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Leadership & General Management • Design Thinking • Build-to-Scale • Customer Acquisition • Data-Driven
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Head Of MarketingViewport Apr 2023 - PresentLead marketing at Viewport, a digital publication, technology, and data enterprise, activating 12% of the U.S. adult population for our advertising partners. • Own content production, publishing operations, design, communications, and user research functions• Develop new branded offerings & extensions • Serve on the executive leadership team to set the organizational strategy and measure success • Develop the internal and external corporate identity for Viewport in conjunction with the CEO• Staff management, investor reporting responsibilities -
Managing PartnerPickled Planet Llc Jul 2018 - PresentThe Managing Partner collaborates with and advises the CEO and leadership team to define growth strategy, identify strategic partners, and advise on financial matters. • Serve on board of directors• Secure early-stage financing: angel, grant, credit -
Chief Executive OfficerStitchedin Jan 2021 - Apr 2023Serve as the founding CEO of a venture-backed digital publishing startup. Lead the executive team to create and staff new functions and processes to deliver on our vision of a consumer-first media company serving general interest content to American adults. Define the brand and portfolio strategy. Make key hires up and down the organization. Ultimately prepare the enterprise for consolidation. • Achieve a $10MM revenue run rate within the first year• Create advertising and monetization partnerships to scale • Coach the executive team and create cultural norms for a fully remote organization • Drive FP & A for all key functions with functional leaders and accounting teams • Deliver 8:1 return on invested capital to the business within the first full year of management • Prepare the organization for consolidation while maintaining a revenue run rate of over $20MM• Board management, executive management, budget management, and investor reporting responsibilities -
Manager, Early Career ProgramsIntuit Aug 2019 - Jan 2021Mountain View, California, UsThe Manager leads Intuit's early career program teams for North America, setting strategy and collaborating globally to attract and maximize the value of next-generation talent to Intuit. • Deliver Intuit's $25m+ investment in early career talent, empowering the world's smartest interns, co-ops, and new college graduates to launch their careers at Intuit and power prosperity for millions of small businesses and consumers around the world• Lead programs virtualization for North America in response to Covid 19, pivoting to support Intuit's teams in a fully remote environment at lightning speed• Achieve world class net promotor scores of 80+ for early career employee segments, driving conversion of top-talent at 70% or more• Collaborate and advise on cross-functional enterprise-level initiatives: Remote Work & Physical Wellness mission based teams, design thinking coach and Innovation Catalyst, Talent Acquisition extended leadership team -
Senior Program Manager, New College Graduate ProgramsIntuit Jul 2017 - Aug 2019Mountain View, California, UsThe Senior Program Manager champions the early career experience at Intuit, leading development and delivery of new-college-grad programs, collaborating with partners in Intuit's business and functional groups, and inspiring the world's top early career talent to do the best work of their lives.• Grow manager capabilities across North America by developing resources and empathy-based tradings to empower thousands of managers to become great leaders for new college graduates. Positively impacting employee engagement and retention • Create Early Career Accelerator tool across North America, driving speed-to-impact for new employees in Quickbooks, Turbotax, Mint, ProConnect, and functional groups • Revise new college grad onboarding for the U.S, boosting net promotor score by 32 percent and ultimately cutting $350,000 in annual cost -
Dean Of Admission (Founder)Antioch College Aug 2012 - Sep 2015Yellow Springs, Oh, UsThe Dean develops and leads the front-end of the college's enrollment management efforts through the admission and financial aid team and serves on the College’s senior leadership team. Responsible for designing and implementing a comprehensive data-driven enrollment strategy for a diverse group of academically prepared and gritty students, the Dean is a powerful spokesperson for the college. • Hired, fired, mentored, scaled, and professionalized the admission and financial aidteam, growing total enrollment 3x and improving yield rates by over 40 percent• Authored and executed high-touch, data-driven, enrollment management model,recruiting and retaining top national students from diverse backgrounds• Developed new positioning and supervised a collaborative redesign of all messaging,implementing comprehensive overhaul of enrollment management funnel• Managed $1.1m budget and oversaw disbursement of over $7m in scholarships andneed-based aid annually. Secured access to Title IV Federal programs, opening asignificant and vital new revenue stream• Orchestrated database transition and front-end deployment, taking the enrollmentprocess paperless and improving user experience and outcomes from the ground up• Served on the college’s Senior Leadership Team and Strategic Planning Committee,chairing Strategic Goal Team Two, with a focus of attracting and retaining right-fit students and employees -
Director Of The Annual Fund (Founder)Antioch College Feb 2009 - Aug 2012Yellow Springs, Oh, UsThe Director of The Annual Fund is responsible for the planning and execution of a comprehensive annual giving program designed to build operating support for Antioch College, targeting outreach through print, electronic, phone, and personal visits to more than 17,000 alumni and friends of Antioch College.• More than doubled program income and participation rates, raising $6m directly.Curated stories and collateral used to raise tens of millions more• Tested and refined segmentation strategy through A/B testing, direct mail and emailcampaigns, and in-depth interviews, delivering the right message to the right people atthe right time• Acted as primary liaison to development committee of the alumni board, facilitatingseamless communication and effective board engagement -
Internet DirectorCollege Revival Fund Feb 2009 - Aug 2009The Internet Director builds and maintains the web and social media components of the movement to save Antioch College through the College Revival Fund. • Supervised a creative firm in developing institutional web presence• Engaged thousands of alumni and friends of the college in the movement to re-openAntioch College through targeted and broadcast social media strategy
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Campaign Management ConsultantStromberg For Mayor Sep 2008 - Dec 2008A paid advisor, the Campaign Management Consultant assists the candidate to hone messaging and communicate the platform to targeted voter segments. The CMC also plans campaign appearances, constituent discussions, and the GOTV effort.• Developed and tested messaging targeting voters ages 18-28• Built and deployed web and social media strategy• Planned and conducted special outreach events in high-value precincts
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Youth Outreach CoordinatorAmerica'S Impact Sep 2006 - Dec 2006The Youth Outreach Coordinator plans and executes a youth engagement program for college students nationwide to engage thoughtfully with complex US foreign policy matters. • Built and activated a network of more than 1,000 youth organizers to articulate the PAC’s foreign policy message on college campuses and generate support for Congressional candidates whose positions aligned with those of America’s Impact
Micah Canal Skills
Micah Canal Education Details
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University Of Oregon Lundquist College Of BusinessInnovation And Entrepreneurship -
Antioch CollegeEconomics
Frequently Asked Questions about Micah Canal
What company does Micah Canal work for?
Micah Canal works for Viewport
What is Micah Canal's role at the current company?
Micah Canal's current role is Head of Marketing.
What is Micah Canal's email address?
Micah Canal's email address is mi****@****ail.com
What is Micah Canal's direct phone number?
Micah Canal's direct phone number is +154129*****
What schools did Micah Canal attend?
Micah Canal attended University Of Oregon Lundquist College Of Business, Antioch College.
What skills is Micah Canal known for?
Micah Canal has skills like Fundraising, Public Speaking, Community Outreach, Event Planning, Leadership, Social Networking, Nonprofits, Social Media, Program Development, Social Media Marketing, Higher Education, Strategic Planning.
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