Led the creative direction and design strategy for new and existing products, resulting in enhanced product appeal and market performance.Spearheaded the creation of UI/UX and brand/promotional campaign content, significantly boosting user engagement and brand visibility.Successfully facilitated communication and collaboration between executives, marketing, and the creative team, improving project delivery and team synergy.

Directed UI/UX design for Hover-1 & Hover-1 Pro Series mobile applications, enhancing user experience and functionality.Managed Hover-1’s brand experience, overseeing e-mobility production, 3D rendering, and packaging design, leading to a cohesive and compelling brand presentation.Optimized web content across multiple e-commerce and retail platforms, driving increased traffic and sales.

Created impactful visuals and content for electric vehicle product packaging and marketing presentations, elevating brand perception.Redesigned web content for Walmart, Target, and Amazon for the Hover-1 brand, improving online presence and customer interaction.Designed the Hover-1 mobile application and various merchandising displays, contributing to successful trade show and expo participation.Enhanced marketing materials such as product sell sheets, comparison charts, and image edits, supporting sales and marketing efforts.

Developed comprehensive visual identities for clients, including logos, brand style guidelines, and brand books for startups such as Wenmedics, Argos, and Zanzah Media, fostering strong brand foundations.Designed intuitive UI/UX for websites and mobile applications using Figma, Sketch, Adobe XD, and other platforms, improving user experience and client satisfaction.Focused on understanding client needs and delivering tailored solutions, resulting in high client satisfaction and repeat business.

Coordinated with Project Managers to deliver tailored graphics for trade shows, meeting tight deadlines and client expectations.Utilized Adobe CC to design and scale artwork for prominent clients such as Asus, Theragun, and Rutgers University, ensuring brand consistency and high-quality presentation.Produced various graphic materials for trade show booths, significantly enhancing client presentations and brand visibility.

Collect and assess user requirements for mobile application Illustrate process flows and storyboardsDesign user experience using mobile interface elements

Source products for design reviews and update client databasesUtilize ArtiosCAD software to prepare plant and retail assembly instructionsPrototype merchandising displays then ship them out for review and production