Michael Collins Email & Phone Number

Rochester, New York, United States

Pittsford, Ny

Broad spectrum content development and execution to support The Bonadio Group's marketing communications efforts.

Williamson, New York, United States

Williamson, New York

Provide leadership and strategic direction for the organization and serve as liaison to NIADA. Assist in all events and marketing initiatives.

I provide a broad spectrum of marketing and communication expertise to established organizations, non-profits and entrepreneurial entities.

Responsible for identifying, developing and sustaining community relationships that result in new television programs aligned with the mission and goals of WXXI. Secure the funding and produce the television programming for Community Rochester, an innovative program initiative at WXXI.

Led the rebuilding efforts of the total marketing focus. Provided leadership to the internal marketing team and supported senior management and the sales group with a new graphic identity, positioning, collateral materials, advertising, tradeshow support, media outreach, email and direct mail campaigns. Responsible for creating a new corporate Website integrating CRM and lead management modules to position the company as an industry leader.

Responsible for ensuring that all creative work in the agency met the highest standards of quality and innovation to exceed client expectations. Planned and executed integrated communications and marketing plans. Wrote and produced award-wining videos, radio and TV spots. Themed and produced tradeshows and provided collateral support. Reviewed and supervised agency production adhering to budgets. Played an integral role in new business development including research, presenting and closing.

Bs, English / Writing Concentration

Graduate Certificate, Writng