Michael Cape Email & Phone Number

Michael Cape has more than 25 years of experience in marketing, store design, visual merchandising, product development, digital and social media, packaging and public relations for the retail and apparel industries.Cape specializes in consulting services for retail and apparel brands providing marketing leadership in brand positioning, marketing strategy, omni-channel experience, consumer insights, creative development, new brand launches, store design and public relations.Cape was the Executive Vice President of Marketing for Old Navy where he directed all aspects of marketing including broadcast, online and print advertising, in-store promotion, CRM, media and public relations.Cape joined Old Navy after six years at JCPenney, as Vice President, Director of Brand Marketing. In this position, he was responsible for total campaign development, broadcast advertising , national print advertising, in-store graphics and visual, packaging, public relations and gift registry. Cape led brand marketing of a portfolio of numerous private and exclusive designer brands. Cape was a key contributor to the turnaround at JCPenney that resulted in stock share improvement from $11 per share in 2001 to $83 a share in 2007.He joined JCPenney in 2001 as Vice President, Director of Store Design and Visual and was responsible for all visual merchandising programs, in-store marketing and fixtures and store design for 1,100 stores. In this role, Cape directed the development of the JCPenney Store of the Future prototype and rollout.Cape’s innovative work has been featured in Fortune, USA Today, Associated Press, CNN, Fox News, Wall Street Journal, Brandweek, Display and Design Ideas and Advertising Age.Cape was recognized with the Markopoulos Award as the Industry Leader in Store Design and Visual Merchandising by Design:Retail Magazine.He also received the Retail Luminary Award as one of the Top 5 Leaders in Retail by DDI Magazine.Michael has given keynote addresses at GlobalShop in Las Vegas, The Design Collective Show in New York and EuroShop in Dusseldorf.

Listed skills include Retail, Creative Direction, Merchandising, Fashion, and 39 others.