Michael Carey Email & Phone Number

New York, Ny, Us

Bridgewater, New Jersey, Us

Responsible for leading Brother USA lifecycle for Services Acquisition from concept to launch, collaborating with cross-functional teams including engineering, design, marketing, and sales. Defining product strategy and roadmap, ensuring the service and offers not only meet but exceed market expectations for growth and profitability. - Increased customer enrollments with product enhancements and by implementing special offers during peak demand times- Launched new rate plans to drive incremental enrollments, revenue, and profitability.- Conducted data analysis to identify areas of opportunity for growth and drive product strategy.- Prioritized product features and enhancements based on customer feedback, business goals, and overall impact.- Developed and presented product updates and reports to stakeholders and senior management.

Dallas, Tx, Us

Currently supporting the East Region Finance Team in analyzing sales data, forecasts, and reviewing financial statements for our eight markets. Responsibilities included setting Sales Targets, identifying trends and assessing risks to help the team to achieve results, make informed business decisions, and identify opportunities.

Dallas, Tx, Us

Manage customer acquisition offers and promotions while building and maintaining a detailed understanding of areas of opportunity and events based on customer type. In addition, design, test, and implement; acquisition, retention, and contract renewal offers. - Heavy analytics to develop customer segmentation strategy including identifying segments, developing messaging strategy across multiple channels and driving customer engagement.- Overseeing all facets of customer engagement as it relates to driving acquisition, contract renewals and minimizing customer churn, including customer communication, Customer Lifetime Value (LTV) analysis, and developing targeted marketing efforts.- Drive long-term customer marketing strategy for the entire customer base and by customer segment to increase revenue and desired customer behavior.- Manage all local network email marketing efforts and the treatment path for excessive off-net data use- Partner with creative design agencies, IT development and marketing teams to drive contact strategy and creative testing plan across all customer segments- Analyze current promotional strategy and collaborate with supporting marketing teams to develop appropriate tactics by customer segment

Dallas, Tx, Us

Primary responsibilities include driving sales and revenue for International Services, Prepaid, Data, and other revenue enhancement features for the New York City Market. In addition, the creation of sales coaching documents, project leadership, sales communication, and product introductions were also part of my role.- Develop strategic marketing plans for a product or product line through market research, competitive analysis, pricing, customer engagement, and business planning.- Develop new product features and functionality in partnership with the Product Team. - Drive new business and opportunities through company owned stores. Drive resolution of in store customer satisfaction issues/scores. Manage obstacles associated with ordering of product, systems, sales tools, and supply chain.- Forecast and help drive opportunities for postpaid and prepaid product lines. Identify areas for growth and create strategic product line roadmaps to help drive adoption of the product and differentiating features.- Drive and develop material for multiple product or service launches including channel annoucements, launch materials, customer presentations, videos, PodCasts, and sales training materials.- Develop and drive competitive marketing campaigns to grow market share and profitability.

Dallas, Tx, Us

Responsible for overseeing AT&T Wireless’ prepaid product, which involves leading implementation of enhancements/new initiatives, positioning product to meet customer needs, building company revenues, and meeting corporate objectives. Additionally, manage P&L while collaborating with other functional areas to accomplish business objectives and directing a team of sales professionals.- Identified market potential for new products, established market strategies, estimated potential sales, and identified distribution channels. - Managed product enhancements and new initiatives through the Product Realization Process from the Concept Phase, through Financial Approval, to Implementation and Results Tracking. - Managed the PrePaid Wireless product Income Statement which included expense line management, revenue maximization, and the overall financial health of the product. - Designed and launched customer technology migrations by working with cross-functional partners to address operational requirements, developing/delivering sales training, and ensuring a smooth and successful launch.- Analyzed existing and introduced new rate plans and features for revenue maximization. Potential impacts to revenue and associated costs were sized, financial approval obtained, and a cross-functional team was formed to bring changes to market.

B.S., Economics

Mba, Business