Michael Callahan Email & Phone Number

Palo Alto, California, Us

Schaffhausen, Switzerland, Ch

Acronis provides award-winning backup software & data protection solutions for consumers, businesses & MSPs. ~2000 people, Schaffhausen, Switzerland.𝗖𝗵𝗶𝗲𝗳 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗢𝗳𝗳𝗶𝗰𝗲𝗿- Responsible for corporate branding, positioning and messaging, corporate communications, demand generation, field marketing, marketing operations, social media and PR.- Grew ARR over 60% while increasing overall marketing ROI.- Managed global team of more than 150 people focused on execution and delivering to lead, CPL and partner signup targets.

Leesburg, Virginia, Us

Cofense is the leading provider of phishing detection and response solutions. ~400 people, Leesburg, VA.𝗦𝗲𝗻𝗶𝗼𝗿 𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗚𝗹𝗼𝗯𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴- Responsible for corporate branding, positioning and messaging, corporate communications, demand generation, field marketing, sales and partner enablement, social media and PR.- Established new, differentiated messaging, increasing web traffic and qualified leads.

Dallas, Tx, Us

Zimperium is the #1 Mobile Device and App Security software solution. ~200 people, Dallas, TX.𝗖𝗵𝗶𝗲𝗳 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗢𝗳𝗳𝗶𝗰𝗲𝗿- Responsible for corporate branding, positioning and messaging, corporate communications, demand generation, field marketing, sales and partner enablement, social media and PR.- Grew business to record revenue with triple digit customer and revenue growth and partnerships with Google, VMware, Microsoft, MobileIron and McAfee.- Received more than 30 awards for technical innovation and market success.

Overland Park, Kansas, Us

FireMon develops firewall and security management solutions for medium to large enterprises. ~200 people, Lenexa, KS. 𝗖𝗵𝗶𝗲𝗳 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗢𝗳𝗳𝗶𝗰𝗲𝗿 - Responsible for all corporate, product, field and partner marketing activities.- Led sales enablement training of Force Management’s Command of the Message and implementation of salesforce.com CRM.- Built first-ever ISR team for lead qualification exceeding targets each quarter.- Increased website traffic 30% and visitor conversion 53%.

Sunnyvale, Ca, Us

Juniper develops enterprise-scale data center network and security solutions. ~10,000 employees, Santa Clara, CA.𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴- Global responsibility for branding, communications, PR, campaigns, events and EBCs.- Increased brand awareness 20-fold through targeted advertising campaign.- Led the rollout of a new corporate archetype to over 9000 employees.𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗦𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴- Introduced campaign with a movie trailer and security game app downloaded over 23,000 times.- Developed a new field enablement program resulting in a 10% pipeline increase in 60 days.- Key part of the team that conceptualized and created one of the highest-ever rated RSA keynotes.

Palo Alto, Ca, Us

Part of the Enterprise Security Products (ESP) division focused on network security, security information and event management and application security. ~60,000 total employees, Palo Alto, CA. 𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴- Responsible for all security product related corporate, product, partner and field marketing activities and analyst and press relations for TippingPoint and HP ESP after acquisition.- Increased HP security share of voice from 19% to 26% in 3 months.- Redesigned website and increased traffic over 80% with 100% increase in visitor conversions.- Delivered over 24% of the sales pipeline directly from marketing programs.- Increased press interviews, case studies, articles, press releases and coverage year over year.

Addison, Tx, Us

Credant developed enterprise-focused data encryption technology. ~150 employees, Dallas, TX.𝗖𝗵𝗶𝗲𝗳 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗢𝗳𝗳𝗶𝗰𝗲𝗿- Responsible for all marketing functions including corporate marketing, product marketing, field/channel marketing, PR/AR, corporate communications- Built the demand generation program resulting in over $11M of opportunities per quarter.- Increased lead flow more than 30% per quarter and customer base over 20% in two quarters.- Evolved from zero organic search results on the first 10 pages to multiple first and second page results.

Us

Security-focused startup focused on keeping children safe while online. ~20 employees, Dallas, TX.𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗮𝗻𝗱 𝗖𝗢𝗢- Built company from an idea to 20 employees and paying customers in 12 months.- Grew web traffic from zero to 4500+ visits/month.- Signed marketing distribution agreements with JC Penney and McAfee.

San Jose, California, Us

McAfee (now branded Trellix) was one of the largest global endpoint security companies focused on small, medium and large enterprises. ~2500 employees, Santa Clara, CA.𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗡𝗼𝗿𝘁𝗵 𝗔𝗺𝗲𝗿𝗶𝗰𝗮 𝗙𝗶𝗲𝗹𝗱 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝗡𝗲𝘁𝘄𝗼𝗿𝗸 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝘀 (𝗠𝗰𝗔𝗳𝗲𝗲)- Created a customized marketing program in strategic accounts resulting in $10M/quarter of new revenue.- Developed field marketing program supporting 250 events/year and $400M in revenue.- Created SMB new business marketing program leading to 56% revenue increase quarter of quarter.- Integrated channel partner and direct marketing activities.𝗩𝗶𝗰𝗲 𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝗠𝗰𝗔𝗳𝗲𝗲- Led analyst relations resulting in moves to leaders quadrant.- Created and trained sales and partners on product USP and value proposition.- Developed positioning assets used by global field and partner teams.

Datastream built a database application to manage routine facility maintenance tasks. ~200 employees, Greenville, SC.𝗦𝗮𝗹𝗲𝘀 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿 | 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁- Grew company from $15M to $100M.- Started as a Sales Engineer then became the company's first product manager and ultimately Director Product Management-Designed and delivered the company's first web-enabled application, MP2 WebLink, winning Plant Engineering’s Product of the Year award.- Served as primary consultant across vertical industries to implement CMMS application.

Bachelor Of Science, Engineeering

Mba, Marketing