Michael Ackley Email & Phone Number

Mechanicsburg, PA, US

Lancaster, Pennsylvania, United States

Pennsylvania, United States

Pennsylvania And Tennessee

Harrisburg, Pennsylvania, United States

• Responsible for territory growth in Cumberland, Adams, Franklin, and Perry Counties
• Developed and applied marketing strategies with leadership resulting in the increase of census
• Worked directly with referral sources and intake department to ensure a smooth admissions process
• Worked with nursing home leadership to become contracted providers for patients within their facilities
• Faced the challenges of a pandemic and developed new communication and marketing strategies
• Responsible for building relationships within designated territory to help meet weekly objectives and goals

Chambersburg And Mechanicsburg Pennsylvania

• Worked directly with Center Managers and Leadership to develop marketing strategies
• Responsible for development and census growth for two Life Program Centers covering three different counties
• Scheduled community and professional events, to educate on the nationally recognized P.A.C.E Program
• Built relationships with the medical and non-medical community resources to increase company outreach
• Responsible for weekly documentation of sales calls and quarterly growth strategies that resulted in census growth
• Worked in different positions within the two centers as needed to help support staff and the Life Program attendees

Harrisburg, Pennsylvania, United States

• Grew on existing relationship with the Pinnacle Health Hospital System to improve referrals
• Responsible for growing the number of contracted nursing homes in designated territory
• Coordinated educational program for new Pinnacle Hospital Physicians to learn hospice with HCP
• Attended S.O.S, Pinnacle Health PIP, and West Shore Chamber of Commerce monthly
• Assisted management with improving internal working relationship with Marketing and Admissions
• Developed relationships with admission nurses internally to improve referral to admission process

Chambersburg And Harrisburg

• Worked internally with operational and clinical staff to ensure successful starts of care
• Responsible for developing and maintaining relationships with referral sources
• Communicated closely with team members to ensure excellent customer service
• Created and implemented territory sales plans resulting in census growth of 50%
• Exceeded quota for every month, averaging more than 140% of goal
• Re-established contracts with key facilities that were expired for more than 4 years

Mechanicsburg, Pennsylvania, United States

• Responsible for establishing and maintaining relationships with referral sources in the community
• Assisted referral sources with orders to simplify the process for the benefit of both parties
• Conducted in-services to educate referral sources on equipment and services provided
• Prepared marketing techniques for the development and management of the territory
• Understood and provided information on Medicare guidelines to referral sources
• Responsible for the completion of all orders received

Lehman, PA

• Managed social media applications (Facebook, Twitter, and HootSuite) through content production, editing and publication, as well as day-to-day interactions
• Surveyed local media on a daily basis for campus marketing coverage
• Maintained a personal blog for the purpose of campus marketing
• Researched and prepared marketing communication written pieces (media releases, brochure copy, and blog posts)
• Acquired basic graphic design skill set in Microsoft Publisher, Adobe Photoshop, and Adobe InDesign
• Analyzed and organized Google Analytics campus data