Michael Cullen Email & Phone Number

Oshawa, Ontario, Canada

799 Bloor St W Oshawa L1J 5Y6

Thornhill

Brought Canada’s largest Cadillac dealer back to prominence and profitability. Grew the Chevrolet Buick and GMC brands as well.

Responsible for Sales and Profitability for one of the largest Chrysler Dodge Jeep Fiat Dealers in Canada • Increased showroom closing ratio from 26% to 39% • Reduced advertising expenditures through aggressive database management and Customer Relationship Management further reducing reliance on walk-in traffic • Created new and used vehicle retail gains through innovative pricing, marketing and alternative vehicle techniques to increase both gross and volume• Built an… Show more Responsible for Sales and Profitability for one of the largest Chrysler Dodge Jeep Fiat Dealers in Canada • Increased showroom closing ratio from 26% to 39% • Reduced advertising expenditures through aggressive database management and Customer Relationship Management further reducing reliance on walk-in traffic • Created new and used vehicle retail gains through innovative pricing, marketing and alternative vehicle techniques to increase both gross and volume• Built an effective sales team of 18 reps. through consistent and frequent training as well as hands on Management of their day to day activities• Dramatically reduced aged inventory issues through aggressive marketing and the implementation of effective inventory controls increasing turn rates and reducing wholesale interest costs Show less

Director of Sales - CanadaResponsible for Sales and Marketing of SalesEDGE CRM software in Canada • Responsible for sales, training and implementation for SalesEDGE in Canada• Lead the development and implementation teams to Canadianize the SalesEDGE platform including GUI, DMS integration re-writes and database changes.• Created market presence through articles and columns in national publications such as Canadian Auto World• Designed and produced all marketing… Show more Director of Sales - CanadaResponsible for Sales and Marketing of SalesEDGE CRM software in Canada • Responsible for sales, training and implementation for SalesEDGE in Canada• Lead the development and implementation teams to Canadianize the SalesEDGE platform including GUI, DMS integration re-writes and database changes.• Created market presence through articles and columns in national publications such as Canadian Auto World• Designed and produced all marketing collateral • Utilized the SalesEDGE platform to deliver marketing materials directly to dealers and decision makers• Brought the CSI Velocity product to market including the pilot and product launch stagesNational Sales ManagerResponsible for Sales and Marketing of SalesEDGE CRM software to both new and existing clients of E.F.G. • Lead the conversion team to move AutoVision CRM clients to SalesEDGE CRM• Worked with a field force of 16 Representatives• Surpassed client renewal targets by 28%• Surpassed new business quotas by 76%• Increased sales numbers 7 quarters consecutively Show less

Responsible for developing and maintaining business partnerships with both C-level and other executives with several auto manufacturers and multiple dealer groups.• Mitsubishi U.S.A. – As part of the Diva Inc. CRM team - Created the 1st National CRM endorsement deal in North America in the Auto Industry between a manufacturer and its dealers.• Volvo Canada - National VIP warranty administrator• Developed, Sold, Trained and Implemented SalesEDGE and AutoVision CRM solutions… Show more Responsible for developing and maintaining business partnerships with both C-level and other executives with several auto manufacturers and multiple dealer groups.• Mitsubishi U.S.A. – As part of the Diva Inc. CRM team - Created the 1st National CRM endorsement deal in North America in the Auto Industry between a manufacturer and its dealers.• Volvo Canada - National VIP warranty administrator• Developed, Sold, Trained and Implemented SalesEDGE and AutoVision CRM solutions software for hundreds of accounts throughout North America with innovative sales process and team creation strategy – Working with major providers such as EDS• Coordinated several different product launches for different manufacturers• Facilitated and Implemented Sales and Showroom control systems for Mitsubishi U.S.A. Diamond customer contact and sales initiative Show less

• Increased sales, gross and bottom line profit of one of the largest Used Car operations in Canada for one of Toronto's premier Automotive Groups.• Managed complete functions of Used vehicle operations.• Trained and managed sales representatives and achieved significant improvements in their productivity.• Directed advertising and promotional campaigns.

• Built, trained, and motivated a successful team of independent sales representatives resulting in our dealership being the highest volume and gross profit Nissan dealership in the country.• Dramatically increased gross and net profit for the dealership while maintaining the highest volume Dealership in the country.• Developed one of the quickest and most profitable inventory turn rates in the industry• Created strong working relationships with Nissan Canada executives – this made… Show more • Built, trained, and motivated a successful team of independent sales representatives resulting in our dealership being the highest volume and gross profit Nissan dealership in the country.• Dramatically increased gross and net profit for the dealership while maintaining the highest volume Dealership in the country.• Developed one of the quickest and most profitable inventory turn rates in the industry• Created strong working relationships with Nissan Canada executives – this made 401-Dixie Nissan the “flagship store” for Nissan Canada – all visiting executives from Japan came for a tour of our facility and to discuss what made us so successful Show less

Automotive Dealership Management, Canadian Dealer Academy, Honours

Automotive Marketing / Business Administration, Honours