Michael Bergström

Michael Bergström Email and Phone Number

Founder, Chief Creative Officer - Purfict @ Bartenders' Choice Awards
Michael Bergström's Location
Stockholm County, Sweden, Sweden
About Michael Bergström

A creative explorer whose mind never rests from the industry. Michael is the trend scout who knows most about anything new that touches bars, bartending and booze. A purist at heart yet on a constant hunt to challenge the standards. With a passion for travelling and adventures, he is constantly collectingnew experiences that are later funnelled into campaigns, whether it's recipes, concepts or marketing strategies.

Michael Bergström's Current Company Details
Bartenders' Choice Awards

Bartenders' Choice Awards

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Founder, Chief Creative Officer - Purfict
Michael Bergström Work Experience Details
  • Bartenders' Choice Awards
    Head Of Curation
    Bartenders' Choice Awards 2010 - Present
    France
    Bartenders’ Choice Awards was founded by Purfict in 2010 and is an annual award for outstanding cocktail bars in the Nordic region. The voting panel consists of over 500 industry professionals and cocktail enthusiasts, making the jury the most knowledgable of its kind. BCA is today recognized as the most prestigious award for the Nordic bar scene.
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  • Purfict
    Founder
    Purfict 2008 - Present
    Paris, Île-De-France, France
    Founded in 2008 Purfict focuses on driving cocktail and spirits culture towards positive development and premium quality standards across major global brands. Purfict are proud ambassadors of the Scandinavian hospitality industry and creators of the Bartenders Choice Awards.Current position focusses on + Product development from wet goods to product positioning.+ Drinks Strategies and commercial on-trade programming for major spirit brands.+ Trend hunter and flavour finder+ Trade influencer programs including Absolut Invite, Bartenders Choice Awards and Cocktail Society.+ Global Influencer on Worlds 50 Best and Tales of the Cocktail
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Frequently Asked Questions about Michael Bergström

What company does Michael Bergström work for?

Michael Bergström works for Bartenders' Choice Awards

What is Michael Bergström's role at the current company?

Michael Bergström's current role is Founder, Chief Creative Officer - Purfict.

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