A tech-savvy, seasoned digital marketer with more than 20 years of experience building and implementing strategies focused on peak digital performance, Michael leads the strategy, implementation, monitoring, and optimization of organic and paid digital media efforts. A data-driven storyteller, Michael believes that an organization's digital ecosystem and how its target audiences move through the conversion funnel is just as unique and profound as the content and messages the brand communicates. His proficiency in a wide array of channels in tactics—including paid and organic social, SEM, websites and SEO, and email marketing—allows him to implement agile, flexible, integrated digital strategies effectively. Michael's hands-on approach to day-to-day digital management and passion for learning and implementing the latest analytics and digital media trends help to propose and implement innovative solutions that move the needle and maximize value.
Listed skills include E Commerce, Cms, Seo, Web Analytics, and 25 others.