Manage the club's revenue and expense goals, administer the continued career development of the staff, and maintain Equinox's high level of customer service. Oversee all program revenue and expense goals and implement and support company programs and promotions to help generate new sales leads for optimum new membership growth. Additional responsibilities include: hiring, training, motivating, directing, coaching and evaluating all club managers; maximizing member retention by ensuring high levels of customer service, cleanliness, a variety of innovative and educational programs, continual upgrades and responsiveness to member feedback; ensuring that the club meets all of Equinox's standards for cleanliness, maintenance, safety, security and physical plant operations as well as business and financial management; maintaining current knowledge of key competitors; and ensuring club participation in local community events.