-Design and implement advanced marketing automation solutions using Adobe Marketo Engage, ensuring seamless integration with enterprise systems like CRM and analytics.-Oversee Campaign Classic, Campaign Ops, and Marketo’s technical operations, including database optimization, lead management, and platform scalability.-Drive data-driven marketing strategies and business growth by collaborating with cross-functional teams and analyzing marketing data for actionable insights.-Lead data governance initiatives to maintain compliance, ensure data integrity, and uphold best practices in marketing automation.

As a consultant at the Pedowitz Group, I work with Sales and Marketing Operations teams to optimize their technology stack based on strategically defined business objectives and key performance indicators.•Lead project end to end, including solution execution, quality assurance, documentation, client communications, and final delivery•Support training initiatives, including but not limited to individual client training, peer training, on-demand training, and group training•Best Practice Consultant and hands-on expert with Marketo, salesforce.com and Hubspot for marketing automation solutions

Marketo Certified Expert responsible for strategic development and optimization of Martech stack technologies including the Marketo Engagement Platform, data enrichment technologies, business intelligence, advanced reporting tools, and more. Assisting customers with various technical and system architecture requirements, cross functional between departments and teams. Providing creative marketing solutions and assistance in delivering actionable and measurable insights.

•Listen and gather customer requirements, work with a team to determine the best solution, and build that solution.•Work with the project management team to provide project support, setting up initial documents, ensure all project steps are completed and delivered to the client.•Execute high-impact email marketing campaigns & automations to drive sales and increase the ROI.•Oversee the design, build, and sending phases of marketing campaigns or initiatives•End-to-end ownership of the process of developing and delivering email campaigns•Most recently focused on large Migration project•Over 1000 campaign data migration team, working with international and local clients in over 17 different countries to ensure emails, landing pages and programs were properly reconfigured •Identified proper mapping of data fields for accurate migration •Managed and optimized email marketing initiatives with a focus on a/b testing and customer segmentation •Created programs, smart campaigns, emails and landing pages

Finally owner of my own Landscape and Lawn Care Company Mike's Mowing LLC