resources contractual or staff performance issuesManaging All United Sweets Staff and Franchisees (Which at it's peak was over 50 staff) Show less

Freelance film work, including music videos, short films, feature trailers, weddings, events and even 48 hour film entries for some fun.