Michael Bertsch Email & Phone Number

Zelienople, Pa, Us

Pittsburgh, Pennsylvania, United States

• Works in concert with head coach Brian Kelly to create policies and procedures for media members in their coverage of the football program• Serves as a media relations strategist and communications expert for program leadership, head coach Brian Kelly, student-athletes and team support staff• Serves a key role in building and enhancing the reputation of the Fighting Irish football brand through day-to-day management of the program’s key media and communications functions• Exhibits the ability to build detailed media relations and messaging strategies and bring collaborative thinking to the entire organization• Works collectively with internal content teams (digital, social, marketing, creative) to help passionately tell our story• Works hand-in-hand with NBC Sports for the network broadcasts of Notre Dame football• Serves as an athletic department liaison with The University on crisis management matters• Formulates social media policies for members of the football team and used various social media platforms to promote the football program• Writer and editor of all publications about the football program produced by Fighting Irish Media• Promoted two Heisman Trophy finalists, 15 national award winners, 17 other national award finalists, 13 first-team All-Americans, 27 student-athletes who earned All-America honors, 12academic All-Americans and three national scholar-athlete award recipients, including the likes of Jerry Tillery, Julian Love, Jaylon Smith, Ronnie Stanley, Will Fuller, Quenton Nelson, Mike McGlinchey, Manti Te’o, Tyler Eifert, Michael Floyd, Brady Quinn, Golden Tate, Jeff Samardzija and Kyle Rudolph• Utilizes relationships with academic services for student-athletes office and student-athlete welfare and development department to submit nominations of football players for awards pluspitch story ideas to both local and national media members resulting in positive media coverage

South Bend, Indiana Area

• Collaborated on two redesigns of UND.com, one of the most visited athletics department websites• Utilized relationships with academic services for student-athletes office and student-athlete welfare and development department to submit nominations of football players for awards pluspitch story ideas to both local and national media members resulting in positive media coverage• Directly responsible for the design and production of the weekly Irish football media notes• Editor of the official Notre Dame football gameday program• Performed day-to-day football duties such as assisting media with interviews for both players and assistant coaches, issuing press releases and general research• Football gameday responsibilities include: meeting with on-air talent, in-game notes, facilitating on-field television interviews and directly handle post-game player interviews• Previously served as the secondary media contact for the Notre Dame men’s basketball program, as well as the primary media contact for the men’s and women’s tennis teams• Wrote, designed and edited the 2007 men’s and women’s tennis guides and 2008-13 baseball media guides• Assisted in the supervision of a staff of 30 undergraduate students• Men’s Basketball gameday responsibilities included: meeting with on-air talent, in-game notes, facilitating on-court television interviews, both pre-game and post-game, and directlyhandle post-game player interviews• Previously acted as the publicist for the Notre Dame Monogram Club -- organization of former Irish student-athletes

Winston-Salem, N.C.

• Served as the primary media contact for Wake Forest’s nationally-ranked men’s soccer and baseball teams• Wrote, designed and edited the 2004, 2005 men’s soccer and 2005, 2006 baseball media guides• Wrote, designed and edited 2003 women’s soccer, 2003-04 women’s basketball and 2003-04 women’s tennis media guides• Served as the editor of Kickoff, the 112-page official game day program for Wake Forest football• Responsible for cover designs, editorial content, design and layout of Kickoff• Served as the editor of the Wake Forest Men’s Basketball Yearbook, sold at every home game• The 2005-06 Wake Forest Men’s Basketball Yearbook finished third in the country in the CoSIDA publications contest• Served as primary media contact for nationally-ranked women’s soccer, women’s tennis teams• Assisted in the supervision of a staff of eight undergraduate students• Operated in-game statistical software for football, volleyball, basketball, baseball and soccer• Issued press releases in timely fashion and coordinated interviews with coaches/athletes for local, regional and national media• Assisted the director in all media relations aspects of men’s basketball and football• Traveled with the men’s basketball team to ACC away games, as well as the ACC Tournament• Traveled with the football team to numerous ACC away games• Conducted a number of research projects for women’s soccer, women’s basketball, baseball, men’s soccer, women’s tennis and men’s basketball for use in media guides• Worked with on-air talent as statistician at basketball and football games for ESPN and Fox Sports Net• Traveled with men’s basketball to NCAA First/Second Round and the NCAA Sweet 16 in 2004• Member of official stat crew for the 2004, 2006 ACC men’s basketball tournament in Greensboro, N.C.• Wrote, designed and edited the 2004, 2005 men’s soccer and 2005, 2006 baseball media guides

Greensboro/Winston-Salem, North Carolina Area

• Served as primary contact for women’s basketball, baseball and women’s soccer• Maintained positive relations with local, regional and national media to generate opportunities for publicity and exposure in print and internet• Carried on positive interaction with reporters, players and coaches

Huntington, West Virginia Area

• Served as primary media contact for men’s soccer, volleyball and softball• Served as secondary media contact for football and men’s basketball• Assisted ESPN, HBO, CBS, WVPBS with production of documentary films on the 30th Anniversary of the Marshall University DC-9 Plane Tragedy• Organized post game press conference for football, men’s and women’s basketball• Assisted with 1999 Heisman Trophy campaign for finalist Chad Pennington

Master Of Arts - Ma, Athletic Administration

Bachelor Of Arts - Ba, Communications