Michael Mata Email & Phone Number

Los Angeles, CA, US

Buena Park, California, United States

Downey, California, United States

• As a director specializing in selling catering and hospitality services, I lead a team of seven event sales managers, focusing on professional development, strategic direction of short/long-term sales goals, and.
• Spearheaded the departmental analytical investigations to identify market trends, leveraging Power BI reporting, time management tools, and SMART Action plans leading to a 12% (YOY) revenue increase by effectively.
• Drove a $2.5M increase in sales through the successful steering of a nationwide event booking initiative, by negotiating annual food vendor agreements with music promotion companies Golden Voice, and Insomniac.
• Led the company into a seamless transition to the Salesforce CRM system which aided the expansion of local accounts to enable national catering accounts (Amazon, Google, Netflix, LA Kings), resulting in an additional.
• Efficiently coordinated and executed all aspects of overhead assessments: logistics, fee analysis, operation expense budgeting, labor costs, venue selection, activity planning, and entertainment for each event.

Greater Los Angeles Area

• As a precocious Business Development Specialist in a highly competitive wireless telecom industry, primarily in a “hunter” sales role selling wireless products, services, and SAAS for B2B. My secondary role was to.
• Implemented strategic initiatives to expand new accounts across Los Angeles and surrounding southern California counties, resulting in a notable 60% increase in market share. Managed an account revenue of $3M, which.
• Revitalized client relations across a territory encompassing 20 major metropolitan cities throughout the western US. consulted with underperforming accounts, developed innovative strategies to reignite business growth.
• Managed and enhanced pipeline management for over 300 accounts, ensuring data integrity through accurate recording in the Salesforce CRM system.
• Cultivated new business by orchestrating networking strategies with prospects and fostering valuable customer relationships at prepaid wireless tradeshows and sponsored events.
• Generated 50 new leads per week through diverse contact strategies, including managing a high volume of client visits through CRM, cold calling, site visits, referrals, and social media.

Van Nuys, CA

• As a Sales Operations Manager in the dynamic catering and hospitality industry, I excelled in acquiring and managing corporate accounts, leading impactful introductory meetings and presentations that were instrumental.
• Orchestrated the implementation of a multi-unit concept, resulting in an annual revenue generation of over $3M.
• Skillfully assessed and negotiated staffing requirements for a self-generated pipeline of two hundred accounts, primarily comprising C-suite executives.
• Formulated tailored sales strategies by thoroughly understanding corporate client needs, plans, budgets, and timelines, leading to enhanced account acquisition and expansion.
• Surpassed the company's opening year EBITDA goal, with over 70% of total revenue attributed to meticulously planned events and sales catering programs. Additionally, I conducted benchmarking operations to identify.

Irvine, CA

• As a persistent Sales Manager in the residential and commercial solar industry. I was responsible for providing customers with digestible technical information regarding solar-powered equipment, monitoring systems, and.
• Developed and maintained relationships with contractors, utilities, corporations, and industrial organizations within SoCal territories, resulting in $5M annual growth of commercial projects
• Managed sales teams providing them with territory management, sales enablement, and team alignment to exceed sales targets of $7M in residential solar sales
• Effectively managed a high volume of client visits, regularly traveling to existing customers and prospective clients’ locations to explain the sales funnel and avoid potential issues.
• Updated marketing information through the CRM system, ensuring data integrity, facilitating effective sales strategies, and establishing sales cadence through follow-up calls and emails

Torrance, CA

• As a driven sales team manager in the dynamic photography dot.com (software sales, SAAS) industry, my responsibilities included managing a portfolio of clients while simultaneously cultivating positive relationships.
• Developed sales enablement programs for new hires and provided ongoing training for sales associates. Leading to a 15% (YOY) revenue increase by effectively managing $5M in revenue
• Assembled performance metrics and conducted sales forecasting presentations to highlight sales opportunities, competitors’ products, and client resolutions to sales teams and multiple department heads (IT, HR, RD.
• Evaluated and increased pipeline management for over 500 accounts by closely monitoring client satisfaction levels and identifying areas for improvement, leading to the implementation of retention, and up-selling.
• Identified new and creative digital product promotions that exceeded quarterly revenue goals

Greater Los Angeles Area

• As an Account Manager for a SaaS company that specialized in up-to-date IT training on the newest software. I identified new clients and scheduled pitch meetings with C-level, State, and Federal decision-makers and was.
• Forecasted and set short-term and long-term sales budgets and overall objectives.
• Guided the teams' Key Performance Indicators (KPIs) to align with regional and corporate goals.
• Practiced sound leadership practices which included developing employees by inspiring, encouraging, and providing constructive criticism to improve performance.
• Negotiated and evaluated needs for over 250 accounts consisting of State and Federal Government agency decision-makers as well as Fortune 500 C-Level executives.
• Made key decisions by assessing situations to determine the importance, urgency, and risk of existing accounts.

Communications, Public Relations/Image Management

Bachelor Of Arts - Ba, Public Relations, Marketing