Founder & Director
CurrentFractional Product Design Consultancy.Unlock measurable results and sustainable growth with a fractional FAANG product design lead—elite expertise at a fraction of the cost.
Sep 2024 - Present
AeroLeads people directory · profile
Michael C. Email & Phone Number
Fractional Product Design Lead | Founder @ Frilled | Ex-Meta
at
Frilled
1 work email found
@michaelcroft.com.au
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Fractional Product Design Lead | Founder @ Frilled | Ex-Meta
Location
Sydney, New South Wales, Australia
Who is Michael C.? Overview
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Quick answer
Michael C. is listed as Fractional Product Design Lead | Founder @ Frilled | Ex-Meta at Frilled, based in Sydney, New South Wales, Australia. AeroLeads shows a work email signal at michaelcroft.com.au and a matched LinkedIn profile for Michael C..
Michael C. previously worked as Founder & Director at Frilled and Staff Product Designer at Meta. Michael C. holds Bachelor Of Arts In Communication (Public Communication) / Bachelor Of Laws from University Of Technology Sydney.
Company email context
Email format at Frilled
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*@michaelcroft.com.au
68% confidence
AeroLeads found 1 current-domain work email signal for Michael C.. Compare company email patterns before reaching out.
Profile bio
About Michael C.
Product designer and developer with experience leading design for multiple zero-to-one products, scaling products from concept to millions of users, and designing at scale for 3 billion people at Meta. Also a qualified lawyer admitted in the Supreme Court of New South Wales.mac@frilled.comhello@michaelcroft.com.au
Listed skills include User Experience Design, User Interface Design, Web Design, Front End Development, and 41 others.
Current workplace
Michael C.'s current company
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11 roles · 17 years
Michael C. work experience
A career timeline built from the work history available for this profile.
Staff Product Designer
- Over nearly 6 years at Meta, I was the Product Design Lead for a range of consumer and B2B products:
- GenAI — Generative AI creation experiences
- Reels Creation — short-form video creation tools
- Video Infrastructure — cross-Meta video infrastructure tooling and experimentation
- Creator & Business Tools — growth tools and analytics for creators and businesses
- Bulletin — Meta's 0-1 newsletter product
Jan 2019 - Sep 2024
Senior Product Designer
- As the lead IC designer for a full suite of 0-1 products, I owned end-to-end design for:
- a geodemographic-based media discovery tool for over 100K media assets;
- a digital creation tool, with custom API-integrations and dynamic layouts;
- a CMS for managing assets, API integrations, and custom data queries; and
- a media network planning and scheduling tool.
Jan 2018 - Dec 2018
Senior Ux / Ui Designer
As the first design hire, I iteratively designed two recruitment marketing products: a 0-1 analytics product that allows recruitment marketers to understand/optimize marketing spend, and a programmatic media-buying platform that allows recruitment marketers to develop sophisticated, goal-based campaigns across channels.
Nov 2016 - Dec 2017
Ux / Ui Lead
Feb 2016 - Oct 2016
Ux / Ui Designer
Dec 2014 - Feb 2016
Digital Designer
Freelance
Various contract work.
Dec 2011 - Oct 2016
Digital Strategist
Sep 2014 - Jun 2015
Digital Marketing Coordinator / Photographer
The Nark Collective
Jun 2013 - Jul 2014
Marketing Coordinator
Dec 2011 - Aug 2012
Paralegal + Legal Research
Multiple
- Practical Legal Training, Australian Broadcasting Corporation
- Providing pre-publication advice (defamation, contract, copyright, classification) to journalists, radio and television producers, and the Business Affairs team.
- Supporting the Disputes, Acquisitions & Productions and Commercial teams.Legal Research Assistant, UTS: University of Technology, Sydney
- Conducting legal research for Dr David Leary (Senior Lecturer and Director of Courses in the Faculty of Law).Law Clerk, von Muenster Solicitors & Attorneys
- Boutique media law firm specialising in advertising, marketing, media, communications, PR, IT and entertainment law.
2009 - 2010
~1 yr
2 education records
Michael C. education
Bachelor Of Arts In Communication (Public Communication) / Bachelor Of Laws
University Of Technology Sydney
Education record
The King'S School
FAQ
Frequently asked questions about Michael C.
Quick answers generated from the profile data available on this page.
What company does Michael C. work for?
Michael C. works for Frilled.
What is Michael C.'s role at Frilled?
Michael C. is listed as Fractional Product Design Lead | Founder @ Frilled | Ex-Meta at Frilled.
What is Michael C.'s email address?
AeroLeads has found 1 work email signal at @michaelcroft.com.au for Michael C. at Frilled.
Where is Michael C. based?
Michael C. is based in Sydney, New South Wales, Australia while working with Frilled.
What companies has Michael C. worked for?
Michael C. has worked for Frilled, Meta, Outfront Media, Recruitics, and Lawpath.
How can I contact Michael C.?
You can use AeroLeads to view verified contact signals for Michael C. at Frilled, including work email, phone, and LinkedIn data when available.
What schools did Michael C. attend?
Michael C. holds Bachelor Of Arts In Communication (Public Communication) / Bachelor Of Laws from University Of Technology Sydney.
What skills is Michael C. known for?
Michael C. is listed with skills including User Experience Design, User Interface Design, Web Design, Front End Development, Digital Strategy, Conversion Optimization, Google Analytics, and Photography.
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