Michael Cathie personal email
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Mike is a seasoned business executive with a unique combination of marketing and business management experience gathered across three continents. During his tenure with great multinationals as well as top South African companies, Mike has cemented a very thorough understanding of what it takes to make a business successful.His strengths lie in the commercial and people fields and he's had consistent success by being able to strongly link customer and business objectives. His leadership capabilities have been regularly recognised and awarded, and his ability to deliver great results by building and directing high performing teams is well known by all those who have worked with him.His international experience means that he's comfortable in diverse environments and he has had noteworthy successes managing significant projects and resources remotely, sometimes across as many as thirty countries. Mike is passionate about brands and the value they can unlock for businesses, and he's a great believer in the power of smart, motivated people and their ability to deliver extraordinary results.
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Chief Executive OfficerNando'S Mar 2017 - PresentJohannesburg, Gauteng, ZaResponsible for leading the most amazing South African brand in its home territory.Primary focus on ensuring that happy, talented people deliver great, sustainable business results across the South African market.
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Chief Executive OfficerNando'S Aug 2015 - Feb 2017Johannesburg, Gauteng, ZaNando's Restco is the business responsible for the company owned and operated Nando's estate.My primary objectives in this role were to improve the capability and engagement of the employees in this business and grow the EBITDA across the portfolio.Both objectives were met.
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Chief Marketing OfficerNando'S Mar 2013 - Jul 2015Johannesburg, Gauteng, ZaI was the Southern Africa marketing leader for one of South Africa's most iconic global brands.During my tenure in this role Nando's showed significant increases in all key marketing metrics including revenue, profitability, market share and brand health. In addition, our communication continued to win notoriety and major awards for creativity and our digital and social engagement program became one of the most successful in the country.The success of my leadership initiatives was best illustrated by significant improvement in the marketing team health score which ultimately became the highest in the company.
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Chief Strategy OfficerYoung & Rubicam Aug 2011 - Sep 2012New York, Ny, UsThis was initially a six month contract position which was extended based on the initial success I had in key initiatives within the agency. Ultimately I was responsible for setting the marketing and communication strategies for clients such as Pick n Pay, Telkom, Land Rover, Jaguar, Colgate Palmolive and Danone. I managed a team of very highly qualified brand and strategy professionals in Johannesburg, Cape Town and Durban. Our mission was ensuring that our clients’ brands were managed in the most effective and responsible manner possible. -
Commercial DirectorAvi Limited Jul 2010 - Jul 2011Bryanston, Gauteng, ZaThis role was responsible for the sales and marketing functions at Snackworks, the producer of some of South Africa's best loved brands. I was hired to drive a return to commercially sound business practices with a new leadership team as well as to aggressively address the underserved informal sector of the market. -
Category Director : Middle East And AfricaMondelēz International Jan 2010 - Jun 2010Greater Chicago Area, Il, UsThis role was responsible for 56% of the Cadbury revenue in the region and 62% of the profit. The diversity of the portfolio in the different countries, and the various challenges faced throughout the region made this a very exciting management opportunity and the reason for my move back to South Africa. -
Director : Worldwide Central Marketing GroupMicrosoft Corporation Jul 2008 - Dec 2009Redmond, Washington, UsThis was the broadest global marketing role within the Microsoft organisation . Essentially my team was responsible for ensuring that the subsidiary Marketing Directors delivered satisfactory results for Microsoft through excellent marketing planning and execution. The Global Agency strategy and management role I led as part of my broader responsibilities was integral to our ability to perform at the highest possible level in our 69 subsidiaries and an area where my team made a significant contribution to the effectiveness of the company in a relatively short time. -
Regional Group Marketing DirectorMicrosoft Corporation Apr 2006 - Jun 2008Redmond, Washington, UsThis was a broader version of my Marketing Director Role in South Africa. The main priority was to build a functional capability that would deliver the business results needed through effective marketing. The focus areas were attracting and growing great talent, ensuring excellent quality thinking at planning time and effective management throughout the execution and measurement phases of the business cycle. The results of this work ensured that this region delivered revenue growth ahead of plan long after my move to America.During this period I also acted as the COO for several of the MEA subsidiaries including E.Med, Saudi Arabia, WECA and the United Arab Emirates.
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Chief Operating OfficerMicrosoft Corporation Jul 2003 - Mar 2006Redmond, Washington, UsThis was a wonderful opportunity to take on more of the subsidiary general management responsibilities, while continuing to build the marketing function in the country. During this period Microsoft was recognised as the strongest I.T brand in the country, won the ‘Best Company to work for’ award and delivered consistently excellent revenue and profit growth results which led to the subsidiary being recognised as one of the most successful in the world in both 2004 and 2005.
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Marketing DirectorMicrosoft Corporation Jun 2001 - Jun 2003Redmond, Washington, UsI was the first classically trained marketing professional to land this role and it took me some time to convince the local and regional leadership to buy into the concept of an annual, consolidated marketing plan for the subsidiary. Perseverance and consistently good business results led to this process becoming a cornerstone of the subsidiary’s AOP and also enabled the subsidiary to achieve recognition for innovation and consistently strong marketing initiatives.
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Director Of Business MarketingMicrosoft Corporation Apr 2000 - May 2001Redmond, Washington, Us
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General Manager : Consumer Business DivisionMicrosoft Corporation Aug 1998 - Mar 2000Redmond, Washington, Us
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Marketing ManagerPepsico Jun 1996 - Jul 1998Purchase, New York, Us -
Group Brand ManagerPlascon Sa Mar 1992 - Jun 1996Krugersdorp, Gauteng, Za
Michael Cathie Skills
Michael Cathie Education Details
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Edinburgh Business School, Heriot-Watt UniversityStrategy Specialism -
Edinburgh Business School, Heriot-Watt UniversityGeneral Management
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Northwestern University - Kellogg School Of ManagementMarketing & Business Leadership
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Wits Business SchoolGeneral Management
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Imm Graduate SchoolAdvertising
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University Of JohannesburgMarketing
Frequently Asked Questions about Michael Cathie
What company does Michael Cathie work for?
Michael Cathie works for Nando's
What is Michael Cathie's role at the current company?
Michael Cathie's current role is Chief Executive Officer at Nando's South Africa.
What is Michael Cathie's email address?
Michael Cathie's email address is mi****@****ail.com
What schools did Michael Cathie attend?
Michael Cathie attended Edinburgh Business School, Heriot-Watt University, Edinburgh Business School, Heriot-Watt University, Northwestern University - Kellogg School Of Management, Wits Business School, Imm Graduate School, University Of Johannesburg.
What skills is Michael Cathie known for?
Michael Cathie has skills like Strategy, Marketing Strategy, Management, Leadership, Marketing, Marketing Management, Business Strategy, Strategic Planning, Integrated Marketing, Marketing Communications, Market Planning, Brand Management.
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